Technical Vocational Education
SKILLED & EMPOWERED YOUTH
Idara-e-Taleem-o-Aagahi (ITA)
Presented by:Wajeeha Arbab
District Supervisor ( RYK)
Program ReviewImplementing
Methodology Targets AchievementsChallengesLiaison with line
departmentsDistrict data
Agenda
Guddi Baji project is a perfect example of creating livelihoods for youth in a sustainable manner
It is an extensive program through which young women (aged 18-30) as Guddi Bajis
Guddi Baji Introduction
will benefit two ways –
by selling Unilever brands & beauty services to women in their vicinityby mobilizing incentives tied to sales of Unilever brands, which will help them establish their own beauty parlors/enterprises
Guddi Bajis are energetic & articulate women who are aware of hygiene and beauty facts, the specific brands & are enthusiastic about sharing information with many more This program will give Guddi Baji the opinion leadership they need to sell & promote Unilever beauty brandsGuddi Bajjis are women with an entrepreneurial spirit who are interested in earning a dignified livelihoods They are carefully headhunted by BRC from rural areas/villages by virtue of the aforementioned qualities
Who are Guddi Bajis
Idara-e-Taleem-o-Aagahi (ITA) began the program in collaboration with the Technical Education & Vocational Training Authority (TEVTA), Unilever Pvt. Limited (UPL) Pakistan and the Department of Schools – seeking Government Secondary Schools as hosts in districts Rahim Yar Khan and Bahawalpur in 2010 and 2011. MOU with TEVTA sehttp://www.tevta.gop.pk/mous/mous.htm#publicprivate
A unique Partner Ship
Liaqautpur
Khanpur
Sadiqabad
Rahimyarkhan
Zahirpeer
GUDDI BAJI LABs IN PHASE 2 AT DISTRICT RAHIMYARKHAN
Selecting Criteria:
Matriculate (grade X)Belongs to a village having a
minimum population of 5000 and maximum 10000 i.e. 700 – 1500 HHs
Confident & PresentableDesire to grow & earn extra incomeEager to work with UPL for 3-years at
leastAgrees that if she leaves the contract
then she will pay back the course fee (Rs.12000)
Implementation Methodology
ITA seeks to provide certified skills and vocational training opportunities to the poor and vulnerable groups in Pakistan through clusters of social enterprise and empowerment.
Over 66% of Pakistan’s 180 million population is under 30 years of age and almost 50% classified as poor and vulnerable.
Only 11% of the population reaches grade X and 5% higher education; approximately 2% are enrolled in technical vocational programs - a huge untapped potential is waiting to be explored.
Paid Groups
Vision Provide economic and social
empowerment to disadvantaged youth through skills and livelihoods.
Mission To reduce poverty through extension of
skills and economic opportunities particularly for young women as competent trained entrepreneurs across Pakistan.
To provide local opportunities for youth to achieve quality certified skills for improved livelihoods.
To encourage local community/youth to learn accredited demand based vocational skills
To ensure that this can be done through certified trainers of TEVTA of a quality that is acceptable in the marketplace
To extend supervision for high outcomes for a scaled up program at sustainable costs
Objectives of Program
Advertisement in the area by banners/local cable network.
Collection of Enrolment Files from participants.
Formal Letter to District Manger TEVTA for nominating appropriate trainer for the skill.
Appointment Letter of Trainer from District Manager ITA.
Collection of Fee on prescribed Receipt Form with Admission Forms filled in.
Monitoring, documentation and support
Procedure to Initiate Courses
BeauticianTailoringEmbroideryAuto MechanicElectricianAutoCAD
ITA OFFERS TEVTA BACKED CERTIFICATION FOR THREE MONTHS TRAINING COURSES
Government Girls Higher Secondary Zahirpeer
Government Girls Higher Secondary School Liaquatpur
Government boys elementary School UNILEVER Rahim Yar Khan
Government Girls High School old Sadiqbabad
Government Girls RailwayHigh School Khanpur
48 NP model Village
Established Fully Equipped Beautician LABS as Professional Training Centers
Khanpur Lab Active
Rahimyarkhan Lab Active
Zahirpeer Lab Active
Liaquat Pur Lab Active
Sadiqabad Lab Active
48 NP model village Active
AutoCAD ( RYK) Active
Status of LABs
Enrollment Status from September 2012
AutoCAD
Enrolled Passed Out
Batch 4 ( Jan- March)
30 29
Batch 5 ( April- June)
3029
Batch 6 (July – September)
3025
Batch 7 ( October – December)
30 26
Total 120 109
Beatucian Enrolled Passed Out
Batch 4 ( Jan- March)
Batch 5 ( April- June)
Batch 6 (July – September)
Guddi Baji ( 26 )
21
Batch 7 ( October – December)
53 53
Total 79 74
Khanpur Lab
Beatucian
Guddi Baji
Paid Group
Passed Out
Batch 6(July-sept
32 30 62
Batch (oct-Dec)
25 25
Total 32 55 87
Sadiqabad Lab
Beatucian
Guddi Baji
Paid Group
Passed Out
Batch (July – September)
31 31
Batch ( October – December)
27 27
Total 31 27 58
Liaquatpur Lab
Beatucian
Guddi Baji
Paid Group
Passed Out
Batch 6(July – September)
34 30 59
Batch ( October – December)
31 31
Total 34 61 90
Zahirpeer Lab
Beautician
Guddi Baji
Paid Group
Passed Out
2011 75 75
2012 50 50
Batch 6(July – Sept)
25 19
Total 25 125 144
Rahimyarkhan Lab
Enrollment Status 2013
AutoCAD
Enrolled Passed Out
Batch 8( Jan- March)
28 27
Batch 9( April- June)
3019
Batch 10 (July – September)
30In Progress
Total 88 46
Beatucian Guddi Baji
Enrolled Passed Out
Batch ( Jan- March)
22 22
Batch ( April- June)
21 21
Batch (July – September)
17In Progress
Total 60 43
Khanpur Lab
Beatucian
Guddi Baji
Paid Group
Passed Out
Batch ( Jan- March)
Batch ( June-August)
30 30
Batch (September -November)
20 In progress
Total 50 30
Sadiqabad Lab
Beatucian
Guddi Baji
Paid Group
Passed Out
Batch ( April- June)
20 14
Batch 6(July – September)
In process
Total 20 14
Beautician
Guddi Baji
Paid Group
Passed Out
June -August
13 13
Total 13
Rahimyarkhan Lab
48 NP Model village
Trades Batch 1
Batch 2
Batch 3
Batch 4
Electrician
14 11 5 8
Embroidery
10 12 4 15
Beautician
9 12 6 9
Auto Mechanics
7 Close Close Close
Tailoring 14 23 9 12
Total 54 58 24 44
S W
O TSWOT
Analysis
Strengths
Trained skills in YouthEconomy EmpowermentSource of IncomeTevt MOU and Certification48 NP model villageA low cost high impact program in rural areasTrained 890 Students till August 2013
S W
O T
Weaknesses
Location EmpowermentEquipments are not modernPromotion material/mass material to motivate communityNeed to introduce more trades48 NP electricity issue and huge load shedding effect centers3 Months courseStaff salaries not up to markOther organization impact ( free of cost courses)Security issue
S W
O T
Opportunities
More TradesCooperative environment48 NP Model village Good relation with liaison departmentCommunity Motivated
S W
O T
Threats
Location notice due to head teacher moodFees Lack of spaceElectric Machinery not in use at 48 NPLess admissionsMaterial and machinery is not safe
S W
O T
S•Trained Skills in Youth•Economy Empowerment•Trained 890 Students ( Boys + Girls)
•Source of Income •Tevt MOU and certification•ECD centers•Visits of Political
•Source of Income •Tevt MOU and certification•ECD centers•Visits of Political
O•Community motivated Specially girls•Parents trust •Can start their own work
•Also start small parlor at home•Valuable certification also valid for govt jobs•ECD center help to communicate easily with mother
•First priority support of TEVT to 48 NP•All modern machinery placed•Easy to pass any legal document
Positive factors
NNegative factors
W T•Location Empowerment•Equipments are not modern•Promotion Material
•Found of more trades•48 NP electricity issue•Only 3 months certification
•Staff Salaries not up to mark•Other vocational center offer free of cost courses
•Due to less salaries cant hire good staff of Tevta•Like Vti offers free of cost courses , which highly effect on admission ,
•Students ask for new trade like English language course, Computer course, Fashion designing•Many students wants diploma ( one year certification)
•Any time head teacher notice for classroom•Many student are in fond of new techniques•Due to advertisement number of admission are not up to
Negative factors
MEDIA COVERAGE
Visit of Maiza Hameed (MPA PML )Visit of Saira Bano ( District President PML)Visit of ADCG ( Wajid Shah)Visit of DCO ( Nabil Javed)Visit of EDO Finance ( Zahor Hussain Gujar)Visit of GM NCHD ( Sajid Ali)Visit of Nawaye waqt Reporter ( Zia Sab)Media Coverage
For Resolving 48 NP Electricity issue
•Monitoring is performed by the ITA’s team on a weekly basis through physical verification and mobile technologies ; •Attendance record of trainees and trainers, quality of training, feedback of/from trainees, class room environment/ maintenance & repairs. •Attendance of trainees is 90-95% •Reporting of District Supervisors to Manager Livelihood/Program Manager •Monitoring by TEVTA teams as well
Monitoring
Knowledge & skills is not reserved for favored few, but it should reach every section of the society. ITA has ensured admissions to students who are challenged (physical , speech and hearing).
ITA is an equal opportunity institution and believes that these challenges can be converted into productive assets with dignity through provision of vocational training.
Vocational Training for the Challenged – An Inclusive Opportunity
•From traditional to non-traditional areas linked to market demand – local, regional and international • Construction services • Grooming, Language & ICTs • Fashion and accessories • Jewelry industry • Pottery/ceramics – truck art products • Agri./Dairy •businesses• Day Care Centers/Early Years Training • Managing Retail/Shops for distributors •Fashion Designing•Kitchen Management/cooking classes•Leather work
Targets
Challenges for ITA
•Resources for expansion – Human/Financial and Institutional • One purpose built facility for
demonstration, research and policy, counseling, and new product/services development
•Linkages to micro-credit, entrepreneurship programs and social safety nets
•Policy influence embedding TVET in all govt. secondary schools’ space for students and local community/youth
•Establishing career counseling, life skills and enterprise programs/linkages for youth