ACHIEVING FINANCIAL SUSTAINABILITYA Discussion about BHL Fundraising

Grace Costantino2013 BHL Institutional Council MeetingMay 6, 2013 | Woods Hole, Massachusetts

Let’s TalkFUNDRAISING

$238,272.60

$228,066 DUES$10,206.60 DONATIONS

TOTAL RAISED: DONATIONS + DUES

*INCLUDES 2014 MCZ DUES LOC & USGS RATE LESS IDC

DONATIONS & DUES PROCESSED THROUGH SMITHSONIAN LIBRARIES’ FINANCIAL SYSTEM

THE ROLE OF

FUNDS RAISED FROM 13 COUNTRIES

2011 FUNDRAISINGCAMPAIGN

2012 FUNDRAISINGCAMPAIGN

$110.00

$666.36505%

RAISED DURING CAMPAIGN PERIOD. FUTURE DONATIONS POSSIBLY INFLUENCED

BY CAMPAIGN.

RAISED

OVER PREVIOUSCAMPAIGN

DECEMBER 2011 DECEMBER 2012

WHAT CHANGED?• 3 EMAIL APPEALS.• FACEBOOK ADVERTISING CAMPAIGN

“I am using BHL very frequently and it is very useful resources to us. I wish to appreciate your effort on behalf of our country.” ~ UGAI Sirisena, Sri Lanka“Since being made redundant by my Higher Education institution, I no longer have access to academic libraries, inter-library loans or subscription journals, whether physical or digital; I therefore rely on organisations like the BHL to find my sources, and for this I am pro-foundly grateful. ~ Francis Mudge, UK

Let’s TalkFUNDRAISING

BrainstormingPOSSIBILITIES

NOTE: DISCUSSION FOR COORDINATED BHL FUNDRAISING EFFORTS

Themed online fundraising campaigns.Could use Project Nomination Form.

Adopt a Book with Virtual Bookplates

BHL Products as Thank Yous

BrainstormingPOSSIBILITIES

NOTE: DISCUSSION FOR COORDINATED BHL FUNDRAISING EFFORTS

Print on DemandCreate a BHL Product Store

iBooks for Incentives & Attribution

BrainstormingPOSSIBILITIES

1) Themed online fundraising campaigns2) Adopt a Book with Virtual Bookplates3) BHL Products as Thank Yous4) Print on Demand5) Create BHL Product Store6) iBooks for Incentives and Attribution7) Funding Opportunities from Projects and Initiatves List8) Others?

FUNDRAISINGIDEAS