What will you add tothe conversation?
URBAN FOXMedia Pack 2016Join the conversation
customersTalking to your
Bod
en
FeaturesFEBRUARY Future-proof
Holding back the yearsSustainable livingHappily ever after?
MARCH Spring Reboot
Springs hottest trendsThe latest detox crazeTransform your home
APRIL Power-up
Kick your workwear up a gearStrength training for the brainHome interiors: flower power
MAY Be Inspired
Discover your signature styleThis girl can: believe to achieveWomen who changed our world
JUNE Do You Bare?
How to wear summer neutralsAre you prepared to bare?Seaside living: coast to home
JULY To Boldly Go
Dare to wear trends SS16Dream it! Build it! Live it!6 signs it’s time to leave
SEPTEMBER Passion Play
Obsession: it’s a shoe thingSweet & saucy dessertsLove the job you’ve got
OCTOBER This Mindful Life
Waste is so last season darling!Find peace in a frantic worldBreast cancer: are you aware?
NOVEMBER Spenny Luxe
Trends worth investing inA passion for puddingsIndulgent spa breaks
DECEMBER
Sparkle & Shine101 glittering party looksTried & tested: festive fizzDreaming of a bright Xmas
Hello,It’s three years since Urban Fox revealed that the grown-up, educated women we write for are the same women who hold the key to household spending decisions across Leicestershire & Rutland.
The latest magazine research continues to tell us that the more involved readers are with our editorial, the more receptive they will be to the advertising you place around it.
So we’re committed to filling Urban Fox with consistently engaging editorial and creating a shared space where we can build a relationship with our readers and contribute to intelligent conversations about the things that matter to them.
Like our discerning stockists John Lewis and Waitrose, our contributing editors are people our readers know and trust, so that when you advertise in Urban Fox, we can offer you the media equivalent of a credible personal introduction to your next customer, as well as the family and friends with whom she’ll share her recommendations.
When will your ad be part of the conversation?
Martina Lenaghan, Editor
CustomerMeet your next
Whi
te S
tuff
L.K. Bennett dress and shoes, Mulberry bag, Tom Ford lipstick, Dior nail varnish
John Lewis
magazines are the primary driver of online
purchases across many categories,
including fashion
readingher favourite
magazine is liketalking with a
friend
she’sricher, morepowerful and
better connectedthan ever
before
her personal
income has risen 45% in
the last 10 years
As well as the regular features our readers love, we give each edition of Urban Fox a theme around which we build relevant content and advertising to engage, inform and entertain our readers
Forward
Waitrose
Issue Design Service Deadline Final Artwork Deadline Distribution StartsFebruary 9 January 16 January 2 February
March 12 February 22 February 7 March
April 11 March 21 March 4 April
May 11 April 16 April 3 May
June 9 May 16 May 6 June
July 13 June 17 June 4 July
September 11 August 18 August 1 September
October 12 September 19 September 5 October
November 10 October 17 October 7 November
December 14 November 18 November 5 December
ArtworkPlease supply a print-optimised PDF or ask us about our design service. If we design your ad and you’d like to use the artwork in other publications, we charge a release fee which is the equivalent of commercial rates for ad design.
Production & Distribution
2016 Advertising
RatesFull page
170x245mm
Premium pageBack cover
£299 £399
Double page spread340x245mm
Quarter page 73x109mm
Half page landscape
150x109mm
£399
Half page
portrait 73x
222mm
£499
£699£899 £999
Even More Options
she’s68% more
likely to turn tomagazines thanany other media
for ‘me-time’
For even better value, take advantage of our multi-issue pricing. Or ask us about product placement rates or magazine inserts which are a great way to boost response.
All prices are subject to VAT. Prices may be altered or cancelled without prior notice.
Our affluent, 30-55 year old female reader leads a hectic life. Urban Fox offers a ‘me time’ treat featuring all of the things she devotes time to, including her appearance and wellbeing, her work and family, learning new things, travel and leisure. Where do you fit in?
Around fashion news, what to wearguides and inspiring hair and beautyideas for every occasion, your adsshow our reader where to shop locallyto make the latest trends her own.
Whether she’s eating out, ordering in, cooking a weekday supper or weekend treat, features and ads encourage ourreader to try something new.
Urban Fox shares information about physical and mental health, you promote the medical and alternative therapies, sport and diet services to help her stay fit and well.
People & Places
She doesn’t have to leave her sofa to meet some of Leicestershire’s most inspiring women and she loves your ads for inspiration when she’s looking for her next holiday, mini-break or day out.
Your ads combined with our features on careers, family, finances and motoring, support our reader whether she’s launching a business or buying a car.
From buying a home to styling her sofa, growing her own greens toentertaining her friends, our reader trusts our contributors and relies onyour ads to guide her.
Alongside our previews, reviews and celebrity interviews, your ads help our reader to make the most of her precious time with family and friends.
FASHION & BEAUTY
HEALTH & WELLBEING
PEOPLE & PLACES LIFE & WORK
ARTS & ENTERTAINMENT
Women want
What
she’s57% more
likely to buy aproduct she’s
seen in amagazine
HOMES & GARDENSWINING & DINING
LE16
LE17
LE12
LE7
LE4
LE5
LE6
LE2
LE3
LE19LE9
LE8
RUTLAND
Coalville
Oakham
Uppingham
Lutterworth
Market Harborough
Loughborough
The woman we’re talking to is your target customer. Will she be talking to her friends about your product or service this month?
about you?Who’s talking
16,000 of the most
affluent households in Leicestershire & Rutland
take delivery of Urban Fox every
issue
Urban Fox distributed door-to-door in this postcode.
KEY:
Taking our lead from the national lifestyle magazines she loves, Urban Fox is committed to cultivating a mutually rewarding relationship
with the intelligent, educated, affluent Leicestershire & Rutland woman.
She’s got a high disposable income and she holds the key to her household’s purchasing decisions from fashion and interiors to financial services and the family car.
We know we compete for precious ‘me-time’ with her favourite national glossies and weekend newspaper supplements.
Streets ahead of other regional publications in understanding our reader, we work hard to earn her time and trust with compelling editorial features which reflect her busy lifestyle and social network so she is much more likely to engage with your ads too.
Melton Mowbray
4,000 copies are also picked up at
John Lewis and Waitrose stores
each month
LEICESTER