1. APPLE,INC. NARRATED BY: SAJID SHAIKH YASMIN PEREZ DANIELA RODRIGUEZ ALAN TORRES MELISA WILSON

2. Introducing the iPod didnt just change how consumers listen to music; it changed the entire music industry.- Jobs, 2007 3. Apple, Inc., an American Multinational Corporation, is currently headquartered in Cupertino, CA where it designs, develops, and sells computer software, personal computers, and consumer electronics. Apple currently employs nearly 600,000 employees, with over 40 owned subsidiaries. 4. Fortune:In general, Apple has become slightly more open and considerably more corporate. In some cases Cook is taking action that Apple sorely needed and employees badly wanted. It's almost as if he is working his way through a to-do list of long overdue repairs the previous occupant (Jobs) refused to address for no reason other than obstinacy. 5. Eddy Cue Sr. VP Internet Software & ServicesCaig Federighi Sr. VP Software EngineeringJohnathan Ive Sr. VP DesignPeter Oppenheimer Sr. VP & CFODan Riccio Sr. VP Hardware EngineeringPhillip W. Schiller Sr. VP Worldwide MarketingBruce Sewell Sr. VP General CounselJeff Williams Sr. VP OperationsTim Cook - CEO 6. MARKETING STRATEGIES DANIELA RODRIGUEZ 7. Every idea we touch enhances each life it touches.- Apple, Inc. 8. Our Signature 9. Philosophy -Apples driving force is their media planning, treating it as much as an art as it is a science. They are innovative in their marketing plan just as they are creative with their unique products. They invest widely in their research and development in terms of retail while targeting an extremely large audience. 10. FINANCIALS ALAN TORRES 11. "The vast majority of our incremental cash return will be in the form of share repurchases," explaining that "as the Board and management team deliberated among the various alternatives to returning cash, we concluded that investing in Apple was the best. In addition to share repurchases, we are increasing our current dividend by 15% to further appeal to investors seeking yield.- TIM COOK 12. Yearly Earnings Forecasts Source: AppleOver the Last 4 Weeks Number of Revisions UpFiscal Year EndConsensus EPS* ForecastHigh EPS* ForecastLow EPS* ForecastNumber of EstimatesSep 201443.7446.741.08261112Sep 201548.8756.244.512164Sep 201651.3852.450.79300Sep 201762.6362.6362.63110Down 13. Yes. Our RecommendationAlthough Apple doesnt garner the notoriety of high-flying growth stocks, they're less likely to fail. The compounding effect of the quarterly payouts, as well as their growth will add up faster than you can imagine. 14. 15 15. Questions. main office: 1.767.544.3421 email: investnow@gmail.com. 16. RESOURCES FORTUNE MAGAZINE THE WALL STREET JOURNAL APPLE.COM THE GUARDIAN MAGAZINE PHOTO CREDITS: APPLE.COM BUSINESS INSIDER 17. credits SAJID SHAIKH Introduction YASMIN PEREZ Corporate Structure DANIELA RODRIGUEZ Marketing Strategy ALAN TORRES Financials MELISA WILSON CONCLUSION / RECOMMENDATION PRESENTATION EDITED BY: MELISA WILSONGroup 7