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“All about Mobile”
Naos Wilbrink @sprize www.afrogleap.com @afrogleap
Capgemini
Different ROM?
Jailbroken?
Waarom mobiel * Facts & figures *
Hoe * Cool Cases *
Agenda
12
Waarom?
Web vs.
Mobile
#Nu
#3yr
#5yr
Preferred point of entry to the web
“Mobile is about contextualy relevant and integrated experiences”
Pull = Push
Facts & Figures
2% 4% 8%
Mobiel en e-‐mail
Jan 2012 25% !
36
Hoe?
Cool cases
Repudo
KLM
Name a company! Any….
What can this company do in mobile/social?
Bonus
“A wallet is reported stolen in 24 hours.”
“A smartphone is reported stolen in 2 hours”
893123098423095430985
Naos Wilbrink @sprize www.afrogleap.com @afrogleap
Vragen?