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6 secrets of m-learning success
Turning mobile learning aspirations into reality
Delivered as part of a series of Summer 2013m-learning events in conjunction with
Data drawn from Towards Maturity Mobile learning at work report-published in conjunction with
Laura Overton
Laura@towardsmaturity org
lauraoverton
• Why should mobile capture our attention?• 6 secrets of mobile learning success• A helping hand to create your business case
Why is mobile capturing our attention?
Mobile learning adoption growing
Data from Mobile Learning at work study with 500 L&D professionals www.towardsmaturity.org/mobile2013
Why should mobile capture our attention in learning?
9 out of 10 organisations are looking to
integrate learning and work
Data from 2012-132012=13 Towards Maturity Benchmark www.towardsmaturity.org2012Benchmakr
What is driving m-learning adoption?
Delivery
Comms
Engagement
Performance support
• 67% - support formal• 53% - as a pc alternative
• 54% - collaboration• 27% - User generated
content
• 37% - support at point of need
• 59% - Using own devices• 61% - Increase appeal to
millenials
What is stopping us?
0% 5% 10% 15% 20%
Content-related
Lack of evidence of benefit
Learner reluctance/ability
Cost
Organisation culture
System and data security
L&D reluctance
Lack of management buy-in or clear strategy
Availability and diversity of devices
IT/Architecture
It is important to overcome those that we can! It is time to walk the walk not just talk the talk
www.towardsmaturity.orgwww.towardsmaturity.org
SIX SECRETS OF SUCCESSWalking the walk (not just talking the talk)
Benchmark Research 2200 organisations 3000 learners
2003/4
20082006
20112010
2012
Why are some more successful than others?
Benchmarking good practice
TM Index
1 100
Top QuartileBottom Quartile 3rd 2nd
In 2012, those in the top quartile are:
7x more likely to report:Improved staff motivation and employee engagement
Improved talent/performance managementStaff able to apply learning faster
Improvements in productivity
5x more likely to report:Improved sharing of good practice within the business
3x more likely to report:Improved ability to prove compliance
Improved induction processes
TMI
www.towardsmaturity.orgwww.towardsmaturity.org
WHAT CAN WE LEARN FROM THE TOP LEARNING COMPANIES?
When it comes to mobile learning
1They embrace mobile
• 4x more likely to provide a device for learning• 6 x more likely to encourage individuals to
use their own
Mobile is just part of the mix
15www.towardsmaturity.org improving the impact of learning technologies at workwww.towardsmaturity.org improving the impact of learning technologies at work 1515
• Reduced critical incidents
• Increased Mystery Shopper Scores
• Increase in Food Safety Scores
• Decrease customer complaints
• Supplementing face to face, LMS and extranet content
• Not e-learning on a phone– Contextual support at
the point of need– Responding to
constantly changing products and processes
Sonic is a fast food chain in the USA – data taken from presentation at 2013 Learning Technologies conference in the UK www.learningtechnologies.co.uk
2 Align to business priorities
Don’t take your eye off the ball!
Analyse the business problem before
recommending a solution
Strategy for technology enabled learning allows for changing business priorities
3 ½ x
7 x
3 Understand the learning landscape
LearnerContext
TabletsMobile
Social
Understanding your learners
• MATTS compliance training– 90,000 soldiers every year– 7 basic modules – converted to apps• Tests for battlefield casualty drills, fitness etc
– 80% of soldiers owned smartphones– 30% of training staff!– Overcoming stakeholder resistance
The Army in conjunction with Intuition won the 2012 Gold award for mobile learning www.elearningage.co.uk
Understand the learning landscape
LearnerContext
Support systems
Social
4 x to understand
6 ½ x Aware of how staff use
Understand YOUR learning landscape
LearnerContext
TabletsMobile
Social
How useful is it to access resources from your mobile?45% workers - essential or very useful
18% - would be v useful if I could
Are workers willing to use their own devices?28% use own devices to access resources to help them do their job better
20% would use their own devices if the right resources were available26%– prefer to keep work and personal iife separate
When do you spend most time using work related apps?48%- at the point where I need them most
44% at evenings and weekends
4 Support formal learning
•
22www.towardsmaturity.org improving the impact of learning technologies at workwww.towardsmaturity.org improving the impact of learning technologies at work 2222
• Royal School of Artillery• Fire Control Orders• Clear unambiguous
communication essential• Complement classroom• Immersive exercises on ipad
– Pre-course– Tracking assessments prior to
f2f– In class– Multiuser to link all students
http://www.bbc.co.uk/newsbeat/10813964
Support formal learning
7x more likely to agree L&D staff have skills to exploit tech for business advantage
46x more likely to train trainers to use technology to extend learning beyond the class
24www.towardsmaturity.org improving the impact of learning technologies at workwww.towardsmaturity.org improving the impact of learning technologies at work 2424
5 Enhance performance at the point of need
• 6 ½ x more likely to offer staff access to job aids online or via mobile
• 15 x more likely to use defined performance support practices to support learning transfer after formal training
25
6 Communicate and connect
5x
Help staff locatein house experts
Communicate and connect
28x
Encourage staff to Share & problem solve
Communicate and connect
34x
Help learners communicate with each
other
Building your business case
Organisational Productivity
Managers report business benefits
Organisational Revenue
Faster application of learning
Peer recommendation
Postive changes in behaviour
0% 5% 10% 15% 20% 25% 30% 35% 40% 45% 50%
NonMobile Users Mobile Users
A checklist for success
Embrace mobile as part of a mixKeep aligned to business prioritiesUnderstand your learning landscape
Support formal learningEnhance performance at the point of need
Communicate and connect
31www.towardsmaturity.org improving the impact of learning technologies at workwww.towardsmaturity.org improving the impact of learning technologies at work 3131
Mobile learning – 6 secrets of success
www.towardsmaturity.org/mobile2013
Becoming a top learning company
www.towardsmaturity.org/2013benchmarklauraovertonn