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Links
LinkedIn:
https://fr.linkedin.com/in/rkaplan1
TWITTER: @rkapfrance
BLOG: http://reneekaplan.carnets.liberation.fr/
search “Renée Kaplan”
Google Group:
Multimediastorytelling2015
Please give me your emails, so I can invite you into the group.
Digital convergence refers to the digitizing of traditional media. The
term doesn't refer only to the existence of technology, but also the
mainstream integration of such technology.
Convergent media: a dialogue
Between broadcasters on multiple platforms and active audiences who can respond, react, like, share
and link
News Is Social
“News is becoming a shared social experience, with people swapping
links in emails, posting on social networks, ‘retweeting’ news stories
and haggling over the meaning of events in discussion threads.”
Pew Internet and American Life Project
The essentials
Same as traditional journalism:Informative and focussed story-
tellingthoroughly reportedaccurately sourcedwritten with clarity, proper
structure and correct grammar
The essentials
It doesn’t matter what the medium is (blog post, tweet, FB post, live-
blog, webdoc, infographic, multimedia, etc):
It’s still A STORY.
The same rules of journalismapply.
New Journalism’s Tool-kit
But the tools, the methods, and even some of the standards of what makes good journalism have
changed.
This class is about getting youequipped with the
tools of New Journalism.
New Journalism’s Tool-kit
In new journalism
EVERYONE IS A DIGITAL JOURNALIST.
Every journalist, even if you are not officially a new media journalist, has to live in the digital universe in order
to exist.
Profile of the New Journalist
has traditional journalism skills
has the digital skill set: i.e. knows how to use words, video, photos, visuals, and interactive graphics, separately and all together
knows the range of digital stories to tell, and what kind of story needs what kind of digital story-telling
able to do stories in many formats, but a specialist in one
knows how to be social
@lavrusik Future journalist is a community organizer, assembling and synthesizing the people. Not
just reboadcasting at them.
Source: a tweet addressed to Vadim Lavrusik, Journalism Program Manager at Facebook and prof. of Social Media Journalism at Columbia J School
SHARING
share with your community and with other communities
but sharing is curating: be alert and demanding with what you share
be a trusted filter and provider: filter out the noise
USEING SOCIAL MEDIADon’t just know it’s out there, use it as a
professional tool:
find new stories, follow developing stories and breaking news
find sources, find information
use it to draw traffic to your work, to create a conversation around it
use it to create community
Resources in digital journalism
• Poynter.org: insider journalism news• mondaynote.com/: weekly email with smart analysis of
media and technology• www.journalism.co.uk/: excellent resource for journalists in
training• Jeff Jarvis’s blog buzzmachine.com• www.niemanlab.org: journalism industry news and analysis• MuckRack.com: collection of journalist Twitter feeds• WebNewser.com: news about social media• Mashable.com: comprehensive tech trends• OTHERS?
Recommended Twitter feeds
Some must-follow feeds: Top Journalism Linkers List
@pkafka: A reporter who uses social media well
@jayrosen_nyu: Professor at NYU, media pundit
@MediaTwit: Mark Glaser's PBS MediaShift column
@Brian Stelter: (young) senior CNN media reporter, former NYT television reporter who uses social media to listen and to share
Be alert and active and you’ll see who else is.
Your digital identity is = yourprofessional portfolio
Professionally, YOU ARE YOUR DIGITAL FOOTPRINT.
MANAGE YOUR BRAND
Make sure your content on every
platform is a reflection of your brand:think through every tweet, blog post,
Facebook, Tumblr or Pinterest post before you publish
think before you reply on any platform
think about what the content you share says about you
Does journalist really = « brand »?
Here’s why « personal brand » might not be such a dirty word:
http://www.youtube.com/watch?v=FUcnWJqubKo
MANAGE YOUR BRAND
Cultivate expertise and professionalism in your community interaction
this means replying to people’s emails, tweets, comments
MANAGE YOUR BRAND
make it a habit of reintroducing yourself in the digital world to people you met in the real world
Conclusion: New Journalism
We’re in a profoundly unstable, rapidly shifting media environment, both in
terms of content and the media model.
It is your generation that will be reinventing the model for journalism in
the 21st century.
You need to master the new language to be part of the conversation.
Picking a focus
• You are picking a beat
• Be prepared to find and cultivate sources, to do research to do reporting
• Pick something about which you are passionate
• Don’t necessarily pick something you know, but something about which you want to know more
• Pick something about which you are prepared to become an expert
FRANCE
• French politics• The new « war on terror » in France• Religion in France (Islam…Judaism…other)• The sharing economy (ex: co-working in Paris and
entrepreneurialism)• Start-up culture • cultural issues (ex: dance or theather or independent
cinema)• France in Africa• a neighborhood in Paris (news, people, profiles, trends)• French economy and the crisis/recovery (getting to know
the ministries and their sources – people will answer yourcalls!)
What else?
Work required
1. Blog content: 2 blog posts a week, atminimum, due by 6pm on Wednesdays
2. A Twitter feed that complements the content in your blog: 2 original tweets a day (not including retweets), five days a week
3. Other class requirements: participation and attendance
Work required
• I will be asking you to be editors: there will be a rotating editor in chief
• workshopping of a few students each week in class• precision on style and structure (we’ll talk about this
more next time)• last half hour to work on your platforms and/or
experiment with new media/storytelling tools• We will be doing real-time assignments in class (ex: a
Twitter hashtag search and news synthesis)• Not expected to go out during class, but do take
advantage of other class’s outings to report, bring back news or content.