MOTIVATION

Presented by:Shubhangi Kumari

MBA-IB 2013-15Amity International Business

School, Noida

MOTIVATIONMotivation is:• Desire to do things• Initiates, guides and maintains goal-oriented

behaviors• One have the power to influence one’s own level

of motivation and self-control– whether it is getting a glass of water to reduce thirst or

reading a book to gain knowledge– difference between waking up before dawn to pound

the pavement and lazing around the house all day

MOTIVATIONAL THEORIES

• Abraham Maslow’s Hierarchy of Needs

• Douglas McGregor’s Theory X and Theory Y

• David McClelland’s Motivational Needs

• Frederick Herzberg’s Two-Factor Theory

Abraham Maslow’s Hierarchy of Needs

• Abraham Maslow (1908–70), a psychologist, believed that all people have needs to satisfy and will work towards fulfilling it.

• A need is what a person requires. • He assumed these needs could be arranged

according to their importance in a series of steps known as Maslow’s hierarchy of needs

Douglas McGregor’s Theory X and Theory Y

• In 1960, Douglas McGregor formulated Theory X and Theory

Y suggesting two aspects of human behavior at work, or in

other words, two different views of individuals (employees):

Negative- Theory X Positive- Theory Y

David McClelland’s Motivational Needs

Frederick Herzberg’s Two-Factor Theory

The two- factor theory states that there are certain

factors in the workplace which causes job

satisfaction while a separate set of factors causes

job dissatisfaction. Those are:

• Motivational Factors

• Hygiene Factors

Frederick Herzberg’s Two-Factor Theory

Motivational Factors

– give positive satisfaction

– arise from intrinsic conditions of the job

– increment results in motivation

Hygiene Factors

– give dissatisfaction

– are extrinsic to the job itself

– absence results in demoralise

THANK YOU