Piramal Fellowship Marketing Presentation

PSL

Challenge 1: India is faced with too many problems

Challenge 2: Lack of Leadership

Challenge 3: No institutional learning programs to seed Change Leaders..

Young people, even from the top educational institutions in India

remain, largely unexposed, if not indifferent, to these problems, to speak nothing of their resolution.

Pressing Challenges In India

Young Designers showcase Indian

ethnic wears in Paris Fashion Week

Young Hi-fliers of Corporate India

Covered in Money Today

More than 3000 Young doctors leave India for

studies and practice abroad

every year. Young IT Indian Professionals in demand in the

west

• COMPETITION IS HIGH

• PARENTS EXPECT ME TO SETTLE WELL IN LIFE - NEED A GOOD LIFE-STYLE, LUXURY, FAMILY AND STATUS

• I NEED TO PAY MY MBA/IIT/ EDUCATIONAL LOANS

• I HAVE NO ROLE MODEL, INSPIRATION OR GUIDE TO SHOW ME THE WAY AND BELIEVE IN MY POTENTIAL

BUT !!!

YOUTH ARE KEEN BUT DISTRACTED

Today’s Youth are Tomorrow’s Nation Builders

Youth constitutes more than half of India’s population(under the age of 25)

Are Passionate, energetic, creative and fresh

Are full of ideas of social change and have the drive to make a difference

By 2020 India’s average age will be just 29 years making it the youngest country in the world

Piramal Fellowship invests in the most important asset

in India – YOUTH

By 2020 more than 1000 Piramal fellows will be creating impact in varied domain

Who is a Piramal Fellow?• Youth

– Striving for excellence either academics or extra circulars– Is a Team player– Who require support in their Idea journey– Leadership Skills shown in college and outside– Who are ready to take the risk and embark on a 2 year journey

• 2014-16 Batch target

– 70 % Toppers from Top College & - 30 % from B List College

%• 30-Urban Schooled

• 30- Rural Schooled

• 30- State Location

• 10-Diverse Sources

%• A – 25- Pure Science, Applied Science, Engineering and

Technology

• B – 5 – Social Work and Development Studies

• C – 20 -Commerce and Business Management

• D – 20 - Art, Liberal Arts, Humanities, Arts and Aesthetics, Performing Arts, Literature, Language, Habitat Studies, Labour and Management, Population Studies, Anthropology

• E - 20- Media and Journalism and Communication studies

• F – 10 - Law, Design, Yoga, Architecture, Film Making, Medicine

Diversity Of Fellowship

Number of Piramal Fellows

123

101

3623

11

104

Year 1

Year 3

Year 2

Year 5

Year 6Focus on Top Achievers

Year 4

Inner Transformation

1 Fellow

2 Year + 730 Days of

Action &Reflection, Peer Learning,

Grassroots understanding

Outer Change

1 Fellow Transformation of 5 Schools, 5

Headmasters, 50 Teachers & 500

Children

Impact of Fellowship