Asian Exporting OpportunitiesMr. David Wong
Virginia Department of Agriculture
Asia Pacific Director
Hong Kong Office
Today’s Goals:
Top Asian Export Markets Strong Prospects for:
China Hong Kong Japan South Korea
Virginia Department of Agriculture (VDACS) on exporting
USA Top 8 Export Markets: 2008 2009
1. CANADA 19,263,088 18,176,450
2. CHINA 13,188,713 14,289,011
3. MEXICO 16,605,470 13,410,182
4. JAPAN 14,722,659 12,381,561
5. KOREA, SOUTH 6,055,491 4,378,760
6, TAIWAN 3,503,833 3,068,538
7. HONG KONG 1,830,671 2,174,306
8. INDONESIA 2,268,324 1,842,163
(In Thousand of Dollars)
Other Major Asian Markets:
2008 2009
15. PHILIPPINES 1,771,071 1,339,865
16. THAILAND 1,136,434 1,112,609
17. VIETNAM 1,026,295 1,051,792
26. MALAYSIA 628,696 723,016
28. INDIA 505,353 706,015
(In Thousand of Dollars)
CHINA
CHINAThreats and Opportunities Booming economic growth
propels rising demand for quality food products
Westernized taste growing KFC, McDonald,
Pizza Hut, Starbucks etc. in Beijing, Shanghai, Guangzhou and other urban centers
CHINA continued…
Other Factors affecting imports Imported foods from developed countries
perceived as “safer”USA, EU, Japan(case in point – infant formula)
The show-off element when shopping or eating out
China has a fast growing food manufacturing industry
China-Processed Foods Possibilities Snacks & Confectionery
Gift pack ready – holiday season
China officially has a one child policy. Penalty will be levied on family with more than one child.
With a rising level of household income, discretionary spending on the child is growing rapidly. Regardless of race,
children like sweets!
Strong Prospects for China Seafood
Primary and processed Poultry
Primary and processed Alcoholic Beverage Bakery Ingredients Fruits & Vegetables
Fresh and canned Pet Foods
More Strong Prospects for China
Soybeans Livestock Genetics Seafood Products Nursery Products Forest Products
Hardwood Lumber Logs and Wood Chips
Feeds
Hong Kong
Hong Kong: Strong Prospects Wine
0% tariff for importing Additional entry port into
China
Poultry Hong Kong Chinese
love U.S. poultry, including chicken feet
Tree nuts Pistachios, walnuts, etc.
Hong Kong: Strong Prospects (continued…) Red Meats
Seafood Products Salmon, Scallops, Cnoch, etc.
Forest Products Logs & Wood Chips Hardwood Lumber Export and domestic
Fresh Fruit
JAPAN
JAPAN• Number 4 market for U.S. agricultural products. In
2009, U.S. exported $12.3 billion worth
• Strong Prospects:• Snacks and Confectionery• Convenience Foods• Food Manufacturing and Catering Ingredients• Dressing and Condiments• Tree Nuts• Seafood Products• Fruit and Vegetables (fresh & processed)• Edible Soybeans
South Korea
SOUTH KOREA Number 5 market for U.S. agricultural products. In 2009, $4.2 billion worth.
Strong Prospects: Seafood Products Peanuts Breakfast Cereals Tree Nuts Fruit and Vegetables
(fresh and processed) Logs and Wood Chips
TAIWAN
TAIWAN
Strong Prospects: U.S. Products friendly Processed/Frozen Vegetables Snacks Foods Food Ingredients Convenience Foods Pet Foods Red and Poultry Meats
Services Provided by VDACS
Export Experience Similar programs at the state level
David Wong Email: [email protected]
Thank you! (XieXie!)