Transcript
Page 1: Socializing your arts practice. How to raise your profile and grow sales online with social media

Socialising Yours Arts Practice

Visual Arts Ireland,

Limerick, June 2012

Mary Carty

CEO Spoiltchild

Page 2: Socializing your arts practice. How to raise your profile and grow sales online with social media

About us

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Can you see me?Can you see me?

What now?

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Profile

Profile

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Target Market

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Twitter

Websites

Micro sites

VimeoYouTube

Facebook

LinkedIn

Blogs

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Facebook

Website

Twitter

LinkedInEmail

Flickr

Event Blog

Vimeo

YouTube

Marketing Loop

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The Stolen Scream

http://screameverywhere.com/

The Stolen Scream

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Che

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FlickrFlickr

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Cathy FitzgeraldCathy Fitzgerald

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2000 voices2000 voices

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20 x 20020 x 200

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EtsyEtsy

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BlogsBlogs

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TwitterTwitter

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LinkedInLinkedIn

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FacebookFacebook

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Email newsletters

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Twetdeck

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Is sharing worth it?

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Measurable

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Next steps

Workshop Customer Journey & Online Touch Points

Capture Audience

Segment Audience

Measure & report

Marketing PlanNext Steps

• Set up Blog/Website• Set up Twitter account• Set up Facebook account• Create a LinkedIn profile

• Rinse and Repeat• Regularly• Remember it’s a conversation• Have fun!

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Thank youKeep in touch!

Email: [email protected]

Twitter: @marycarty

Web: www.marycarty.com

Find today’s presentation:

http://marycarty.com/limerick/


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