Rogue or VogueThe Future of Rep as PM

Rich Conley - Executive Vice President Sawtooth Solutions LLC

Herding Cats – The Rogue

• Current State PRE-DOL - A lot of Running Around• Business Model Re-evaluation (BD, RIA, BD-RIA

HYBRID, BANK)• Money in Motion from M&A for Firms Seeking

Partners as a result• Is it Rep as PM, Rep as Advisor ? Advisor as Advisor

or the ideal role as Advisor• Firms have disconnected business processes and

disorganized investment solutions

Herding Cats – The Vogue

• Investment Guidelines for Advisors so Rep has guardrails with constant guidance from Investment Committee

• Institution of Procedural Prudence in the Investment Process

• Business processes straight through & end-to-end• Standardization of Scope of Services to eliminate so

many one offs so businesses can scale

The Sawtooth Platform