Section A - Question 3

Practise ‘sources’…

1. ‘The Sergeant’s Speech’

2. ‘An old world charm makes

‘Macc’ a money-spinner’

3. ‘A Make or Break Decision for

Britain’

Question 3

A bit like afternoon tea –made up of lots of little

bits!

Q3) How does the writer use language in the text?

• Question 3 takes things further by asking you to analyse language.

• Analyse means to look at writing techniques – and what effect they have

on the reader.

• It is worth 12 marks.

• You should spend around 20minutes on it.

Technique Effect

Direct AddressUsing words like ‘I’, ‘us’, ‘our’ and ‘you’ to

draw the audience in as if they are being

spoken to in a one-to-one conversation.

AlliterationRepeating the same sounds or of the same

kinds of sounds at the beginning of words.

FactProviding facts, such as background

information or quotes from experts, to back

up your opinion.

Strong OpinionSentences that begin with ‘I believe’, ‘I

want’, ‘We think’, ‘My view is’…

Technique Effect

Rhetorical QuestionA question asked to make the reader think.

It often leads them into an answer already

chosen by the writer / speaker.

Emotional LanguageWords or phrases designed to provoke

strong feelings.

StatisticsUsing numbers to add weight to an

argument. Sometimes exaggerated for

extra power.

Talking in ThreesListing a minimum of three things at a time.

This makes the argument seem wide-

ranging and well thought through.

Which technique? a)

b)

Which technique?c)

d)

Which technique?

Visit Hong Kong

Do you want the experience of a lifetime? If the answer is yes then visit Hong Kong!

Full of oriental landmarks, temples and shops, Hong Kong is one of the most traditionalplaces in the world.

Try classic Chinese cuisine, dating back hundreds of years, which tastes unlike anything inthe ‘Chinese’ restaurants in England.

Visit the jade market for over 250 stalls with the best jewellery centre ever, selling pearls,gem stones, china ornaments and much more.

Take a trip to the temples, where you can marvel at the magnificent architecture.

Visit Victoria Peak, a magnificent mountain, and be amazed by the breath-taking views.

We believe there’s no better city to experience Asia at its most authentic and amazing. Getonline and book today!”

Which technique?

Visit Hong Kong

Do you want the experience of a lifetime? If the answer is yes then visit Hong Kong!

Full of oriental landmarks, temples and shops, Hong Kong is one of the most traditionalplaces in the world.

Try classic Chinese cuisine, dating back hundreds of years, which tastes unlike anything inthe ‘Chinese’ restaurants in England.

Visit the jade market for over 250 stalls with the best jewellery centre ever, selling pearls,gem stones, china ornaments and much more.

Take a trip to the temples, where you can marvel at the magnificent architecture.

Visit Victoria Peak, a magnificent mountain, and be amazed by the breath-taking views.

We believe there’s no better city to experience Asia at its most authentic and amazing. Getonline and book today!”

Which technique?

D + R

A

T

F + S

O E

Now pick a practise source text and have a go...

1. ‘The Sergeant’s Speech’

2. ‘An old world charm makes

‘Macc’ a money-spinner’

3. ‘A Make or Break Decision for

Britain’

How does the writer use language in the

text?

Quote D A F O R E S T Audience Impact

1) “I shan’t tell you it’s all tickety-boo out there in France – there’s been too much of that nonsense already in my view. I’ve been there. I’ve seen it for myself. So I’ll tell you straight. It’s no picnic.”

2) “Only one question to ask

yourself about this war. Who

would you rather see

marching through your streets? Us lot or the Hun?”

3) “They’ve beaten brave little Belgium, swallowed her up in one gulp. And now they’ve taken a fair slice of France too.”

4) “They’ll come marching

through here burning your

houses, killing your children,

and yes, violating your women.”

5) “Your king needs you.

Your country needs you.

And all the brave lads out in France need you too.”

E X A M P L E

The text is a re-telling of a recruitment speech from World War One. In

the text we see a sergeant trying to persuade young men to sign up to

the army. It is a good example of persuasive techniques.

In the text, we see rhetorical questions used often. We this where it says,

“Who would you rather see marching through your streets? Us lot or the

Hun?” This is used to focus the audience’s attention and make them feel

there is no other option but to join the army.

Another technique we see used is emotive language. We see in this

comments such as, “They’ll come marching through here burning your

houses, killing your children, and yes, violating your women.” This is

used to provoke fear and anger amongst the audience…

How does the writer uselanguage in the text?

Intro

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