Instruction Goes Viral With VideosAmy ThornleyMiami University Librariesamy.thornley@muohio.edu@amytthornley

Our Digital World

The Research

Situated Learning – Learning happens when there’s a connection to real-world applications.

Brown, Collins, & Duguid. (1989)

So, a 21st-Century Student Project would… Create and disseminate information

online. Navigate nuances between valid and

invalid information online and use it accurately.

Connect to existing society AND course content.

The Project Create a video with intention of viral

views. Create website to promote video. Create marketing strategy for video based

on target demographic. Use social media & web to promote video

based on strategy. Submit progress reports every two weeks. Write cumulative project report. Culmination: Presentation judged by

industry experts.

The Result http://www.youtube.com/watch?v=

HxryZ6kRktE

Skills/Standards Addressed ACRL Information Literacy Standards

1, 2, 3, 4, and 5 21st Century Skills in Information

Literacy 21st Century Skills in Information

Communications & Technology Literacy

Make It Work Three parts to project; Can remix

Information Creation Creation of video and/or website

Information Dissemination Using social media to influence

Marketing Research Collecting information about people/product

Questions?

Slides available at:[slideshare URL]

Amy Thornleyamy.thornley@muohio.edu

@amytthornley