Starting Up a Successful Notary Business
By Daniel C. Lewis, President of Indiana Notary AssociationManaging Partner of Lewis Notary Services Inc.2010 National Notary of the Year
Workshop Etiquette
2
Please place your cell phones on silence
3
Success isn’t owned. It’s leased, and rent is due every day. J.J. Watt
Agenda
4
• What is a Notary Public• Starting a Notary Business• Setting Up Your Business• Technology• Social Media• Protecting Your Business• Questions
What is a Notary Public
5
A Notary Public is defined as a person of provenintegrity appointed by government to serve the
public as an impartial witness in takingacknowledgments and affidavits, administering
oaths and affirmations and authorized by law to certify documents.
State Requirements
6
• Secretary of State Website• National Notary Association
Starting a Business
7
• Type of Notary Business• Who are your customers• How will you ensure quality
Setting Up Your Business
8
• Sole Proprietor• Limited Liability Company (LLC)• Partnership• Corporation (Inc)
Four Business Questions
9
• How much do I need to earn each month in order to make this worthwhile?
• How much time must I spend each week to earn this income?
• How many months will it take me to earn this income?
• What are my obstacles?
Technology
10
• Smartphone• Tablets, Laptop, Desktop• Printers (LaserJet vs. Inkjet)• Scanner• Fax Machines
Social Media
11
• Website• Blogs• Twitter• Facebook• LinkedIn
What is the purpose of a Website
12
Your website key role is to generate business for your company. The number one function of the website is to convert visitors into customers.
Why Blog
13
Blogging aids in creating your very own PR campaignfor your business. It helps you in creating a properbusiness relationships with your potential customers,improves your communication, and aids in keepingyour marketing cost down while increasing yourvisibility.
Why use Social Media
14
• More online exposure• Create better Brand recognition• Build deeper relationships with your customers• Attract more customers• Aids in minimizing cost of marketing
Features and Benefits of Your Business
15
Features are facts about products or services and add credibility and substance to your sales pitch.
Benefits give customers a reason to buy because they explain how your product or service improves their lives.
Protecting Your Business
16
• Bonds• Errors and Omission Insurance• Other types of Insurance
Suggested Reading
17
The Slight Edge by Joel Olson
Rejection Proof by Jia Jiang
Think and Grow Rich by Napoleon Hill
5 Steps to Professional Presence by Susan Bixler & Lisa Scherrer Dugan
Questions
18
Daniel C. Lewis, President of Indiana Notary [email protected]
317 403 1282 direct
19
www.lewisnotary.comwww.linkedin.com/in/lewisnotary
www.facebook.com/LewisNotaryServicesTwitter.com/LewisNotary
20