The Wood
Customer loyalty is one of the most important
marketing goals and one of the main factors that
allow a real return on investment for companies.
Retaining customers in the long period term is
cheaper than acquiring new ones.
This assumption and the growing difficulties of
companies to make their customer loyal brought
The Blue Seed to develop a suite of applications
that can handle customer retention at 360
degrees.
The seed
Each application developed by The Blue Seed
comes from Vibecode; the development framework
that allows us to create powerful and advanced
business applications.
Being owners of the framework from which our
solutions come allows us to speed adjustment to
new and future technologies..
The tree
The Blue Seed - after a careful analysis of the
retail market - has decided to create a suite of
applications that can handle all phases of loyalty
campaigns.
We believe that a comprehensive approach allows
the user a better user experience and increased
control over the stages that make up a loyalty
campaign.
The fruit: Vibecode Loyalty
Vibecode Loyalty App
Vibecode Analytics
Vibecode Crm
It is able to promote the
interaction between
brand and customers by
establishing among
them an engaging and
emotional long term
relationship.
Loyalty Analytics is a
powerful tool that
enables you to get
important information
and KPI on the loyalty
campaigns.
It allows to manage and
monitor the client data,
correct inconsistencies,
and improve data
quality.
Vibecode Loyalty Suite consists of three modules that
make it the ideal tool for managing all aspects of
loyalty campaigns
Vibecode Loyalty Suite is
entirely multidevice. This
aspect allows the user to
work at any time and with
any device
The handy freedom
Three steps to successful campaigns
1
Manage you database
with Vibecode Crm
2
Communicate with your
customers with
Vibecode Loyalty App
3
Analyzes the results of
the campaign with
Vibecode Analytics
Vibecode Crm
Constantly updated database
Loyalty CRM allows you to manage and
monitor your client data. You can correct
inconsistencies, improve data quality and
make your campaigns more effective.
Manages your databaseCommunicates with your
customers
Analyzes the result
Vibecode Crm Manages your databaseCommunicates with your
customers
Analyzes the result
Communicating effectively and in an inexpensive way
with your clients
Loyalty App increases the probability of contact with the
client by making marketing communications more efficient
and more targeted.
Vibecode Loyalty
Usability
The CMS that manages the Loyalty App’s front end has been
developed by paying great attention to user usability to
ensure maximum ease of use. Through the CMS you can
publish new contents in a very easy way.
Manages your database
Communicates with
your customersAnalyzes the result
Vibecode Loyalty
Loyalty App provides the following features:
Virtual Loyalty card
Gift card
Send push notifications
Geolocation of stores
Virtual couponing
Support beacon Technology
Publishing of custom contents
In-App display also for external contents
Manages your database
Communicates with
your customersAnalyzes the result
Loyalty App enables users to share their
purchases, to log-in in store and to invite
their friends to download the App.
These are just a few examples of “virtuous
acts” which guarantee that the users receive
recognition in the way of loyalty points.
This will turn your customers into brand
ambassadors for your company
Vibecode Loyalty
Social Integration
Manages your database
Communicates with
your customersAnalyzes the result
Vibecode Analytics
The tool to know your customers
At the end of a loyalty campaign it is necessary to
understand if the investment and the actions carried out
led the expected results. Vibecode Analytics gives you
important information and KPI on loyalty campaigns, and
then it helps you figure out what remedial action must be
taken.
Analyze data from every source
Vibecode Analytics is able to report the customer data from
multiple data sources and show the results in dashboards,
charts and maps.
Manages your database
Communicates with your
customers
Analyzes the result
Vibecode Analytics
Loyalty Analytics gives you important information and KPI like:
Activity rate
Conversion rate
Inactive period
Frequency of activity
Collection
Profitability
Efficacy
Profiling of customer characteristics
Manages your database
Communicates with your
customers
Analyzes the result
WHERE THE TECHNOLOGY IS BORN