PRESENTED BY :PRADEEP SINGH PARIHAR HARISH KUMAR ISHAN YADAV

EXAMINATION into IT & COMPETITIVE STRATEGIES within CONSTRUCTION INDUSTRY

INFORMATION TECHNOLOGY

Information technology (IT) is the application of computers and telecommunications equipment to store, retrieve, transmit and manipulate data.

Competitive strategy

Competitive strategy is when an organization acquires or develops an attribute or combination of attributes that allows it to outperform its competitors.

New technologies such as robotics and information technology can provide competitive advantage

4 types of competitive strategies:Cost leadership strategy Differentiation strategy Innovation strategy Operational effectiveness strategy

As competitive environments are constantly changing in the contemporary business world, managers are devising various flexible approaches to respond to such uncertainty and complexity. Deploying strategic information systems is an important approach to address such the challenges of flexibility in business competitiveness.

IT & COMPETITVE STRATEGIES

During the 1980s and 1990s, we saw considerable financial investment into business IT in search for “competitive advantage” in various industrial markets.

There were many academic papers as well as consulting reports studying the competitive benefits of IT in business in order to persuade firms to invest in strategic information systems.

Many business company sought to replicate the success stories of IT enabled business strategy, such as United Airlines, Thomson Holidays and all the other celebrated cases that have entered the information systems mythology.

Evolution of IT

The need for a link between information technology (IT) use and business strategy in construction industry has been identified and discussed over a number of years

The rate of failure is particularly high in such developing countries. This increased uncertainty suggests the need for improved strategic planning and management of information systems, and the need for consideration of local socio-economic environments.

NEED of IT in Construction

• Technological change and the drive towards sustainable and low-carbon construction impacts on skills needs within the industry. High level skills will be needed to drive the development and use of innovative methods of building and the uptake of new technologies and materials.

• Modern methods of construction (MMC) have the potential to introduce greater efficiencies into the construction process, chiefly through innovations in building design and management – for example in adoption of Building Information Modelling (BIM) – and in offsite construction processes.

• This presents a major opportunity to build quicker, to a higher quality, more sustainably, foster innovation and compete on the global market.

Technology in the construction industry

DESIGNArchitect & ENGINEERINGArchitectural TechnicianDesign ConsultantTechnical ManagementTimber Frame Designer

USES of IT in our CONSTRUCTION

ARCHITECT & ENGINEERING DESIGN SOFTWERE

AUTOCAD 2d & 3d draftingBUILDING INFORMATION MODELLING (BIM)• SAP2000• STAAD PRO.• 3Ds MAX

USES of IT in our CONSTRUCTION

TECHNICAL MANAGMENT SOFTWERE• PRISM• HPM• Success planed• Construction manager• Yojana• Microsoft project [MSP]• Primavera

USES of IT in our CONSTRUCTION

• manufacturing industry group is headquartered in Lake Oswego, Oregon.

AUTODESK was founded in 1982 by John Walker, a coauthor of the first versions of AutoCAD, the company's flagship computer-aided design (CAD) software. Its AutoCAD and Revit software is primarily used by architects, engineers, and structural designers to design, draft, and model buildings and other structures. Autodesk software has been used in many fields,

AUTOCAD & 3Ds MAX

2D DRAFTING

AUTOCAD 2D & 3D& 3Ds MAX

3D DRAFTING

At its simplest level, BIM provides a common environment for all information defining a building, facility or asset together with its common parts and activities.  This including building shape, design and construction time, costs, physical performance, logistics and more.

Traditional building design was largely two‐dimensional drawings (plans, elevations, sections, etc).  

Building information modelling extends this beyond 3‐D, augmenting the three primary spatial dimensions (width, height and depth – X, Y and Z) with time as the fourth dimension and cost as the fifth

Time and Cost Early detection of problems

What does BIM do?

CAD BIM

CAD BIM

Clash Detection

Visualization of

STAAD or (STAAD.Pro) is a structural analysis and design computer program originally developed by Research Engineers International in Yorba Linda, CA. In late 2005, Research Engineer International was bought

byThe commercial version STAAD. Pro is one of the most

widely used structural analysis and design software. It supports several steel, concrete and timber design codes.

It can make use of various forms of analysis from the traditional 1st order static analysis, 2nd order p-delta analysis, geometric non linear analysis or a buckling analysis. It can also make use of various forms of dynamic analysis from modal extraction to time history and response spectrum analysis. 

STAAD Pro. Softwere

Analysis of frame structure

INTEGRATED SOFTWARE FOR STRUCTURAL ANALYSIS & DESIGN

The SAP name has been synonymous with State-of-the-art analytical methods since its introduction over 30 years ago. SAP2000 follows in the same tradition featuring a very sophisticated, intuitive and versatile user interface powered by an unmatched analysis engine and design tools for engineers working on transportation, industrial, public works, sports, and other facilities.

The Advanced Analytical Techniques allow for Step-by-Step:-

• Large Deformation Analysis• Multiple P-Delta• Eigen and Ritz Analyses• Cable Analysis• Tension or Compression Only Analysis• Buckling Analysis• Blast Analysis• Fast Nonlinear Analysis for Dampers• Base Isolators and Support Plasticity• Energy Methods for Drift Control and Segmental Construction

Analysis.

Bridge Designers can use SAP2000 Bridge Templates for generating Bridge Models, Automated Bridge Live Load Analysis and Design, Bridge Base Isolation, Bridge Construction Sequence Analysis, Large Deformation Cable Supported Bridge Analysis and Pushover Analysis.

SAP2000 is for everyone! SAP2000 is for every project! From a simple small 2D static frame analysis to a large complex 3D nonlinear dynamic analysis, SAP2000 is the answer to all structural analysis and design needs

Structural analysis of burj khalifa by staad. Pro & sap2000

MICROSOFT PROJECT (MSP)

Microsoft Project (or MSP) is a project management software program

It is designed to assist project managers in:• developing plans• assigning resources to tasks• tracking progress• managing budgets• analyzing workloads

11. 5. 2009. Microsoft Project 24/15

Feature Description

Project creates budgets based on assignment work and resource rates

Resources – people, equipment and materials

Resources can be shared between projects using a shared resource pool

Each resource can have its own calendar

Limitation - MS Project presumes additional physical raw materials are always available without limit

11. 5. 2009. Microsoft Project 25/15

MSP Offers

Robust management tools with the right blend of: Usability Power Flexibility

That’s why you can manage projects more efficiently and effectively.

11. 5. 2009. Microsoft Project 26/15

MSP Offers

MSP enables you to stay informed and control: Project work Schedules Finances

And to keep project teams aligned

Primavera was launched in 1983 by Primavera Systems Inc. and was acquired by Oracle Corporation in 2008.

Primavera Systems Inc. provides project and program management software for the Architecture, Engineering and Construction industry. Focused on project portfolio management, or PPM, Primavera's solutions let users measure progress, assure governance, improve team collaboration and prioritize project investments and resources.

PRIMAVERA

Current software

As of 2012 Primavera products include:-

Primavera P6 Enterprise Project Portfolio Management Primavera P6 Professional Project Management Primavera P6 Analytics Primavera Portfolio Management Primavera Unifier Primavera Contract Management, Business Intelligence

Publisher Edition Primavera Risk Analysis Primavera Inspire for SAP Primavera Earned Value Management Primavera Contractor Planning & scheduling management Resource management

Prism Software provides a suite of industry-leading print and document management software products.

These products serve the variable data printing, document output management, and legacy data printing and conversion markets. Prism's software helps its customers significantly reduce operational costs, greatly improve document flow and work processes, and expand and improve document creation and distribution choices.

PRISM

1. No of employees in companies represented in this survey: 1 to 200. Over one third have over 200 employees.

2. Annual revenue of majority of organizations = 4,09,15,528 Indian Rupee.

Annual turnover of quarter of organizations = between Rs. 68, 23,326 to Rs. 3,41,16,693

12.5% have annual turnover = less than Rs.68,23,326.  General IT investment In terms of spending on IT, most firms (83 %) spend less

than 10 % of their overall expenditure on investments in IT.16% of the companies surveyed spend more than 10 % on IT. In addition, 86 % of multinational firms spent less than 10%

of their total expenditures, which is slightly more than local companies (78%), on IT.

Case study: Indonesia construction industry

1. Hardware and peripherals (98%)2. Software3. Main emphasis is on upgrading the

systems4. IT man power5. IT training

Case study:- From the available budget for IT expenditure, the firms tend to spend most on -

Reasons for IT investment by companies

Indonesian construction industry is deploying the latest computer hardware and software.

However, the industry does not yet have sufficient adequate and trained personnel to fully exploit the advantage of the new technology.

The survey indicates that only 15% of organizations who posses a high level of computer competencies.

General administration works have been mostly computerized.Drawings, scheduling, book keeping, costing, invoicing and

project management tasks are well computerized.Tender preparation and engineering analysis are partly manual

and partly computerized.Economic and risk analysis which is mostly used in the

business planning process is largely untouched by information technology.

Few companies employ e-Business and trading

Conclusions

BIMOffsite construction

Examples of competitive strategy in Construction

Modular offsite assembly is proven to:

Reduce costs by up to 30 per cent

Cut materials wastage to virtually zero

Deliver pre-tested, proven solutions to site on time - every time.

Offsite constructionHow it’s an advantage?

Greater level of Planning, organising and scheduling.

Activities and interaction between the project team and their supply chain; ranging from design, manufacture, logistics and onsite assembly.

Hence requires project management, design and IT skills.

Offsite construction It requires

Future jobs and skills

• Multi-skilling and greater flexibility within job roles is likely for onsite assembly.• Offsite could result in multi-skilling becoming more ‘mainstream’, with smaller teams being required to assemble components onsite, needing to work more closely together.• Occupations will be expected to work more collaboratively, rather

than in silos, requiring a clearer knowledge and understanding of other job roles and how they contribute to the holistic offsite project.

• Roles may become more interlinked particularly at managerial and professional levels, for example, a technical sales role will require an overlap between commercial and technical skills.

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The evolution of job roles

Design

Engineerin

g

Construction/

Manufacturing

“It is not really about new job roles, as it’s merely a transfer of skills from onsite to offsite.This will require people with a very good understanding of how systems are put together onsite” (Technology developer)

Future jobs and skills

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“Offsite makes it more important to consider how work is planned, designed and scheduled. If managers have qualified with high level current qualifications but their expertise is traditionally onsite then it could be very difficult to move to offsite.

It’s not necessarily the technical skills that are different but more the softer skills including planning, sequencing and link between design and build” User of technology

Future higher level job roles

• Architect

• BIM Modellers

• Designer

• Planner

• Site supervisor/manager or project manager

• Structural engineer

• Design office staff, including BIM modellers and CAD specialists

• Engineers

• Project managers

• Quantity surveyors

• Schedulers40

Greatest impact of offsite is expected for:

Future demand expected for

Opportunities• Potential to encourage a greater diversity of

people, including more young people, into the sector due to weatherproof working conditions and reduction in the use of manual labour;

• Contribute to environmental and sustainability targets;

• Respond to housing demand;

• Realise cost savings through reduced build time;

• Improve sector productivity and build quality;

• Improve health and safety;

• Increase efficiency in the construction process;

• Greater integration of roles and collaborative working;

• Expand construction export market to compete. globally

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“Offsite construction carried out in factories can employ many thousands of people who would otherwise be out of work. It opens up a new labour market” Technology developer

THANK YOU