Background
Riham Satti
¤ Undergraduate: 1st Class Honour MEng Biomedical Engineering at Imperial College London
¤ Graduate: 1st Year DPhil Clinical Neuroscience at University of Oxford
¤ Experience in Project Management, Accounting and Entrepreneurship
Vivek Doraiswamy
¤ Undergraduate: 1st Class Honour BEng Electronics and Communication at Liverpool University
¤ Graduate: MSc Computer Science at University of Oxford
¤ Currently part-time Web Developer at Student Hub Oxford University
Introduction
¤ Swapping, trading and buying service
¤ Unique Features: ¤ Offers ¤ Interactive Wish List ¤ Product Videos ¤ Community ¤ Estimated Product Valuation ¤ Free Products ¤ Connection ¤ Single, Multiple or Collectible Swaps ¤ Charities
Target Market I
¤ University of Oxford Students and Staff
¤ 8,000 students start in October 2012
Members Numbers
Students 21,872
Undergraduate 11,752
Graduate 9,621
Visiting, recognised and other students 499
Staff 18,000
Total 39,872
Target Market II
¤ Expand to Cambridge University (27,589 members) Imperial College London (16,830 members) and Liverpool University (31,800 members) by December 2012
¤ September 2013 reach all 109 Universities of 2 million students
¤ 2014 UK Internet Population of over 46 million
Oxford University
Cambridge, Imperial and
Liverpool University
UK Internet Population
Europe Internet
Population
Worldwide Internet
Population
Revenue Generation
¤ Advertising our own products
¤ Premium Member
¤ Product video
¤ Multiple Swaps
Site Advert Location Price (p)
Homepage before logging in at peak hours 40
Homepage before logging in at non-peak hours 30
Homepage after logging in at peak hours 20
Homepage after logging in at non-peak hours 10