450 MILLION INDIANS
don’t have access to electricity
ONE IN TWO of usdoesn’t have access to clean
water
60% OF INCOMEwent to pay for healthcare
expenses
Creditscharity: water
SOLUTIONS.
UNIQUELY
‘DESI’
jugaad
community
changes everythingA loan
An opportunity
creating JOBS
creating ASSETS
creating AWARENESS
hygiene
dignity
reinvent CHARITY+
personal CONNECTION
=
GIVING‘ENGAGED’
1 100%
2 bank a/c
Private funders
and 5 others + roof, PUB etc…
Public Money
and other borrowers …
1 100%
2PROOF
“I can see the person I’m lending
to…”
“I know the terms of the loan”
1 100%
2PROOF
3EVERYONE
1 100%
2PROOF
3EVERYONE
4BRAND
And so, it began June 16, 2010
7x $
Initial goal
$1200
Raised$5300
4000 LIVES 1,000,000 LIVES
guilt vs. OPPORTUNITY
1000 Fans / tweets 3 days
0 Likes / mention
s
broadcast your FAILURE
hope
reality
your story in a TWEET
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