Transcript
Page 1: Vitamin UX: How a UX Mindset Can Boost Your Career

Vitamin UX

ELIDA ARRIZZA

How a UX Mindset Can Boost Your Career

CUSEC 2015 | MONTREAL

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ELIDA ARRIZZA@elida_ca

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AWAKEN YOUR UX CONSCIOUSNESS

WHY IT WILL BOOST YOUR CAREER

GET YOUR DOSE OF VITAMIN UX

TLDR - WHAT IS USER EXPERIENCE?

Page 4: Vitamin UX: How a UX Mindset Can Boost Your Career

AWAKEN YOUR UX CONSCIOUSNESS

WHY IT WILL BOOST YOUR CAREER

GET YOUR DOSE OF VITAMIN UX

TLDR - WHAT IS USER EXPERIENCE?

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TLDR - WHAT IS USER EXPERIENCE?

Empathy

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OFFICE SPACE (1999)

PC LOAD LETTER, what the f*ck is that supposed to mean?!?!

If they take my stapler then I'll set the building on fire…

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“USER INTERFACE”

Interaction elements

within UX

UI

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Implies a “technology”

system is involved 7UIUX

“USER EXPERIENCE”

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AWAKEN YOUR UX CONSCIOUSNESS

WHY IT WILL BOOST YOUR CAREER

GET YOUR DOSE OF VITAMIN UX

WHAT IS USER EXPERIENCE TLDR

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STARTUPCOMPANY SOLO

3 SCENARIOS YOU MAY ENCOUNTER

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uber

MARKET DISRUPTERS

A big part of their success can be attributed to UX and UI.

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“ GYMNASTS ARE THE BEST ATHLETES IN THE WORLD,

SO WHEN YOU DGYMNASTICS,

IT MAKES YOU MORE ATHLETIC

– Georges St-Pierre

“ GYMNASTS ARE THE BEST ATHLETES IN

THE WORLD, SO WHEN YOU DO GYMNASTICS,

IT MAKES YOU MORE ATHLETIC

– Georges St-Pierre ”

Photo: Elida Arrizza

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Photos: Elida Arrizza

He is constantly seeking the best coaches and complimentary activities for his training routine.

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A UX MINDSET IS COMPLIMENTARY TO

YOUR PRIMARY FOCUS

Photo: Elida Arrizza

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AWAKEN YOUR UX CONSCIOUSNESS

WHY IT WILL BOOST YOUR CAREER

GET YOUR DOSE OF VITAMIN UX

WHAT IS USER EXPERIENCE TLDR

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Unfulfilled needs or unsatisfied “users” (A collective hack)

Development without UX and Design

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\

MY CYBER GRAN

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MY CYBER GRAN DEVISES A HACK

THEN MIMI’S GRANDMA* EMPLOYS THE SAME HACK

*Substitute model because she too shy to pose.

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“SHOE LACES FORCE ME TO PUT MY LIFE ON HOLD

FOR NO REASON – Elida Arrizza ”

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Learning curve

Which runner style is best for you?Initial Setup Reboot time Accessibility Avg. Crashes/Day

Shoe lacesRunners

VelcroRunners

Fixed ElasticRunners 0 min 8 sec EASY Moderate None

0 min 15 sec EASY Good None

10 mins 30 sec. #FAIL 3-4 CrashesHIGH

USABILITY COMPARISON

REAL

SCIENTIFIC

CHART!

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MATURE BRAND EXPERIENCE DESIGN

XD

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Euro Rail Experience Map by Adaptive Path

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AWAKEN YOUR UX CONSCIOUSNESS

WHY IT WILL BOOST YOUR CAREER

GET YOUR DOSE OF VITAMIN UX

WHAT IS USER EXPERIENCE TLDR

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SELF EDUCATE

EXCHANGE

PARTICIPATE

PRACTICE

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Montreal & Québec City Bimonthly presentation. For everybody.

SIxth edition will be held Nov 7-8, 2015 My favorite UX event!

UXCAMP OTTAWA TOUT LE MONDE UX

#UXOTT #TLMUX

PARTICIPATE

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UX Rockstar WebcomMontreal 2010

SELF EDUCATE

Photo: Elida Arrizza

JARED SPOOL

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Information Architecture Analytics

EXPERIENCE DESIGN

Editing and Curating

Domain Knowledge

Agile methods

Ethonography

Information Design

Use cases

ROIBusiness Knowledge

Interaction Design

User Research Practices

Visual Design

Design Process Management

Marketing

Social Networks

Critiquing

Sketching

Presenting

Storytelling

Copy Writing Technology

Facilitating

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“”

THE BEST WAY OF LEARNING ABOUT ANYTHING

IS BY DOING – Richard Branson

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PRACTICE

Palm Pilot wooden block and chopstick prototype CIRCA 1995. @COMPUTER HISTORY MUSEUM, Near San Francisco

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Get your dose!

Vitamin UX

Photo:Steve-Anna Stephens

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Thanks

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REFERENCEShttp://www.instructables.com/id/Elastic-No-Tie-Shoelaces/

http://en.wikipedia.org/wiki/Richard_Branson#mediaviewer/File:ETalk2008-Sir_Richard_Branson.jpg

http://marcovossen.nl/2014/09/23/werk/design-vs-user-experience/attachment/design_vs_ux1/

http://commons.wikimedia.org/wiki/File:HK_CWB_Hysan_Place_mall_shop_Apple_Store_interior_Mar-2013.JPG

http://www.maximumpc.com/article/50_most_important_handheld_devices_all_time?page=1

https://www.flickr.com/photos/mulad/12042871625/in/set-72157637195060135/

http://www.adaptivepath.com/ideas/the-anatomy-of-an-experience-map/

https://twitter.com/steffenk/status/510005338545074177/photo/1

http://www.vancitynoms.com/2014/02/ikea-breakfast-bistro-cookies.html

http://www.cssflow.com/ui-kits/colorful

http://www.mmamania.com/2013/2/1/3942216/video-ufc-158s-georges-st-pierre-trains-gymnastics-in-preparation-for

http://wtlightingmn.com/how-to-change-a-light-switch/

http://www.simplyrecipes.com/recipes/green_smoothie/

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