UKOLN is supported by:
Using Blogs, Micro-blogs and Social Networks
Effectively Within Your Library: Introduction
Brian Kelly / Marieke Guy
UKOLN
University of Bath
Bath, UK
http://www.ukoln.ac.uk/cultural-heritage/events/ili-2009-workshop/http://www.ukoln.ac.uk/cultural-heritage/events/ili-2009-workshop/
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Acceptable Use PolicyRecording/broadcasting of this talk, taking photographs, discussing the content using email, instant messaging, blogs, Twitter, etc. is permitted providing distractions to others is minimised.
Acceptable Use PolicyRecording/broadcasting of this talk, taking photographs, discussing the content using email, instant messaging, blogs, Twitter, etc. is permitted providing distractions to others is minimised.
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ContentsIntroduction
• About the Workshop Facilitators• About the Workshop• About You [exercise]• Overview of Key Blogging Concepts
Case Studies
Reasons For Having a Library Blog
Beyond Blogs: Micro-blogs and Social Networks
What are the Barriers? [exercise]
Addressing the Barriers
Sharing Best Practices
What Next?
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About The Workshop Facilitators
Brian Kelly:• UK Web Focus: a national advisory post• Long-standing Web evangelist
(since Jan 1993)• Based at UKOLN, University of Bath• Author of the UK Web Focus blog & contributor to
several other blogs
Marieke Guy:• Research Officer in UKOLN’s
Community and Outreach Team• Remote worker and author of
Rambling of a Remote Worker blog & contributor to several other blogs
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About The Workshop
By the end of the workshop you should:• Be aware of key blogging concepts and tool• Have learnt about ways in which blogs can be used
within a library environment • Have learnt about the potential role of micro-blogs and
social networks• Have identified potential barriers to the deployment of
blogs within an institution • Have discussed strategies for overcoming barriers• Have learnt about tools and techniques for measuring
a blog’s impact and success. • Have heard about and discussed best practices for
developing a sustainable blogging service• Have had the opportunity to make plans for launching
or enhancing your blog service
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About You
Please:• Introduce yourself (your name, who you
work for and what you do)• Describe your interests and experiences
in blogging• Say what you hope to gain from the
workshop
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Key Blog Concepts (1 of 4)What Is A Blog?A blog (a portmanteau of web log) is a website where entries are written in chronological order and commonly displayed in reverse chronological order. Blogs provide commentary or news on a particular subject such as food, politics, or local news; some function as more personal online diaries. A typical blog combines text, images, and links to other blogs, web pages, and other media related to its topic. The ability for readers to leave comments in an interactive format is an important part of many blogs.
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Wikipedia definitionWikipedia definition
Note that blog software can be used for other purposes (including building conventional Web sites). We will focus on conventional understanding of a blog.
Note that blog software can be used for other purposes (including building conventional Web sites). We will focus on conventional understanding of a blog.
See also handoutSee also handout
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Key Blog Concepts (2 of 4)
Providing a Blog
Blogs can be provided by:• Installing software locally (open source or
licensed)• Using an externally hosted service (Blogger.com
and Wordpress.com are popular)• Using existing systems (e.g. a VLE, a CMS, etc.)
which has blog functionality provided• Using social networking services (e.g. Facebook,
MySpace) which providing blogging or similar functionality
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Key Blog Concepts (3 of 4)
Reading Blogs
Blog readers can:• Visit a blog site (conventional approach)• Use an RSS reader, which can be web-based
(e.g. Bloglines, Google Reader, etc.) or a desktop RSS reader (e.g. FeedDemon)
• Via a blog aggregator – view posts from lots of blogs
• Use a mobile device (e.g.mobile phone, PDA, etc.)
• Have blog posts delivered using email
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Key Blog Concepts (4 of 4)
Finding Blogs
I find blog posts (including links to my posts) using:
• Technorati • Google blogger web
comments• Blog directories• …
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Technorati is to the blogosphere what Google is to Web spaceTechnorati is to the blogosphere what Google is to Web space
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Questions
Any questions or comments:• About the workshop?• About what a blog is and how blogs ‘work’?