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CD Adverts Analysis By Anastasia Molot

CD adverts analysis

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Page 1: CD adverts analysis

CD Adverts AnalysisBy Anastasia Molot

Page 2: CD adverts analysis

Conventional font for the rock band, the ligtning - symbol of the band, very recognisable. The name of the band appears in the middle of the advert.

Red, black, grey and white colours creating the atmosphere, show what genre it is.

Quite a lot of information appearing on the advert - name of the band, album, release date, formats, tracks included (popular)

A man with guitar in a circle - connotes rock genre

Symmetrical background

Page 3: CD adverts analysis

The cover of the CD is the same image as the advert so it is easy for people to spot it in the shop, for example, as it says on the advert, it can be purchased in HMV.

Page 4: CD adverts analysis

Dark and very high contrast - rock genre.Symbolic recognisable font, is used as a symbol of the band

Faces of the band - not too clear - they are recognisable characters.Graffiti style refers to the rebellious nature of the band.

A lot of information on the concert! When, where, how the tickets could be bought. Bright yellow, white and red colours on the black background - punky feeling about the poster.

A very small reference to the album - a small writing at the bottom of the page stating that a new album "21 century breakdown" is out and a tiny picture of the cover of the album.

Page 5: CD adverts analysis

This is a cover of the album which was presented during the tour which advert I have just analysed. They have an obvious reference to each other, so people will know which album is being presented because it doesn`t really state it on the poster. It does, but in small letters somewhere on the bottom of it. The main difference between them - on the advert the members of the band are shown, but on the CD cover it is a girl and a guy kissing. Once again, colours are bright and conventional - black, orange, yellow, white. The cover is artistic and is presented in sort of graffiti style. Especially the font.

Page 6: CD adverts analysis

Radios - refer to music, just making the audience understand this is a music CD advert

A person literally stepping back - name of the album is "hits back"- direct illustration. The way this person looks connotes the genre - the leather black shoes, black jeans and blazer

Once again, conventional colours - black, white, and red.

A lot of information - on release date, iconic tracks, formats, websites, where it will be available from and the record company

Page 7: CD adverts analysis

Quite a dark image, soft shadows and colours, very interesting picture in this terms.

The picture refers to the album name - "Intimacy"

Not so much information this time - only the release date, well known tracks and a website

Unconventional - we wouldn`t see adverts in this style often.

Conventional in a way text is placed on the poster - the band and album name in the centre, other information on the bottom.

Page 8: CD adverts analysis

This is a CD cover (advert previous slide). As we can see it is the same as an advert so people could make visual references between them.

Page 9: CD adverts analysis

Childhood picture - contrasts with the theme of the CD - the last recordings

Big name CASh in the usual font - iconic recognisable pact of his image.

Black background - death + "man in black"

One of the songs name - "Aint to grave" - refers back to the name of the album as well - the last recordings and is one of the most well known songs.

No new picture of him needed - a recognisable character.

Very powerful words choice - "The last recordings", "American 4: Aint no grave".