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Codes and Conventions of a Radio Trailer
Average length of a Radio Trailer is 30/40 seconds.
Title, Date, Time and Channel of what is being advertised i.e. a TV program should be said during the trailer.
Listeners of both genders are more likely to respond to a trailer that uses a male
voice for the Voice-Over.
A Radio Trailer should contain elements of:
-A Voice-Over
-Appropriate and suitable background music.
-A clip taken from what is being advertised i.e. dialogue taken from a scene of a TV drama.
-A slogan that is catchy and something the audience will remember.