Transcript
Page 1: Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014
Page 2: Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014
Page 3: Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014

Engaging cultural tourists with collections & listings online

Page 4: Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014

Persona Variable Parameters

MOTIVATIONS & BEHAVIOURS

PURPOSE?e.g. niche interest, serendipitous, sightseer,

cultural professional, other professional, family focused

INFORMATION NEEDS

FUNCTIONAL and/or EMOTIONAL learning excitement planning surprise recommending sharing

INFORMATION TIME

BEFORE DURING AFTER anticipation experience reflection

INFORMATION BEHAVIOURS

Digitally Active Digital Part-timer Digitally Reluctant(behaviour in search, socialmedia, smartphone, apps,

printed guidebooks etc)

Page 5: Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014

Persona Variable Parameters

MOTIVATIONS & BEHAVIOURS

PURPOSE?e.g. niche interest, serendipitous, sightseer,

cultural professional, other professional, family focused

INFORMATION NEEDS

FUNCTIONAL and/or EMOTIONAL learning excitement planning surprise recommending sharing

INFORMATION TIME

BEFORE DURING AFTER anticipation experience reflection

INFORMATION BEHAVIOURS

Digitally Active Digital Part-timer Digitally Reluctant(behaviour in search, socialmedia, smartphone, apps,

printed guidebooks etc)

Page 6: Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014

Persona Variable Parameters

MOTIVATIONS & BEHAVIOURS

PURPOSE?e.g. niche interest, serendipitous, sightseer,

cultural professional, other professional, family focused

INFORMATION NEEDS

FUNCTIONAL and/or EMOTIONAL learning excitement planning surprise recommending sharing

INFORMATION TIME

BEFORE DURING AFTER anticipation experience reflection

INFORMATION BEHAVIOURS

Digitally Active Digital Part-timer Digitally Reluctant(behaviour in search, socialmedia, smartphone, apps,

printed guidebooks etc)

Page 7: Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014

Europeana CreativeProof of concept

Page 8: Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014
Page 9: Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014

Tired of just looking at paintings?

Page 10: Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014

Tired of just looking at paintings?

Page 11: Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014

Recreate paintings with your friends …

Page 12: Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014
Page 13: Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014
Page 14: Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014
Page 15: Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014
Page 16: Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014
Page 17: Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014
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Page 19: Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014

www.VanGoYourself.com

Page 20: Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014

We need paintings with open licences

*sigh*

Page 21: Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014

Rijksmuseum (of course)

Page 22: Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014

RijksmuseumCourthold Institute, London

Brighton Museum, UKHerbert Museum & Art Gallery, UK

Royal Museums of Fine Arts of Belgium Musée Félicien Rops, Belgium 

Horta Museum Art Nouveau, BrusselsBelgium Jewish Museum

Musée Curtius, Liège, Belgium Saarlandmuseum, Germany

Page 23: Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014

Do you have

paintings?

Page 24: Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014

contact [email protected]

Page 25: Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014

Do you want tohave some fun?

Page 26: Tired of just looking at Paintings? Jane Finnis Lightening Talk, M&W2014