Electric Vehicle Readiness:

Case Studies from Oregon

Presented by:

David Mayfield, Principal

Sustainable Transportation Strategies

October 11th, 2011

1990 2000 2010 2020 2030 2040

2.0

e+10

2.5

e+10

3.0

e+10

3.5

e+10

4.0

e+10

4.5

e+10

Annual CO2 Equivalent Emissions

All Vehicle Efficiency & Fuels Scenarios

Year

Pounds C

O2 E

quiv

ale

nts

Med Lt Veh EffHigh Lt Veh Eff

EV & High Lt Veh EffEV & High All Veh EffEV, High All Veh Eff & Low Carb Fuel

Electric Drive and Oregon’s

Greenhouse Gas Modeling

1. Land Use Form

2. Technological

Advances

3. Pricing

Factors Important for GHG Reductions:

Source: Brian Gregor, ODOT

2040 Plan for Metro Portland:

Urban Centers

• Portland Central City

• Regional Centers

• Town Centers

• Station Communities

• Connecting Corridors

Urban Form Linked to

Modal Choices

• Transit-Oriented

Development for Housing

and Jobs

• Increased Value of Land &

Improvements

• Increased Pedestrian and

Bike Trips

• Reduced Reliance on

Automobile

Electric Light Rail Transit

Portland Streetcar and Aerial Tram

Increased Urban Density

and Street Vehicles

• Density Lowers VMT

• Reduces Vehicular Speed

• Adds More Cars Compared to

Light Trucks, Vans, SUVs

18

24

1990 1991 1992 1993 1994 1995 1996 1997 1998 1999 2000 2001 2002 2003

DV

MT

/ P

ers

on

Portland Only Portland-Vancouver U.S. National Average

Sources: Andy

Cotugno, Portland

Metro; Danilo Santini,

Argonne National

Laboratories

Small, Efficient EVs

for High Density Urban Areas

Green Light Motors

Segway Nissan

Brammo

Freight and Service Vehicles

Ford Transit

Connect

Navistar

Early State Initiatives Aid EV Readiness

• Tax Credits for Hybrid Car Sales

• Tax Credits for EVs

• Tax Credits for Charging Stations

• Public Utility Commission Investigates

EV Infrastructure Deployment

• State Building Codes Division Streamlines

Charging Station Permitting

Working Group Recommendations

• Create Statewide EV

Executive Council

• Promote State EV Fleet

Purchases

• Create Program for Free

Home Audits

• Business Energy Tax

Credit for EV

Manufacturing

• Transportation

Electrification Tax

Credit

• Create EV Center of

Excellence

2010-2012: Oregon Participates in

EV Project

• Deployment Guidelines

• 10-Year Plan for Public Charging Stations

• 2-Year Plan for Public Charging Stations

• Blink! Charger Network Installed in 2011

Demographics of Early Adopters

Recent Stakeholder Activities

• Drive Oregon

• Smart Grid Oregon

• Portland Auto Show

• Portland General Electric

Installs First DC Fast Charger

Recent State Initiatives

• 8 Fast-Charging

Stations Along I-5

• Up to 20 More Fast-

Charging Stations

• Business Oregon

Leads DOE Grant

DOE Grant Summary

1. Next Generation

Deployment Strategy

2. Policies and

Inducements

3. Training, Marketing,

and Outreach

4. Utility Planning and

Analysis

Portland’s EV Readiness

• Allow Charging in the ROW

• Program for Garage-Free EV Owners

• Promote an EV Business Cluster

• Create Sustainable Municipal Fleet

• Partner with

– Freight Community

– Car Share

– Transit Providers

Portland’s Electric Avenue

Readiness Activities in Oregon’s

Smaller Cities

• Adoption of New Code Language

• FAQs and EV Station Maps

• Purchase and Installation of EV Charging Stations

• Providing Free Charging

• Promotion of EVs at Sustainability Fairs

Lessons Learned

• Utilities

• Rapid Technological

Change

• Governmental

Leadership

• Charging Station

Providers

Contact Information:

David Mayfield, Principal

Sustainable Transportation Strategies

(503) 701-0142

david.mayfield@comcast.net