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PG-11-030 Praveen Kumar Singh
PG-11-033 Pronita Dutta
PG-11-034 Rachna
PG-11-047 Hussain Ahmed
PG-11-052 Gaurav Kumar
Submitted to-S.S. Sharma
Submitted by-Group 4
Introduction• Type- Public• Industry-Restaurants.• Founded-Michigan,
USA in 1960.• Products-Pizza,
Sandwiches, Pasta, Chicken wings, Desserts.
• Revenue-$1.425 billion.
Where we have Visited:
DOMINO’S PIZZAShop No. 7-8
Advocate ChamberRaj Nagar, Ghaziabad-201001
Introduction• Second largest Pizza chain in US• 9000 corporate and franchised stores across 60 nations.• Domino’s outlet in India opened in 1996.• Jubilant Food Works Limited, a Jubilant Bhartia Group company
holds the Master Franchise rights for India, Nepal, Sri Lanka and Bangladesh.
• Revenue– 70 % from home deliveries– 30 % from OTC sales
Mission-VisionMisson“Domino’s Pizza is the Pizza
specialist who consistently delights the customer with great taste and choices in pizza with friendly, courteous team members providing prompt, safe delivery service”
Vision “Exceptional people on a
mission to be the best pizza delivery company in the world”
Objectives
• To study & analyze Inventory Management Process.• How they maintain their quality standard.• To konw the customer preference.
Pastas
Breadsticks
Cheese Dips
Beverages (tie-up with Coca Cola)
Choco Lava Cake
Chicken Wings
Product OfferingsPizzas
Type
of L
ay-o
ut
Customer Service Counter
Dining Area
Entr
y to
Insi
de
Kitchen Area 2
Kitchen Area
Methodology-Production Process
• Pizza Base prepared
• Cheese blend applied
Dough Table
• Seasoning• Topping
Makeline• 470 Fahrenheit• Capacity of 5
pizzas at a timeOven
1-2 minutes 1 minute 5-6 minutes
Meets the demand of customer in minimum 10 minutes
In case of free home delivery it takes minimum 30 minutes
Existing System-Raw Material Procurement
4 commissaries (Regional Centralized Facilities)
across India:-Delhi –Bangalore
-Kolkata -- Mumbai
Raw materials like wheat brought in from Jalandhar and sent to
commissaries via refrigerated trucks
Tomato, Capsicum and Onion
purchased locally
Logistic ManagementWHEAT from (JALANDHAR)
DOUGH
COMMISSARY
SUPPLIERS(Toppings & Seasonings
REFRIGERATED TRUCK
RETAIL OUTLET
Inventory ManagementITEM SHELF LIFE
Dough ball 5 days
Mexican Wrap Base 3-4 days
Cheese Dip 4-5 days
Seasoning and Toppings 4-5 days
Onion, Tomato, Capsicum 5 days
Cheese Blend 4-5 days
Inventory ManagementMini Cold Storage at Outlet.
Raw-materials are kept in minimum temp. of -1 to -3.
Maintain approximately 7 days of inventory.
Some raw-materials are purchased in daily basis.
Trucks from commissaries replenish inventory every 7 days.
Operational StrategyHub and Spoke
Distribution Hubs at 4 commissaries
Delayed Differentiation
Tomato, Capsicum, Onion etc. purchased locally
IST (Inter Store Transfer)
To cater to sudden variabilities in demand
Sales Incentives
To try to get volumes up during lean times
Quality InitiativesSCIP -Store Continuous Improvement Plan-- Sales, Training, Store operation cost
FTD -Friday Training Day
HTR -Handle The Rush
PRP -Pre-Rush Preparation
ONOM -Operations for Non -Operation Managers
Issues
•If not proofed on these days, then it has to be disposed off.
Proofing - Dough ball can ideally be used on 3-4th day for
the pizza to taste better
•Motivate staff to increase sales through incentives.
•No authority to introduce offers at the local level for any particular day.
Some Problems in NCR
•Local preferences not considered.
Standard Products of Domino’s
•In case of contingency, materials supplied from Gurgaon and not Noida,which is nearest.
Inter Store Transfer (IST)
• Usage of deep freezer as in other stores
Recommendations
Local manufacture of dough balls to
reduce wastage
Appointing a marketing professional at local level
• Authority to introduce offers for short period.• For a better market study and introduce new
products suited to local preferences.
• Domino’s is ranked no 1 for the past 3 years in Indian Operation Process.
• Over last 2 years the have opened stores in 15 new cities.
Conclusion
Company Liquidity Asset Mgmt Debt Mngt Profitability ROE
Domino’s 2nd 1st 4th 3rd 4th
Papa John’s 3rd 2nd 1st 4th 3rd
Pizza Hut 4th 3rd 3rd 2nd 1st
MC Donalds 1st 4th 2nd 1st 2nd
Thank You