© 2009 Nathan Eror & Free Time Studios

WHO WANTS TO BE A MILLIONAIRE?What it Takes to Become an iPhone Developer

http://www.flickr.com/photos/eperales/143729787/

© 2009 Nathan Eror & Free Time Studios

© 2009 Nathan Eror & Free Time Studios

The iPhone is a revolutionary handset. But it is also the key to a virtual gold mine — the iTunes App Store, where independent developers can become multimillionaires in just a year.

[WIRED 9/19/08]

© 2009 Nathan Eror & Free Time Studios

“I’m not going to be a millionaire in the next month, but I’d be shocked if it didn’t happen at the end of the year. If it weren’t for taxes I would be a millionaire right now.”

[Ethan Nicholas - developer of iShoot in WIRED 2/12/09]

© 2009 Nathan Eror & Free Time Studios

BUSINESS PLAN

1. Build an iPhone app.

2. Put it on the App Store.

3. Profit!

© 2009 Nathan Eror & Free Time Studios

THE APP STORE

© 2009 Nathan Eror & Free Time Studios

THE BAD NEWS

© 2009 Nathan Eror & Free Time Studios

50,000+ APPS

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13,000+ DEVS

© 2009 Nathan Eror & Free Time Studios

11 MONTHS

© 2009 Nathan Eror & Free Time Studios

4,071 NEW APPS THIS MONTH!

© 2009 Nathan Eror & Free Time Studios

254 / DAY

© 2009 Nathan Eror & Free Time Studios

THE GOOD NEWS

© 2009 Nathan Eror & Free Time Studios

30,000,000+ DEVICES

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APPLE HANDLES THE DETAILS

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EXECUTE THE PLAN

© 2009 Nathan Eror & Free Time Studios

1. BUILD AN IPHONE APP

© 2009 Nathan Eror & Free Time Studios

GET YOUR HARDWARE

A Mac iPhone or iPod Touch

© 2009 Nathan Eror & Free Time Studios

ENROLL IN THE PROGRAM

© 2009 Nathan Eror & Free Time Studios

GET YOUR SOFTWARE

© 2009 Nathan Eror & Free Time Studios

WRITE YOUR CODE

Objective-C Xcode

Interface Builder GDB

© 2009 Nathan Eror & Free Time Studios

1. BUILD AN IPHONE APP• Get your hardware

• A Mac

• An iPhone or iPod Touch

• Enroll in the Apple Developer Program

• Sign up for the free program at http://developer.apple.com/iphone/

• Apply for the Standard Developer Program - $99

• Get your software

• Download the free iPhone SDK from http://developer.apple.com/iphone/

• Write your code

© 2009 Nathan Eror & Free Time Studios

2. PUT IT ON THE APP STORE

© 2009 Nathan Eror & Free Time Studios

PROGRAM PORTAL

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ITUNES CONNECT

© 2009 Nathan Eror & Free Time Studios

2. PUT IT ON THE APP STORE

• Accept the contract agreements on iTunes Connect (do this as early as possible)

• Create a Distribution Profile at the Program Portal

• Build and sign your final app

• Add your app in iTunes Connect:

• Fill in your app details

• Add icons and screenshots

• Choose your pricing tier

• Choose the stores (countries) you want to sell in

© 2009 Nathan Eror & Free Time Studios

3. PROFIT!

© 2009 Nathan Eror & Free Time Studios

YOU’RE ON YOUR OWN

© 2009 Nathan Eror & Free Time Studios

TIPS FROM THE TRENCHES

• Apply for the program and sign the contracts early!

• Follow iPhone developers on Twitter

• Spend some time with the official documentation

• Don’t be afraid to ask questions

• Resources:

• http://spreadsheets.google.com/ccc?key=p3LA_Q08eM-VAAyq03ZSjYQ

• http://www.mobileorchard.com/

• http://148apps.biz/

• http://pinchmedia.com/

• Google

© 2009 Nathan Eror & Free Time Studios

SHOW AND TELL

© 2009 Nathan Eror & Free Time Studios

THANK YOUNathan Eror

neror@freetimestudios.com

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