By- Pootul Biswas

PRODUCTS….• DAIRY MILKS• CADBURY CELEBRATIONS• BOURNVITA• OREO• COOKIES• CHOCOLATE MILKS ANS SO ON….

PRICE…• Cadbury has a very convenient prices for all its

products. • The price charged for a chocolate can determine

whether a consumer will buy it .• Cadbury World works with a number of third

party promoters and businesses in order to offer a discount on the entry price.

• Product range starts from Rs-5 and goes on increasing with the product type.

Place…..• Cadbury dairy milk is produced at the chocolate

factory in Bourneville in Birmingham.• They then sell it to the general public.Cadbury

sells it products to shops that deal with beverages and confectionery.

• Cadbury produces chocolate for more than 200 countries so that they have a chance to enjoy it as well and make profit.

Promotion…..• Promotion plays a vital role in attracting a huge

number of customers.They promoted through-• Television• Print media• Posters• Using attractive tag lines.e.g- kucch meetha hojaye , shubh arambh , aisi

mithas jo dosti banaye khas etc…

THANK YOU………..