+
Janette Toral http://janettetoral.com
Social Responsibility through Social
Media
Twitter: @digitalfilipino Facebook: /janettectoral
Source: wearesocialsg
+Campus advocacy campaigns should go online
+Be Social
Talk to interested
people
Content.
Customize product
messaging.
Answer relevant inquiries.
Get people to talk to you.
Share success stories.
Create a community.
Engage.
Get feedback.
Incentivize engagement.
+Millennials - Born between 1982 to 2004
n 10 to 32 years old this year 2004. (Strauss – Howe)
http://www.theatlantic.com/national/archive/2014/03/here-is-when-each-generation-begins-and-ends-according-to-facts/359589/
+Millennials
n Open to change n Agree on their own terms
n Doesn’t have brand loyalty – RC Cola to Coca-Cola
+What is our role in the digital world? What should you do?
+Example: Youth groups should prepare for ASEAN integration
Build our ASEAN identity
Help solve issues that divide us.
Promote doing
business in your area.
Educate others
about what’s going on.
Source: Junie Del Mundo, EON
+ One Internet Day – Yolanda Fundraiser – involved speakers from different countries
http://bit.ly/oneinternetday2013
+No to cyber-bullying. Be ethical even when critical.
Quote source: Junie Del Mundo, EON
http://www.onlinejobslifestyle.com/
+Fitness Revolution Online
+
n Be innovative with your project approaches.
n Present content with a fresh perspective.
+Creating a differentiation
Make advocates feel like rockstars. (even if you are the rockstar.)
+Build trust
Twi$er: @digitalfilipino 0917-‐4490011 Facebook: jane$ectoral
http://digitalfilipino.com/ecom
http://digitalfilipino.com/influence