Transcript
Page 1: Using the Internet to Grow Your Fitness Business
Page 2: Using the Internet to Grow Your Fitness Business

CONTENTCONTENTPACKAGINGPACKAGINGMARKETINGINFLUENCE PANEL / Q&A

Page 3: Using the Internet to Grow Your Fitness Business

INVENTORY BRANDINVENTORY BRANDIDENTIFIABLE

STORY

CONTENTUNIQUENESS

STORYSYSTEM

CONTENTDEMOGRAPHIC VS. PSYCHOGRAPHIC

CONNECTIONPSYCHOGRAPHIC

LEARNING STYLEPERSPECTIVE

BELIEVABILITY

Page 4: Using the Internet to Grow Your Fitness Business

PODCASTS CONTENT CDs & DVDs

TELECASTSWEBINARS

SUBSCRIPTIONS

WORKSHOPS

ARTICLES

PACKAGINGVIDEOS TELECASTS

BOOKSWORKSHOPS

PACKAGING MP3sAPPS

LECTURESCOACHING

BLOGSAFFILIATE (JV)MARKETING AUDIO

SPECIAL

COACHINGMARKETINGRADIO SHOW

AUDIO COURSES

E-BOOKSSPECIALREPORTSWEBSITE

Page 5: Using the Internet to Grow Your Fitness Business

BUILD BRAND SELLBUILD BRAND SELL

Page 6: Using the Internet to Grow Your Fitness Business

MEET SHANTIMEET SHANTI

Page 7: Using the Internet to Grow Your Fitness Business
Page 8: Using the Internet to Grow Your Fitness Business
Page 9: Using the Internet to Grow Your Fitness Business

NOW WHAT?NOW WHAT?

Page 10: Using the Internet to Grow Your Fitness Business

MARKETINGMARKETING

Page 11: Using the Internet to Grow Your Fitness Business

YOUR BRANDYOUR BRANDPERSONALITY

AUTHENTICITY

CONSISTENCY

Page 12: Using the Internet to Grow Your Fitness Business
Page 13: Using the Internet to Grow Your Fitness Business

CHANNELSCHANNELS

Page 14: Using the Internet to Grow Your Fitness Business
Page 15: Using the Internet to Grow Your Fitness Business
Page 16: Using the Internet to Grow Your Fitness Business
Page 17: Using the Internet to Grow Your Fitness Business
Page 18: Using the Internet to Grow Your Fitness Business

4.8 BILLION 4.2 BILLION

Page 19: Using the Internet to Grow Your Fitness Business

W k ll hWe keep our cell phones within arms reach91% of the time91% of the time

Page 20: Using the Internet to Grow Your Fitness Business
Page 21: Using the Internet to Grow Your Fitness Business
Page 22: Using the Internet to Grow Your Fitness Business
Page 23: Using the Internet to Grow Your Fitness Business
Page 24: Using the Internet to Grow Your Fitness Business

INFLUENCEINFLUENCE

Page 25: Using the Internet to Grow Your Fitness Business
Page 26: Using the Internet to Grow Your Fitness Business
Page 27: Using the Internet to Grow Your Fitness Business
Page 28: Using the Internet to Grow Your Fitness Business

“I d“I want to crowd source write a book with 

@tedvickey”@tedvickey

Page 29: Using the Internet to Grow Your Fitness Business
Page 30: Using the Internet to Grow Your Fitness Business

15• CROSS CHANNEL PROMO

15

• ONE MAIN PAGE

• VALUE-ADDED PRODUCTS

Page 31: Using the Internet to Grow Your Fitness Business

KLOUT = MORE EYESKLOUT MORE EYESMORE EYES GROWTHMORE EYES = GROWTH

Page 32: Using the Internet to Grow Your Fitness Business

RESOURCESRESOURCES

Page 33: Using the Internet to Grow Your Fitness Business
Page 34: Using the Internet to Grow Your Fitness Business
Page 35: Using the Internet to Grow Your Fitness Business
Page 36: Using the Internet to Grow Your Fitness Business
Page 37: Using the Internet to Grow Your Fitness Business

@ACEFITNESS@ACEFITNESS@FITDOCTORADAM

@TEDVICKEY@TEDVICKEY

Page 38: Using the Internet to Grow Your Fitness Business

CONTENTCONTENTPACKAGINGPACKAGINGMARKETINGINFLUENCE PANEL / Q&A

Page 39: Using the Internet to Grow Your Fitness Business

Recommended