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Communication & Engagement
for social action
Pablo A. Rivero Morales19th May 2012
Would you agree that Connection is what defines this generation?
What do we mean by "Social Networking"?
Me and the rest...
riterzbloc/eLiane photography http://www.flickr.com/people/riterzbloc/
Photo: Matthew Burpeehttp://www.flickr.com/photos/mburpee/
Photo: European Parliamenthttp://www.flickr.com/photos/european_parliament/
Me and the rest...
riterzbloc/eLiane photography http://www.flickr.com/people/riterzbloc/
well, the rest
Photo: Cimoc http://www.flickr.com/photos/cimoc/5513534983/sizes/l/in/photostream/
enough?
Together
Photo: whl.travel:http://www.flickr.com/photos/whltravel/
What mean of communication is the most effective nowadays?and...Why?
● language● culture● environment
preconditions for communication
Sharing
Photo: Claudio Olivares Medinahttp://www.flickr.com/photos/quiltro/5518036187/in/photostream/
community
Photo: See-ming Leehttp://www.flickr.com/photos/seeminglee/2149309015/in/photostream/
● members
● peers,
● targeted audiences,
● other peers not initially
identified
Community?
Photo: Chaval Brasilhttp://www.flickr.com/photos/chavals/2941676828/in/photostream/
But...it could be quite "liquid"
Communities are to be distinguished, not by their falsity or genuineness, but in the style in which they are imagined.”
― Benedict Anderson, Imagined Communities (1991)
Thank you!
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