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Victory Redevelopment
TIF Board Update
April
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Due Diligence Summary
Trademark Property Company Manage Design & Technical feasibility studies; Market leasing presence
Cushman & Wakefield
Assist Trademark in their efforts throughout the Design & Technical Studies
Manage City communication and TIF compliance
Stantec (w/Belle Firma)
Explore design concepts for Victory Park Lane, Olive Street and the Park
Develop concepts for a family of coordinated signage, wayfinding, pageantry and identity elements that define the District
Develop strategies for identifying and distinguishing the District from the areas and uses surrounding it
RTKL Associates, Inc.
Using Block D as an example, define a conceptual approach for ground floor faade articulation, building materials, tenant signage locationlighting effects, tenant storefront character and tenant servicing
Develop recommended conceptual designs for a temporary retail building that can be used throughout the district to activate vacant parcel
Halff Associates, Inc. (w/Savant Group, HWA Parking)
Assess the effects on the Victory Park development of the 1999 Parking Agreement
Develop a shared parking analysis
Explore design concepts for Victory Park Lane, Houston Street, Victory Avenue & Olive Street Perform district wide Traffic Impact Analysis for non-event and event circulation
Prepare Traffic Management Plan for events in the Victory District
Prepare bicycle access plan with concepts for bicycle access between Katy Trail & the park in Victory
CityDesign Studio
Provide peer review to consultants throughout design studies
Team & Assignment Summary
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Due Diligence Summary
Design Workshop August 14-16, 2012
Continued City Discussions on Workshop Results,Planned Next Steps and Compliance September 2012
Finalize Proposed Redevelopment Plans and Design
Workshop Package October 2012
Block D/Cinema Design Workshop - October 2, 2012
Victory Technical Studies Discussion with Halff &Hillwood November 9, 2012
Released Design & Technical Consultants November 28, 2012
Marketing Alliance Meeting with Victory Tenants December 4,2012
TIF Board Meeting/Update December 19, 2012 Consultants Present Preliminary Concept Ideas
January 10, 2013
Consultant & Stakeholder Meeting January 15-16, 2013
Meeting with LAZ to discuss Valet & Parking Managem January 25, 2013
Consultants Present Concept Development Ideas February 7, 2013
Event Traffic Observation at Dallas Mavericks Game February 11, 2013
CityDesign Studio Meeting to Review Progress &Procurement Office Check-In February 19, 2013
Weekly Calls & Check-Ins with Consultants March 2
Present Recommended Budget to Consultants March 6, 2013
Parking Meters Meeting with City of Dallas Staff March 20, 2013
Review Draft Technical Memorandum with COC March 27, 2013
Update City of Dallas staff on progress of Design &Technical Studies March 28, 2013
Highlights of Process To Date
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Key Initiatives
Circulation Two-way Traffic
Bicycle Access
Pedestrian Access
Parking Current & Future Parking
Shared Parking Analysis
Retail Analysis Tenant Storefront Redesign/Program
Complete Block D Retail & Activate Vacant Lots
Merchandise Strategy & Program
Urban Neighborhood Design Placemaking & Redesign Victory Park Lane
Park Redesign
Signage & Wayfinding Elements
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Circulation
Current One-Way Traffic
AAC
Victory
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Circulation
Two-Way Traffic - Non Event
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Circulation
Two-Way Traffic Event
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Circulation
Two-Way Traffic Event
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Circulation
Bicycle Access
Improve Bicycle Circulation focused on Victory Park Linkage
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Circulation
Pedestrian Access Katy Trail Terminus
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Circulation
Pedestrian Access - Olive Street Connection
Seek Operational and Traffic Calming improvements on Oli
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Parking
Current & Future Parking
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Parking
Shared Parking Analysis
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Retail Analysis
Tenant Storefront Redesign/Program
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Tenants thrive when they can express their own brand / identity
The base building architecture needs to frame the tenant storefront expression
Both need to co-exist to create an interesting and vibrant downtown at the base of the buildin
Office entries should take minimal frontage, but utilize portals, canopies and building identity/address to stand out among the storefronts
A tenant design criteria will guide retailers on what is required to create a high quality storefronwithin the frame created by the base building
The overall goal is to prevent uniformity in expression, to legislate serendipity to ensure thatstores are different from one another, but adhere to an overall high quality standard
Standard glass storefronts need not be provided by the landlord
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Retail Analysis
Tenant Storefront Redesign/Program
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Retail Analysis
Tenant Storefront Redesign/Program
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Retail Analysis
Tenant Storefront Redesign/Program
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Retail Analysis
Complete Block D Retail
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Retail Analysis
Activate Vacant Lots
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Urban Neighborhood Design
Placemaking & Redesign Victory Park Lane
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Urban Neighborhood Design
Placemaking & Redesign Victory Park Lane
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Urban Neighborhood Design
Park Redesign
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Urban Neighborhood Design
Park Redesign
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Urban Neighborhood Design
Signage & Wayfinding Elements
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Urban Neighborhood Design
Signage & Wayfinding Elements
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Urban Neighborhood Design
Signage & Wayfinding Elements
Q i & A
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Questions & Answers