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CASE STUDY 10~ RECRUITMENT AT CISCO

ALMUHAIMIN BIN MOHD ZAHRIN

SHAIRAZI AIMAN BIN ABDUL WAHID

Contents

QUESTION 2

QUESTION 1

BACKGROUND

CASE STUDY REVIEW

CASE STUDY REVIEW

RECRUITMENT AT CISCO

Cisco sources revealed company policy of attracting top 10-15% people in networking industry

Vision statement “attracting, growing, and retaining the great talent is critical to sustaining Cisco’s competitive advantage.

BACKGROUND

Cisco was founded in 1984 by a group of computer scientists at Stanford, who designed operating software called IOS (Internet Operating System).

This software could send streams of data from one computer to another, which was loaded into box containing microprocessors specially designed for routing.

In 1993, Cisco installed an Internet-based system for large multinational corporate customers.

By 1995, it introduced applications for selling products or services on its website.

Question

QUESTION 1 Discuss various tools adapted by the company to attract the best talent and how the company benefited from them

RECRUITMENTAT CISCO

QUESTION 2 Evaluate the emergence of e-recruitment as a strategic tool for IT companies in the changing business environment

Question 1

Various tools – friends program (online recruitments), Make a Friend @ Cisco online program and buddy

Internet era on 1990’s Only 10% for the first round of layoffs Cisco’s management use revolutionary

techniques like “build the buzz” After the first attempt to attract best talent at

competitive level Use wanted advertisements in newspapers.

Listing job openings Featured internet address Attract happily employed people through focus

groups ( professional like to watch movie in their free time

Also hired in house for manager candidates through Amazing People Program

External recruitment techniques which is give new ideas(new blood), large pool available, unbiased and talented easily brought

Benefited

Job page hits 500,000 hits per month by late 1999 Generated stream of reports who visited website Management impressed with high fine-tuned

strategy New recruitments initiatives established Approximately between 8000 people a year was

hiring by Cisco’s

Cisco’s Diagram

81%

45%

Resumes from Website

Website resumes sender

Recruits from Amazing People

66%

Question 2

E-recruitment become new methods Related with internet No needed budget(decrease budget) Faster and more cheaper than many traditional

methods. Internet rapidly becoming methods of everything E-recruitment can even speed up the hiring

process such as faster posting job, faster received the resumes and faster received applicant response

Also promote organization

E-recruitment

Quality candidates

Low cost Morefaster

Timeline

No budget

advantages

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