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An introduction to blogging for the Digital Commonwealth Community Media Cafe in Craigmillar Library on the 17th of December, more information about the Digital Commonwealth project is here: http://www.digitalcommonwealth.co.uk
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DIGITAL COMMON WEALTH Jennifer M. Jones, University of the West of Scotland
WHERE ARE WE AT?
HISTORY
KEY QUALITIES
• Self-publishing platforms: write, edit and post (read/write web)
• A place to ‘host’ content that did not require a dedicated server
• Lower threshold for access, less technical skill • Basic HTML skills required, emergence of multimedia (image, video, audio) • Community building, meet & interact with people based on shared interest • Organise content based on common themes (tags, categories) not just by time or
location.
Take 5 minutes to think about why you might blog?
TYPES OF BLOGS
NEWS AND JOURNALISM
PERSONAL
TRAVEL
EDUCATION
PROFESSIONAL
COMMUNITY FOCUSED
CAMPAIGN
REFLECTIVE FICTION
“HYPERLOCAL” ARCHIVE
PORTFOLIO
EXPRESS OPINION
RIGHT TO REPLY
NETWORKING
CREATIVE
EXPERT
PROMOTIONAL
TO MAKE MONEY
BLOGGING AND SELF PUBLISHING? BLANK CANVAS!
FINDING YOUR VOICE Is blogging right for you?
• Do you like to write?
• Do you spend time researching topics on the Internet?
• Are you passionate about the topic? Will you commit to that topic?
• Are you willing to learn more about the technology?
• Will you be comfortable expressing your thoughts online in a public space?
• Can you take risks?
BLOGGING FOR DIGITAL STORYTELLING Can you think of a story worth telling?
• From your local community where you live
• About Edinburgh as we approach Christmas
• About Edinburgh as we approach 2014
WHAT PLATFORMS?
GETTING STARTED: WORDPRESS.COM
DASHBOARD
WRITE A POST
WHAT TO WRITE ABOUT?
EXERCISE You have been asked to set a Wordpress.com website for a local community group:
List 3 posts that you could make before Christmas
List 3 pages that you would need to include to ensure that the page represented the group
List 3 places that you could share those posts to ensure somebody reads them
WHO ARE YOUR AUDIENCE?
THINK BEFORE YOU POST
EMBED
TAGGING You can use the concept of ‘tagging’ two ways:
To organise your content on your own blog by describing it as a series of keywords to help others uncover it when they search/to include it alongside related post elsewhere
To connect your post to a wider discussion on other social networks, such as Twitter – so the use of hashtags can come into play
COMMUNITY
e.g. #DIGCW2014
STATISTICS
KEEP GOING
FURTHER LINKS
Digital Commonwealth Project: http://www.digitalcommonwealth.co.uk
Wordpress.com tutorials: http://learn.wordpress.com
50 Wordpress tutorials to get you started: http://www.creativebloq.com/web-design/wordpress-tutorials-designers-1012990
@digCW2014, [email protected] #digCW2014