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Slides from week 13 of MIS5101: Business Intelligence taught by Prof. Steven L. Johnson at Temple University Fox School of Business.
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P R O F . S T E V E N L . J O H N S O N T w i t t e r : @ S t e v e n L J o h n s o n
http://stevenljohnson.org
http://community.mis.temple.edu/mis5101fall10/
MIS5101: Business Intelligence Week 13 – Security, Privacy and Data Mining
Today’s Agenda
Case Discussion
Group Project Discussion
Final Exam Review
Reading + Blog Discussion
Student Evaluation Forms
Group Project Work
Case Analysis Discussion Questions
What business is deCODE in? Why Iceland? Why was the database project opposed? What could deCODE have done differently?
What does IFA/ShopSense propose to do? What can they learn from deCODE? What are expert advice do you agree with? Which
do you disagree with?
100 Second Reflection
1. What was your favorite case study this semester? Why? • Balancing Access with Accuracy for Infant HIV Diagnostics in
Tanzania • SKOLAR, M.D.: Is There a Business for Web-Based
Information for Doctors? • Intermountain Health Care • Global Knowledge Management at Danone • Data.gov • In-Vitro Fertilization (IVF): Outcomes Measurement • deCODE Genetics: Hunting for Genes to Develop Drugs • Dark Side of Customer Analytics
2. Any other comments?
Group Project Presentations
Convince an audience making project funding decision: (A) What business problem are you solving? (B) How do you propose solving it? (C) How will the solution provide business value?
Format 9-12 minutes + 2-4 minutes for questions
Evaluation forms Content: Clear description of business problem Content: Effective justification of business value Content: Convincing discussion of project feasibility Presentation: Delivery and pacing Presentation: Connection with audience Overall Impression: Assessment of project
Exam Review: Format
Take-home: 5PM posted to class website, 8PM due via email
Open-note: no outside assistance or Internet assistance 4 short answer questions (~ 60% of grade (4 x 15% each)
Multiple bullet point answer or up to 1 paragraph answer Ex.: “What are 3 pros and 3 cons of giving ad-hoc SQL query access?
1 essay question (~ 40% of grade) Multi-part question or more involved question with a multi-
paragraph answer required Pick from 2 or 3 choices Ex.: “Temple University is looking for new revenue streams. They
want your advice: should they offer to sell marketers the list of student email addresses? Why or why not?”
Reading
Why I'm releasing my genetic data online Agree or disagree?
Blog Discussion
Personal backups and disaster recovery Cloud computing Device proliferation Role of operating systems
P R O F . S T E V E N L . J O H N S O N E M A I L : S T E V E N @ T E M P L E . E D U
T w i t t e r : @ S t e v e n L J o h n s o n http://stevenljohnson.org
http://community.mis.temple.edu/mis5001fall10johnson/
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