GETTING TO GRIPS WITH THE INDUSTRY

HAJAR RABHI FILALI

KIM NGUYEN

PUBLIC SERVICE BROADCASTING

• Public service broadcasting refers to TV programmes that are broadcast for the public benefit rather than for purely commercial purposes.

• These programmes include local news coverage, arts programmes and religious broadcasts.

• It is neither commercial nor state-owned, free from political interference and pressure from commercial forces.

DIFFERENCES BETWEEN PUBLIC SERVICE BROADCASTING AND COMMERCIAL

BROADCASTING

PUBLIC SERVICE BROADCASTING COMMERCIAL BROADCASTING

It’s a state owned entity Is privately owned by media firms, private limited companies, and more recently by corporate houses.

Is usually viewed as a service that promotes the interest of the state

Is more interested in promoting the interests of advertisers and the corporate houses.

The kind of programs shown highlight cultural diversity of a country, and acquaint them with traditional arts, crafts, and music.

They usually include general entertainment and these days, the famous reality shows.

• The British Broadcasting Corporation (BBC) is a public service broadcasting statutory corporation of United Kingdom.

• The BBC is headquartered at Broadcasting House in London and other small production channel throughout the world .

• The BBC is the world's oldest national broadcasting organization and the largest broadcaster in the world.

• Its main responsibility is to provide impartial public service broadcasting in the United Kingdom.

• BBC basically deals with products like broadcasting, radio and web portals.

• The first radio broadcast was made on 15 March 1932, and the building was officially opened two months later, on 15 May.

• Broadcasting House was restored after being bombed twice during the Second World War.

• The global audience of BBC is an 241 million.

• BBC News is the largest broadcast news gathering operation in the world, providing services to BBC domestic radio as well as television networks such as the BBC News, BBC Parliament and BBC World News. BBC has been developing new ways to access BBC News.

• As a result, it has launched the service on BBC Mobile, making it accessible to mobile phones and PDAs.

• Is developing alerts by e-mail, digital television, and on computers through a desktop alert.

• ITV is a commercial TV network in the UK. It launched in 1955 as Independent Television.

• Since the passing of the Broadcasting Act 1990 its legal name has been Channel 3, to distinguish it from the other analogue channels at the time, namely BBC1, BBC 2 and Channel 4.

• ITV have such a broad audience throughout the days of the week and then also the times of the day, connoting that they have to have a range of programming in order to entice the audience towards a diversity of shows and hence keep them interesting in the channel. The indicates the ITV ethos to be followed intrinsically, as they show news programmes which highlights news of importance towards the audience, as well as public importance through talent shows because people seek assurance from celebrities, meaning that talent shows are always a massive flagship for ITV because they draw in so many different types of viewers.

• Warner Bros. Entertainment is a fully integrated, broad-based entertainment company – is a global leader in the creation, production, distribution, licensing and marketing of all forms of creative content and their related businesses, across all current and emerging media and platforms.

• The company stands at the forefront of every aspect of the entertainment industry from feature film such as TV and home entertainment production and worldwide distribution to DVD, digital distribution, animation, comic books, international cinemas and broadcasting.

• The corporate name was founded by the Warner brothers Harry Albert, Sam and Jack; Jews, who emigrated from Poland.

• The three elder brothers began in the movie theatre business, having obtained a movie projector with which they showed films in the mining towns of Pennsylvania and Ohio.

• They opened their first theater, the Cascade, in New Castle, Pennsylvania in 1903.

• In 1927, the release of the world’s first “talking pictures,” (synchronized-sound feature film), “The Jazz Singer,” set a character and tone of innovation and influence that would become synonymous with the name Warner Bros.

SOME OF THEIR FAMOUS FILMS

• Harry Potter

• Free Willy

• Sherlock Holmes

• I am Legend

• Ninja Assassin

• White lantern films is a small British film company, which produce shorts films. They are apart of a BFI film academy and have a sister company called ‘The Light Side’; who produce commercials, animations and content for brands such as Sainsbury’s.

Emulsion by white lantern film.

• They have produced an award-winning documentary and a psychological thriller called Emulsion.

• Their target audience is around the age of 18, as their films seem quite gruesome.

• They are an efficient company even though they work on low budgets and work with inexperienced film makers.