SECRETS OF A LINKEDIN
One Teacher, One Year,
Higher Education &The Millennial Generation
What Every Student Needs To Do Now, Before,
During And After College To Find Career Success..
Written By: Robyn Shulman, M.Ed.
Learn How To Stand Out Now To Be Ahead Of The Game..
The Millennial Generation..
May Be Surprised…
Or Shocked..
When They Learn...
They Have So Much More Learning To Do..
About..
How To Find A Job..
They Are The Most Technologically Advanced Generation..
Who Hold The Highest Unemployment Rate
The Georgetown Public Policy Institute’s Center For Education And The
Workforce States...
Recent College Graduates Hold The Highest Level Of Unemployment
At a rate of…
Ouch…
The Most Computer And Internet Savvy Generation Who Grew Up Online..
Are Not Using Their Resources For Professional Means
• Less than 1/3 of college students use Linkedin
Millennial Branding and StudentAdvisor.com released a survey on student career
development. They Found:
• 93% cannot articulate the meaning of personal branding
• They don’t tend to blog, use
professional development, or finish internships
What? Can You Repeat That?
93% Of College Grads Do Not Know What Personal Branding Is..
Yeah, So..What Can We Do To Help Them?
Please Contact Robyn..
WHO
TURNED EDUCATION WRITER
FOUND SUCCESS ON LINKEDIN..
A Teacher Turned Higher
Education Academic/Career
Advisor..
She is currently designing a college level course and writing a book to
cover these gaps and fill this bridge.
What Are The Outcomes Of The Course & Book?
Students will learn: • Social Media: How to manage their online
reputation; moving from a personal to professional social media presence (how, why and what needs to be done now)
• Personal Branding: What it is and how to use it • Differentiation: How and why students need to
stand out from the crowd, sell and market themselves
• Networking: Using Linkedin, blogging, internships, etc.
• Professional Behaviors: How to reach out to people in a professional manner
Why Robyn? • Developed, launched & managed the
first graduate advising program For National Louis University
• She is a certified teacher • Has supported over 2,500 college
students
• You can read more about her here: http://www.linkedin.com/in/robynshulman/
Robyn Was Recently Featured On Linkedin’s Corporate Blog
Robyn’s Presentation Was Viewed Over 18,000 Times & Shared Around The World (Bottom Right Hand Corner)
She Runs ED News Daily, An Online Education Based Magazine
Cool
What Is Next?
Please contact Robyn today for more information at: [email protected]
Twitter: https://twitter.com/EduNewsDaily
Linkedin:
http://www.linkedin.com/in/robynshulman/
Thank You!
Sources: Brooks, Katharine Brooks, Ed.D Psychology Today, http://www.psychologytoday.com/blog/career-transitions/201211/college-students-social-media-and-the-job-search Georgetown Public Policy Institute's Center for Education and the Workforce Millennial Branding, a Gen Y consulting firm, and StudentAdvisor.com: Survey on Student Career Development Images: http://www.flickr.com/photos/tunheim_partners/7067975729/sizes/z/ http://cac.ophony.org/2012/02/21/generation-y/
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