BE ON FIRE. WORLD FULL OF IDEA. ALL NEED IS BRAIN. MOST HUMANS HAVE BRAIN. IDEA BY SELF IS COLD. JUST SIT THERE. DO NOTHING. IF WANT DO SOMETHING, NEED FIRE.

NEED BE ON FIRE. WHY BURNING MATTER. MAKE STARTUP HARD. IT HARD BECAUSE YOU WRONG. YOU FAIL. FAIL COLD? GO HOME. QUIT. YOU NOT QUIT. YOU BURN. FAIL IS FUEL.

MORE FAIL, MORE BURN. BURN FAIL UNTIL ONLY WIN LEFT. THAT WHY BURNING MATTER. NOTHING STOP PERSON ON FIRE. NOT SLEEP. NOT SICK. NOT BROKE. NOT BULLET. NOT END OF EARTH. NOTHING. FIRE MAKE SMOKE. ANGER IS SMOKE. FIRE DESTROY. DESTROY MAKE NEW THINGS GROW. COLD PEOPLE HATE FIRE. NO ONE WANT TO BE FERTILIZER. FIRE NOT

CARE. LOYALTY IS SMOKE. PEOPLE FOLLOW FIRE, GET HOT. NOTHING STOP PERSON ON FIRE. PERSON ON FIRE WRAPPED IN HOT CROWD? THAT FIRE CHANGE WORLD. WIN IS SMOKE. PERSON ON FIRE NOT CARE ABOUT WIN. NOT CARE ABOUT MONEY, FAME. WIN HAPPEN

WHEN BUSY DO THINGS THAT MATTER. THINGS ON FIRE. WHERE IS FIRE? LOOK FOR ANGER. MIDDLE OF ANGER IS CHANGE. MIDDLE OF CHANGE IS HOT CROWD. MIDDLE OF HOT

CROWD IS WIN. MIDDLE OF WIN IS FIRE. HOW MAKE FIRE? WORLD IS BROKEN. FIX IT. RIGHT IDEA HARD. RIGHT IDEA HURT. RIGHT IDEA IS HOLE IN WORLD. RIGHT IDEA MAKE BURN INSIDE TO FIX. CAN TAKE DAY OFF FROM IDEA? IT WRONG ONE. FIND IDEA THAT BURN, GRAB WITH BOTH HANDS, NEVER LET GO. THAT HOW MAKE FIRE. YOU MUST BURN.

EVERYONE THINK WAY TO STARTUP IS TALENT + IDEA + MONEY. EVERYONE WRONG. STARTUP NOT ABOUT MAKE THING, SELL THING. STARTUP ABOUT CHANGE WORLD. WORLD IS COLD.

YOU MUST LIGHT WORLD ON FIRE. YOUR FIRE.

YOU. MUST. BURN.

GTRIC Workshop 1Keith McGreggor Director, VentureLab

VentureLab support

$15,000 investment from GT Edison Fund

The Process

you 10 1

January 18th Workshop 1today Workshop 2

February 3rd Pitch-offFebruary 10th Finals

Timetable

February 11th Award Ceremony

Entirely open Everyone attends

How to win

You need to do TWO things:

Give a GREAT presentation Make a KILLER handout

Things to remember ...

Brain( you ) > Brain( listener )

WHY are you doing this?

Tell us:

WHO CARES about this and why?

Tell us:

Some guiding principles

GOOD story, FEW words, BIG fonts, LITTLE complexity, and TONS of pictures.

30+ point fonts

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Reading is BAD

Even though this slide is using a 30 point font, the challenge with this glorious slide is that it is too wordy.

People who create slides tend to put every word that they are going to say on their slides. Although this does eliminate the need for you to memorize your talk, ultimately this makes your slides look crowded, wordy, and boring.

Remember, people can read far faster than you can talk, a typical ratio of at least 10 to 1. So, by the time you’ve bothered saying this out loud, your audience has finished reading it and has gone from paying rapt attention to you to checking their email, browsing Reddit, and updating their Facebook with a status about the most ridiculous meeting they’ve ever been trapped in and how they need a bingo call from somebody - anybody - to help them escape from what’s sure to be a continual onslaught of poorly conceived slides such as this.

Critically important slide

Reading is GOOD

Reading is GOOD when it’s your HANDOUT

The ordinary Baker’s Dozen

Title Team Overview

Problem Solution Value Secrets

Advantage Strategy Model

Projections Requirements Closer

Your not-quite Baker’s Dozen

Title Team Overview

Problem Solution Value Secrets

Advantage Strategy Model

Projections Requirements Closer

Title Team Overview

Problem Solution Value Secrets

Advantage Strategy Model

Projections Requirements Closer

Title

Overview Problem

Solution Advantage

Closer

Title

Overview Problem

Solution Advantage

Closer

< 30 s

90 s90 s

< 30 s

Q & A...