The Internet of Things Towards Ubiquitous Connectivity S. Willenegger, VP Technology IoT Summit, Brussels, June 2010
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Mobile Services Are Becoming the Center of Life
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Enabled by Connectivity Platforms
Efficient data transmission Low power operation Connectivity Location capability Sensing capability
Broadening Platform Capabilities
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The Internet of Things
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IoT Covers a Lot! Let’s focus on common enablers
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The Networking of Things
Attached to a specific device (1980s) Serial / Parallel / USB / Bluetooth
Attached to a specific network (1995s) LAN / WLAN
Attached through the Cloud (2010s) VPN / MIP + {LAN / WLAN / WWAN}
From One to Many Attach Points
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Attached Anywhere
Connectivity service provided by 3rd party Global network of inter-connected service providers Primary value: connectivity abstraction
Independent from site infrastructure & access rights
Potential to unleash the IoT Adds another dimension in the ability to use “things” New “things” become relevant with ability to connect anywhere
From Vertical to Horizontal Connectivity
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The Road to an IoT Ecosystem
Device Integration Device Certification Device Maintenance Service Provisioning Service Integration
From Logical to Practical Abstraction
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Device Integration
Environment Specific environmental & lifetime requirements prevent full
leveraging of consumer platform scale & offering. Connectivity
Multiplicity of WWAN radio frequency bands Multiplicity of local connectivity options
HW Interface General purpose interfaces Vertical specific interfaces
API In search of balance between scale & healthy competition &
innovation Some challenges eased by relying on modules
In Progress but some parameters impact the ability to scale
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Device Certification
Framework Evolving away from handset centric framework Need to move away from test once use once
Acceptance Baseline testing + Network Interoperability + Operator acceptance + Infrastructure acceptance !!!
Some challenges eased by relying on modules Certification remains a challenge even for module providers
Major challenge
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Device Maintenance
Expected device lifetime is higher 2 years for typical consumer device 5, 10, 20 years for things!
Expectation that device software should be updated Configuration Enhanced software functionality Security
Is the device still “accepted” after software update? Modularity & certification
Scratching the surface
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Service Provisioning
Diverging distribution channels Resulting from horizontalization Market looking for enhanced models
The SIM card – Friend or Foe? Example: iPad
“Please go to an xyz shop to activate your 3G SIM card” Expecting to be able to change provider during lifetime of device
But durability is moving the market towards non removable SIM (component)
Subscription Management Aggregators offering global management
Sponsored connectivity Example: Amazon Kindle Can this be established generically?
Efficiency vs Flexibility? Can’t we have both?
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Service Integration
Access & transmission to/from devices (horizontal) Identification of devices Management of device fleet Management of data traffic between things Management of device access properties Interaction through common APIs E.g.: Ongoing ETSI service layer definition
Use of the device functionality (vertical) Common API and meta structures Beyond scope of connectivity Expected to take place within respective verticals
The Chicken and Egg Challenge!
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What are we doing?
Embedded Connectivity WWAN Chipset & Systems (horizontal)
Supplying world leading module providers Leading industry task force on certification for new devices
Gobi (vertical – consumer electronics) Common HW interface Global certification and acceptance Enhanced Connection Manager Common API Sponsored connectivity May expand into other verticals
Wearable Mobile Devices (horizontal) Low Power Compact Modules
Efforts to deliver scale & abstraction
PAGE 15 QUALCOMM CONFIDENTIAL AND PROPRIETARY
Gobi Now Available > 100 different devices Extending wireless leadership to all connected devices
PAGE 16 QUALCOMM CONFIDENTIAL AND PROPRIETARY
Gobi Anywhere Expansion – Common API
3G/4G Connectivity The Internet, Wherever You Are
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Gobi Technology: Expanding on Qualcomm’s leadership in Connectivity Moving across various platforms including CE, Computing, M2M … Powering an enhanced user experience
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What are we doing?
Service platform & management nPhase M2M (horizontal)
Qualcomm, Verizon, Vodafone initiative
Qualcomm Enterprise Services (vertical - transportation) Roots in transportation vertical since 1987 Evolving towards broader automotive industry
inGeo (vertical - trackingl) Asset Tracking & Monitoring People Safety
Efforts to deliver scale & abstraction
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Where are we?
Cellular data connectivity enabling IoT First horizontal in a world of verticals The Vision can become reality Potential for growth & scale
Cellular to focus on enabling connectivity abstraction Certification, Provisioning, Access service layer Common device interfaces in support of integration
Verticals & their suppliers to focus on Integration of wide area connectivity capability
Communication, Location, Remote sensing & controlling Common service platforms & API
IoT is in the early 90s of cellular voice communication
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Thank You