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where® Berlin Media Kit
For more than 80 years, where® Magazine has been the English-language guide for first-class tourists in more than 60 cities over five continents. We can therefore offer a worldwide network of popular travel destinations.
In Europe, where® Magazine is published and distributed in Paris, London, Milan, Rome, Moscow, and, since 2014, Berlin!
Publisher: Morris Visitor Publications (MVP)MVP also publishes guidebooks, magazines, and city maps in more than 70 cities worldwide.Every year, MVP distributes a total of 53 million print products for tourists.
BECAUSE YOU’VE ARRIVED
NOVEMBER 2017 SOCALPULSE.COM LOS ANGELES
World Premiere Complication in Three Dimensions Celestial Panorama: Daily and Annual Sidereal Display
Hours, Minutes, Seconds and Day and Night IndicationsGravitational Triple Axis Tourbillon: 60 Sec, 5 Min, 20 Min
Exclusive Jacob & Co. Manufacture JCAM11 Caliber 47mm diameter, 18K Rose Gold; Limited edition: 18 Pieces
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WHEN
21-PLUS NEW LOUNGES,
HOT HOTEL
DINING
FRED SEGAL SUNSET & GOOP LAB
FESTIVALS, CONCERTS
& SHOWS
EIGHT NEIGHBORHOOD
GUIDES
NIGHT FALLS
NIGHTCLUBS AND BARS TO CHECK OUT TONIGHT
WLA_C1-C4.indd 1 10/10/17 4:52 PMWhere_Cover_Splits.indd 1 10/19/17 4:28 PM
EUROPABerlinBudapestDublinIstanbulLondonMilanMoscowNaplesParisRomeVeniceSiberiaSt. Petersburg
AUSTRALIA, ASIA & AFRICACape TownHong KongMacauMelbourneSingaporeSydney
CANADACalgaryCanadian RockiesEdmontonHalifaxMississaugaMuskokaOttawaTorontoVancouverVictoriaWhistlerWinnipeg
USAAlaska & The YukonAtlantaBaltimoreBostonCharlestonCharlotteChicagoDallas
IndianapolisJacksonvilleLas VegasLos AngelesMauiMiamiMinneapolisNew OrleansNew YorkOahuOrange CountyOrlandoPhiladelphiaPhoenixSan AntonioSan DiegoSan FranciscoSeattleSouth FloridaSt. LouisTusconWashington DC
where® Magazine – more than 80 years of success
A Success Story, Worldwide
über 80 Jahre
Berlin 14,179,271 guestsMunich 6,716,583 guestsFrankfurt/Main 4,004,701 guests
Hamburg 3,279,996 guestsCologne 1,980,171 guestsDüsseldorf 1,897,385 guests
Most popular travel destinations in Germany according to overnight stays of foreign guests in 2016.
It is always high season for city tourism
Berlin as a Travel Destination
BERLIN: Number 3 Destination in Europe after London and Paris
BerlinMunich
Frankfurt/Main Hamburg
Cologne Düssel-dorf
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4,650 restaurants
Berlin tourism is growing again
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Berlin Tourism Booms
A population of more than
3.5 million
approximately 300 cinemas
more than 150 theaters
175 museums
190 bars and clubs
around 900 pubs
12.7millionguests in hotels
and pensions
overnight stays from abroad
+
8.1 %
gross sales generated through tourism
11.6 billion Euro
BERLINGermany’s largest city
The average expenditure per person for a city trip abroad in 2014 was found to be slightly above € 700.
Overnight guests staying in hotels spend more than € 200 per day.
über 80 Jahre
50
126thousand
thousand
IN MORE THAN
230
copies
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per month1
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where® Berlin – key facts
where® Berlin – key facts
where® Berlin is the English-language city guide for first-class tourists.
· where® is an international brand, with local editions of where® Magazine published in more than 60 cities worldwide including London, Paris, Rome and Milan. A trusted resource for travelers for more than 80 years.
· Launched in 2014, where® Berlin is published in English on a monthly basis with a print & distribution run of 50,000 (figures FAM certified). Each issue of 60 or more pages is printed on high-quality paper in a handy magazine size.
· where® Berlin is produced entirely by a local editorial team with the expertise to offer visitors first-hand, insider information and tips.
· where® Berlin is freely available in over 230 top hotels across the city: in the lobby, at reception, from the con-cierge, and displayed in rooms in over 110 hotels. In addition, the magazine is displayed at selected tourist destinations, such as Berlin airports, golf clubs, and over 30 embassies.
· where® Berlin reaches high-earning and consumer-focused tourists and Berlin visitors, without dispersing the target group. This is an extremely sought-after and widely underestimated target group. Tourists make up a large part of customers at many central shops and facilities.
· where® Berlin is used as a high-quality, target-group-specific marketing me-dium by top brands, exclusive shops and boutiques, central shopping malls, public cultural institutions, and the premium gastronomy destinations.
DINAMIX Media works with the best hotels, as well as with The Golden Keys and the AICR.
testedQuality-
where® Berlin – key facts
SHOPPING
Monthly information on all important themes that could be of interest to Berlin tourists
MAPS SIGHTSEEING
MUSEUMS & GALLERIES DINING ENTERTAINMENT & NIGHTLIFE
ABACUS Tierpark Hotelabba Berlin HotelAckselhausAdagio Berlin KurfürstendammAdina Apartment Hotel Berlin Checkpoint CharlieAdina Apartment Hotel Berlin Hackescher MarktAdina Apartment Hotel Berlin HauptbahnhofAdlon Kempinski BerlinAirporthotel Berlin-AdlershofAlbergo City Hotel BerlinAlbergo HotelAlexander Plaza BerlinAlfa HotelAlmodóvar Hotel BIOHOTELSAmano HomeAparion Apartments BerlinArcadia HotelArcona Living Goethe 87ARCOTEL John FArt Hotel Connection Arte Luise Kunsthotel art‘otel Berlin kudamm a. warholart‘otel Berlin-MitteAscot-BristolAspria Hotelavendi Hotel am GriebnitzseeAxel Hotel Berlinbaxpax downtown Hostel/Hotelbensimon apartmentsBerlin Marriott HotelBerlin Plaza HotelBest Western Hotel am SpittelmarktBest Western Hotel Berlin MitteBest Western Hotel City OstBest Western Hotel PresidentBest Western Kanthotel Best Western Plus Amedia Hotel BerlinBest Western Plus Hotel Steglitz InternationalBest Western Premier Airporthotel Fontane BerlinBest Western Premier Hotel am BorsigturmBüroma-Apart Apartmentvermietung GmbHCalma Hotel Berlin MitteCapri by FraserCasa CamperCentro Park Hotel BerlinCentrovital HotelCityhotel am GendarmenmarktCome Inn Berlin KurfürstendammConcorde Hotel am StudioCOSMO Hotel BerlinCourtyard by Marriott Berlin MitteCrowne Plaza Berlin City CentreCrowne Plaza Berlin Potsdamer Platz Das StueDays Inn Berlin City South DERAG Livinghotel Großer KurfürstDERAG Livinghotel Weißensee (Königin Luise)Domicil BerlinDorint Adlershof BerlinDorint SanssoucieasyHotel Berlin
EllingtonEstrel Hotel BerlinEurostars BerlinExe Hotel Klee BerlinFjord Hotel BerlinFlottwell Hotel Berlin & Residenz am ParkGolden Tulip Berlin Hotel HamburgGrand City Mark Apart HotelGrand Hyatt BerlinGrimm s Hotel am Potsdamer PlatzGrimm‘s HotelH+ Hotel Berlin-Mitte H4 Hotel Berlin-AlexanderplatzHampton by Hilton Berlin - City Centre AlexanderplatzHampton by Hilton Berlin City WestHecker‘s HotelHenri Hotel Berlin Hilton BerlinHoliday Inn Berlin Airport - Conference CentreHoliday Inn Berlin AlexanderplatzHoliday Inn Berlin City EastHoliday Inn City Center EastHoliday Inn Hotel Berlin City WestHollywood Media Hotel BerlinHotel „The Dude“Hotel AdeleHotel am LuisenplatzHotel am Schloss Köpenick Berlin by Golden TulipHotel am Steinplatz, Autograph Collection®Hotel AMANOHotel Angleterre Gold InnHotel Berlin Mitte by CompanileHotel Bleibtreu BerlinHotel Brandenburger Tor Hotel CaliforniaHotel CataloniaHotel de RomeHotel Econtel BerlinHotel Gat Point Charlie BerlinHotel GrünauHotel Hackescher MarktHotel HaubachHotel HenrietteHotel Indigo Berlin – AlexanderplatzHotel Indigo Berlin Ku‘DammHotel JohannHotel Landhaus AlpiniaHotel Müggelsee BerlinHotel Park ConsulHotel Prens BerlinHotel Q!Hotel Riehmers HofgartenHotel Sarotti-HöfeHotel Seehof BerlinHotel Sylter Hof BerlinHotel Tiergarten BerlinHotel Vier JahreszeitenHotel Villa KastaniaHotel ZooHSH Hotel Apartments MitteHyperion Hotel Berlin
i 31 HotelIBB BLUE HOTEL BERLIN- AIRPORTIbis Hotel Ku Dammibis Styles Berlin OstInterContinental Hotel BerlinIvbergs PremiumJugendgästehaus St.-Michaels-Heimk26 ApartmentsKempinski Hotel Bristol BerlinKongresshotel Templiner SeeKu‘ Damm 101 HotelLeonardo Hotel BerlinLeonardo Hotel Berlin City WestLeonardo Hotel Berlin MitteLeonardo Royal Hotel BerlinLINDEMANN‘SLindner Hotel am Ku‘ Damm BerlinLouisa‘s PlaceLux 11 ApartmenthausMaritim Hotel BerlinMax BrownMEININGER Hotel Berlin AirportMEININGER Hotel Berlin HauptbahnhofMEININGER Hotel Berlin Mitte „Humboldthaus“MEININGER Hotel Berlin Prenzlauer BergMeliá BerlinMercure Berlin MitteMercure Hotel & Residenz Berlin Checkpoint CharlieMercure Hotel Berlin am AlexanderplatzMercure Hotel Berlin CityMercure Hotel Berlin Tempelhof Mercure Hotel Berlin WittenbergplatzMercure Hotel Berlin ZentrumMercure Hotel Chateau Berlin am KurfuerstendammMercure Hotel City PotsdamMercure Hotel Moa BerlinMichels Apart Hotel BerlinMondialMondrian Suites Hotel Berlin Checkpoint CharlieMotel One Berlin-AlexanderplatzMotel One Berlin-Upper WestMotel One Potsdamer PlatzMyer‘s Hotel BerlinNew BerlinNH Berlin AlexanderplatzNH Berlin City WestNH Berlin KreuzbergNH Berlin KurfürstendammNH Berlin Potsdamer PlatzNH Berlin TreptowNH collection Berlin - MitteNH collection Berlin FriedrichstraßeNH Hotel Potsdam- KleinmachnowNH Hotel Voltairenhow BerlinNovotel Berlin Am TiergartenNovotel Berlin MitteNovum Hotel FrankeNovum Hotel GatesNovum Hotel Kronprinz BerlinNovum Hotel Lichtburg
Novum Select Hotel am OstbahnhofNovum Style Berlin ZentrumOCAK Apartment & Hotel Berlin MitteOrania.BerlinPalace BerlinPark Inn Berlin City-WestPark Inn by Radisson Berlin AlexanderplatzPark Plaza KudammPark Plaza Wallstreet BerlinPenta Hotel Teltowpentahotel Berlin KöpenickPestana Berlin TiergartenPullman Berlin SchweizerhofRadisson Blu Hotel Berlinrelexa hotel Stuttgarter Hof BerlinResort Schwielowsee Seaside Garden HotelSavoy BerlinSchloss KartzowSchlosspark - HotelSCHOENHOUSE ApartmentsSchoenhouse StudiosSeminaris CampusHotel BerlinSeminaris Seehotel PotsdamSensCity Hotel Berlin SpandauSheraton Grand Hotel EsplanadeSofitel Berlin GendarmenmarktSofitel Berlin KurfürstendammSoho House BerlinSören von Rüden-Volger Apartmentvermietung Steigenberger am KanzleramtSteigenberger BerlinSwissôtel BerlinThe Mandala HotelThe Mandala SuitesThe Regent BerlinThe Ritz-Carlton, BerlinThe WeinmeisterThe Westin GrandThe YARD TITANIC BUSINESS BERLINTITANIC COMFORT HOTELTITANIC DELUXE BERLIN am GendarmenmarktTryp Berlin MitteTryp by Wyndham City EastUPSTALSBOOM FRIEDRICHSHAINVan der Valk Hotel Berlin-BrandenburgVictor‘s Residenz-Hotel TegelVienna House Andel‘s BerlinVienna House Easy BerlinVilhelm 7Vision ApartmentsWaldorf Astoria Berlin Winters Hotel Berlin Mitte Am GendarmenmarktWinters Hotel Berlin Mitte The Wall at Checkp. CharlieWyndham Berlin Excelsior HotelWyndham Garden Hotel Berlin Mitte
Embassies:AustraliaAzerbaijanBahrein
Canada CyprusDenmarkEgyptKingdom of BahrainFinlandGhanaHondurasIcelandIndiaIsraelItalyJapanKenyaMaltaMauritiusMonacoNew ZealandNigeriaNorwayOmanQatarPeople‘s Republic of ChinaRussia South AfricaSwedenUnited Arab EmiratesUnited KingdomUnited States of AmericaYemenZimbabwe
A-ROSA Golf ClubBerliner Golf und Country Club Motzener SeeGolf Club MahlowGolf Resort Semlin am SeeGolf- und Country Club Seddiner SeeGolfclub Gross KienitzGolfclub KallinGolfclub PrendenGolfclub Stolper HeideGolfpark Schloss WilkendorfMärkischer Golfclub PotsdamPotsdamer GolfclubSporting Club Berlin Scharmützelsee
Ästhetische Chirurgie Dr. KauderKlinik am KurfürstendammMEDIAN Klinik Berlin-KladowMEDIAN Kliniken UnternehmenszentraleMedical One Berlin
Schönefeld AirportTegel Airport (two display units)Berlin highlights (25 display units)As well as Friedrichstadt-Palast, Potsdamer Platz Arkaden, and more.
More than 230 top-level hotels. Approximately 110 of them lay out the magazine directly in the room.
Distribution centers in Berlin
All formats, width and height:
Shop stop:Placement in “The Guide” section:
Prices do not include VAT
1 full page 206 x 276 mm plus 3 mm bleed
4.950 E
2/3 of page 118 x 251 mm
3.400 E
ca. 57 x 82 mm
Photo 56 x 39 mm text max. 240 chars + address
490 E
Placement next to Kurfürstendamm/Friedrichstr./Potsdamer and Leipziger Platz/Savignyplatzor Hackescher Markt.
1/2 page 118 x 190 mm 178 x 120 mm
2.950 E
1/3 of page 57 x 251 mm 118 x 124 mm
1.970 E
1/6 of page
57 x 124 mm 118 x 60 mm
1.100 E
Issue Sales Deadline Materials DeadlineJanuary 29.11.17 01.12.17February 08.01.18 08.01.18March 02.02.18 06.02.18April 05.03.18 07.03.18May 04.04.18 06.04.18June 02.05.18 04.05.18July 04.06.18 06.06.18August 04.07.18 06.07.18September 06.08.18 08.08.18October 03.09.18 06.09.18November 04.10.18 08.10.18December 05.11.18 07.11.18
W
Französische Straße
Hausvogteiplatz
Stadtmitte/U2
Checkpoint Charlie
Stadtmitte/U6
Berlin-Friedrichstraße
LEIPZIGER STRASSE
UNTER DEN LINDEN
UNTER DEN LINDEN
FRIE
DRIC
HSTR
ASSE
FRIE
DRIC
HSTR
ASSE
FRIE
DRIC
HSTR
.
DOROTHEENSTRASSE
GEORGENSTRASSE
DOROTHEENSTRASSE
SPREE
AM WEIDENDAMM
REICHSTAGUFER
ZIEGELSTRASSE
JOHANNISSTR.
MITTELSTRASSE
JÄGERSTRASSEJÄGERSTRASSE
TAUBENSTRASSETAUBENSTR.
KRONENSTRASSE
SCHÜTZENSTRASSE
CHAR
LOTT
ENST
RASS
E
MAR
KGRA
FENS
TR.
MOHRENSTR.
KRAUSENSTR.
FRANZÖSISCHE STR.
LEIPZIGER STRASSE
BEHRENSTRASSE
CHARLOTTENSTR.
TUCH
OLSK
YSTR
ASSE
UNIVERSITÄTSSTR.
GESCHWISTER-SCHOLL-STR.
PLANCKSTRASSE
Gucci
The Q.Marina Rinaldi Stefanel
Marc Cain
Crines Design
MaxMara Thomas Sabo
Comptoir des Cotonniers
BOSS Maurice Lacroix
COS
Galeries Lafayette
Bucherer
Massimo Dutti
Annette GörtzStore Berlin
DouglasMephisto
FossilLUSH
Gerry Weber
Wempe
BABOR
KPM Berlin
Montblanc
MEISSEN
MEISSEN im Hilton
Evelin Brandt
Quartier
Umasan
Flaconi
Frau Tonis Parfum
206
Gudrun Sjödén
Rituals
SuperdryAllSaints
Lifesmyle
ESCADA
LACOSTE
Gendarmen-markt
Friedrichstadt-Palast
KRIGLER @Hotel Adlon
Special advertising formats:Second cover (C2) 6.900 EThird cover (C3) 5.500 EFourth cover (C4) 7.400 E
Double Page Spreads (DPS):DPS in the magazine (412 x 276 mm) 8.900 EDPS in C2 and C3 9.900 E
Supplements (for total circulation only):Supplements* €65 every 1000 copies up to 20g. For every further 5g, add an additional €2.50/1000 copiesInserts* €65 every 1000 copies up to 20g. For every further 5g, add an additional €2.50/1000 copiesGlue-in supplements* €50 every 1000 on a carrier ad *Minimum/Maximum formats and placement on request Discounts
Frequency discounts:3 ads 10%6 ads 15%12 ads 20%
Culture discount* 20% *Valid for all artistic and cultural institutions and persons.
Please contact us for information regarding other special formats, such as testers, flags, covers, perfume samples, half-cover flaps, folded covers, perforations, and more. We will be happy to send you a concrete offer based on your specific needs.
Deadlines, advertising formats, prices.
where® Berlin Media data 2018
For the General Terms and Conditions, see: www.dinamix.de
DINAMIX Media GmbHWilhelm-Kabus-Straße 21–35Eingang 210829 BerlinTel.: +49 (0) 30/61 39 49 - 0Fax: +49 (0) 30/61 39 49 - 59www.dinamix.dewww.wheretraveler.com
General Manager:Christopher ManningChristian Düren
Publisher: Christian Düren
Bank details:IBAN DE60 1009 0000 5807 3840 09BIC BEVODEBB
Technical Information
File format:· Printable PDF· Embed fonts· CMYK· No color management
Please send all templates in CMYK modePhotos: minimum 300 dpi
Photoshop EPS – 8 bits/Pixel, Binary
Open filesAdobe InDesign CCAdobe Illustrator CC EPSIf sending open files, please alsoattach all photos and fontsseparately.
Print profileEnvelope ISO coated v2Internal part PSO LWC improved eci
Data transfer:Annette SchinkTel.: +49 (0) 30/61 39 49 - 29Email: [email protected]
Your contacts
Rico MantheySales Director Tel.: +49 (0) 30/61 39 49 - 20Fax: +49 (0) 30/61 39 49 - 59E-Mail: [email protected]
Eckehard HeineKey Account Manager Tel.: +49 (0) 30/61 39 49 - 39Fax: +49 (0) 30/61 39 49 - 59E-Mail: [email protected]
Dirk TonnSales Manager Tel.: +49 (0) 151/59 08 44 33Fax: +49 (0) 30/61 39 49 - 59E-Mail: [email protected]
where® Berlin is published byDINAMIX Media, the Berlin marketleader for the distribution ofbrochures, magazines, flyers, City-Cards, and city maps.
Technical information and contacts
where® Berlin Media Data 2018