RAW MATERIAL ISSUES
VSF Industry-Trends in Textiles & NonwovensBy
Ajay Sardana
Aditya Birla Group
6th ASIAN TEXTILE CONFERENCE (ATEXCON)
5th-6th March 2012, Mumbai
1
Disclaimer
This presentation represents the view-point of thepresenter and not that of The Aditya BirlaGroup. The forward lookingstatements, predictions, estimates and projectionsare based on the presenter’s assessment of thecurrent global market condition and global economicenvironment. The actual happenings could differmaterially from those visualized in this presentation.If any forecast or prediction made in this presentationoccurs in future in part or whole it would be purelycoincidental. This presentation may not be reliedupon in real life business situations
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Global Industry Scenario (All Fibres)
Offerings from Aditya Birla Group
Contents
Viscose Staple Fibre
3
Global Industry Scenario
Global Industry Scenario
•Global Fibre Scenario (2010)
•Global Cotton Scenario
•Past 5 year Trends of all Fibres
•Reasons for Share & Growth of Viscose
•Expected Growth & Demand for Viscose
All Textile Fibres
4
Source : Fibre Organon
All Fibre80 Mn T
Natural26.3 Mn T
33%
Manmade53.8 Mn T
67%
Silk0.15 Mn T
0.2%
Wool1 Mn T
1%
Cotton24 .5Mn T
31%
Synthetics50.2 Mn T
63%
Cellulosic3.6 Mn T
5%
Polyester37.3 Mn T
47%
Nylon4 Mn T
5%
Acrylic2 Mn T
2%
Olefin6 Mn T
7%
Others0.8 Mn T
1%Staple
2.55 Mn T3.2%
Tow0.7 Mn T
0.9%
Filament0.38 Mn T
0.5%
1. Jute , Ramie & Hemp – excluded in natural fibre production2. Lyocell – excluded in synthetic fibre production3. Natural Fibre s also includes Linen 0.5 Mn T
Global Fibre Scenario – Last Yr (2010)
5
China (25%)2010/11 2011/12(P) YOY %
Prodn 6 6.8 +13Yield 1200 1280 +6.7Acreage 5000 5300 +6China Govt. set cotton price at CNY 19,800/-under Cotton Reserve Program
India (22%)2010/11 2011/12(P) YOY %
Prodn 5.5 6..1 +11Yield 475 510 +7.%Acreage 11500 12000 +4%
Cotton exports kept under OGL (Open General License).Govt. to buy around 1/3rd (13.5Mn Bales) out of 35.5Mn Bales this year out of fear of a drop in clothing demand may lead to prices lower than MSP.
Pakistan (7%)2010/11 2011/12(P) YOY
%Prodn 1.8 2.2 +23Yield 560 640+14.3Acreage 3125 3370 +7.8
5-7% of nation’s crop is damaged by heavy rains and flooding in Sindh.
Brazil (8%)2010/11 2011/12(P) YOY
%Prodn 1.9 2 +4.4Yield 1410 1430 +1.4Acreage 1360 1400 +2.9
Uzbekistan (4%)2010/11 2011/12(P) YOY
%Prodn 1 1 +0Yield 740 740 +0Acreage 1350 1350 +0
China, India, USA , Pakistan, Brazil, Australia & Uzbekistan together account for 81% of world cotton production. Movements of cotton availability is critically influenced by ups/downs in these 7 countries.
Australia (4%)2010/11 2011/12(P) YOY
%Prodn 0.9 1.1 +13Yield 1460 1600 +9.6Acreage 640 660 +3.1
• Production in Million Tons• Acreage in Million Ha• Yield in Kg / Ha
Global Cotton Situation 2011/12
USA (7%)2010/11 2011/12(P) YOY
%Prodn 2.6 2.3 -10.9Yield 580 500 -13.8Acreage 4450 4600 +3.430% of domestic output will be lost due to draught in Texas , the biggest grower.
Global Fibre Scenario (Past 5year Trend)
7
Overall Production
Source: Fibre Organon
VSF volumes constitute 4% of all textile fibres. VSF, though a relatively small part of the global textile fibre mix has shown maximum growth
in recent years
CAGR
(2005 to 2010)
Synthetics Staple 15.5 15.8 16.5 15.3 15.9 17.2 23% 21% 2%Synthetics Filament 24.5 25.9 28.3 27.4 28.9 33.1 36% 41% 6%Cotton 24.4 25.8 26.3 23.3 21.9 24.5 36% 31% 0.1%VSF * 2.0 2.2 2.7 2.4 2.8 3.2 3% 4% 10%Others 1.8 2.5 2.4 2.3 2.2 2.1 3% 3% 3%
Total 68 72 76 71 72 80.1 100% 100% 3.2%
2010Share % (2005)
Share % (2010)
Fibre 2005 2006 2007 2008 2009
* Includes TOW
In Mn Tons
Reasons for share & growth of Viscose
1961-1970 1970-1980
1980-1990
1990-1995
1995-2000
2000-2005
2005-2010
CAGR: 3.1%
CAGR: 0.2%
CAGR: -1% CAGR: -1% CAGR: -0.45%
CAGR: 6% CAGR: 10%
VSF production in line with global fibre consumption. Similar % share to Synthetics.
2 Key structural changes in Textile Industry globally:(a) Deeper penetration of Synthetics owing to dropping of prices. VSF manufacturers
did not reduce price to recapture market share. PSF continued to gain ground. (b) Stringent environmental regulations in US, Europe and Japan, forcing very
high investments in existing VSF plants. (c) Synthetics looked like more attractive diversification, even for VSF
manufacturers. Capacity shutdown started in US, Europe & Japan (affecting 45-50%capacities).
In 1989/91, fall of Soviet Union & economic and political turbulence of Eastern Europe claimed the other significant 30%, state owned facilities. Shutdown of VSF plants in this region.
China focuses on VSF; but primarily adversely affected imports from Taiwan, Indonesia. Arrested de-growth marginally
China’s growth story & results of global VSF facility shake-out & stabilization of industry consolidation 8
9
Expected Growth
Expected Growth & Demand For Viscose
•Global cotton production will show either very flat growth or stagnation and will no longer be able to meet global fibre demand.
• Textile clients must therefore look to a replacement, the only fibre being congruent and able to fill the growing cotton gap being Man Made Cellulosic Fibres segment.
•Viscose fibre show a strong growth momentum, strongest growth potential in emerging markets (China, India Turkey).
• Viscose fibres show clear advantages to replace cotton, especially for the clothing .
•In the last 5 years MMCF (Man Made Cellulosic Fibre) have already benefited from a lack of cotton availability.
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Viscose Staple Fibre
About the Fibre
• Production Process• Product mix and Properties• Versatility and Applications• Environmental Friendly fibre
About the Industry
• Industry Growth• Industry Out look
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Viscose Staple Fibre
About the Fibre
• Production Process• Product mix and Properties• Versatility and Applications• Environmental Friendly fibre
Viscose Staple Fibre Production is
a complicated process and requires
high level of controls as compared
to other synthetic fibres on account
of significant variations in the
Natural inputs
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Viscose Staple Fibre
Comparative Properties of Different Man Made Cellulosic Fibres vis-à-vis Cotton
Cotton VSF Modal Excel
TenacityDry (gpd) 2.8-3.5 2.7 3.9 4.6Wet (gpd) 3.2 1.35 2.5 3.8
wet/dry 1.14 0.5 0.6-0.7 0.84Elongation % 8 20 15 13Moisture % 7.5 13 13 13
Initial wet modulus gpd
1.10 0.25 0.7-0.8 1.45
1. Properties of Modal and Excel, which are 2nd and 3rd generationcellulosic Fibres are superior to VSF.
2. Moisture absorption in Viscose ,Modal and Excel is higher than cottonmaking it more suitable by themselves or in blends with synthetic forapparel wear on account of comfort factor. 16
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Versatility and Applications
Blend Versatility
Viscose is the most versatile fibre among all the textile fibres. It is not only supplementary and complementary to cotton but also for blending with all other synthetic and natural fibres to produce value added yarns.
Technology Versatility
VSF can be run on all type of technologies like Ring, Open End, Air Jet due to its Natural advantages of being soft and clean fibre.
Application Versatility
VSF based yarns have large no. of applications ranging from non woven to knits, apparels, gum tapes, sewing threads, carpets, upholstery and so on so forth.
Viscose is the most preferred fibre for Non woven applications in Hygienic and moisture absorbent applications such as baby wipes, skin care wipes and Hospital Apparels
Of Natural Origin
Engineered Specifications
Skin Friendly – smooth
& soft
High Absorbency –
Comfort Properties
High LustreColour
Fastness
Blend Friendly
VSF - Product Properties Snapshot
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Commodity VSF 64%
Spun Dyed6%Non Woven 22%
3rd Gen Lyocell 6%
2nd Gen Modal 2%
Break Up of Global VSF Pie-By Type
20Source: Business Intelligence
Viscose Staple Fibre-Environment Friendly Fibre
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Greener Than SyntheticsAmong all the man made fibres, Cellulosic staple fibres are the greenest.The cellulosic staple fibres are the product of vegetable world just like cottonand match cotton characteristics that of hygiene, moisture and absorbency with furtheradvantages of uniformity, cleanliness, drape and luster. It is more biodegradable thancotton.
Greener Than Other Cellulosic FibresAmongst all cellulosic fibres based on viscose processes, Birla Cellulose heavy metal freefibre is greener than other viscose staple fibres-a product of intensive Research andDevelopment. This brand of Birla Cellulose is obviously more friendly to the skin and fortender skin of babies.
Pollution Reduction in Value ChainUse of pigments at spinning stage in Spun Dyed Fibres eliminates the need for subsequent dyeingof grey fibre. This avoids environment pollution at customers end while providing high colourfastness and perfect shade uniformity. Being AZO free, spun dyed fibres are safe product thatcarries the Oeko-Tex 100 Certification by BTTG , Manchester for free from harmful substances. It ismore friendly to the skin and less polluting to the environment.
Growth of VSF and PSF
• PSF availability stunted the VSF growth in 90’s• Since 2001 there has been an increasing demand of VSF• China is the driver of the growth.
VSF
PSF
25Source: Saurer Fiber Year , Fibre Organon
4000
6000
8000
10000
12000
14000
16000
15001600170018001900200021002200230024002500260027002800290030003100320033003400
1991
1992
1993
1994
1995
1996
1997
1998
1999
2000
2001
2002
2003
2004
2005
2006
2007
2008
2009
2010
• Since the introduction of highperforming synthetics 3 decadesago, the share of cellulosic inglobal fiber mix had beenprogressively declining
• In other words, VSF demand growth going forward will also increase at the same rate as oftotal fiber mix.
• In cellulosics, cotton which accounts for 81% of total cellulosics; in next 20 years will grow byonly 1%CAGR.
• This suggests that the demand for VSF would continue at 7% CAGR for next 20 years. Thisshould hold good until technological breakthroughs take place in synthetics to provide similarcomfort as provided by Cellulosics that are natural in origin.
Global Outlook For VSF Industry
27
0
500
1000
1500
2000
2500
3000
3500
0
10000
20000
30000
40000
50000
60000
70000
80000
1960 1970 1980 1990 2000 2010
Total: 16071 KTPA
Total: 73671 KTPA
Tota
l Fib
re (
KTP
A) V
SF (KTPA
)VSF: 1555 KTPAVSF: 2955 KTPA
1.32%
3.16%
• Past 50years data indicate thatwhile world’s fibre production has aCAGR of 3.16%, VSF has a CAGRof 1.32%.
• Now a stage appears to have reached when it may not decline further due to comfortconsiderations.
PUSH & PULL EFFECT
The advent of “Open End” and “Air jet MVS” technologies inyarn spinning and of “Airflow” and “Aero” technologies in wetprocessing led to not only the cost effectiveness in VSFspinning, but also in covering up of VSF limitations vis-à-viscotton in terms of “Pilling” and “Dimensional Stability” infinished fabrics.
The VSF fabrics and garments made from new technologies andsupported by fashion trends drastically increased the consumerpreference for such VSF fabrics in contrast to similar ones fromcotton, particularly in the fast growing knitting segment.
Upsurge in Global VSF Demand over Cotton
2828
PUSH EFFECT
Installation of “Spun lace” technology (which requires cleanfibre) for Non Woven disposables has also given fillip to the useof VSF vis-à-vis cotton in the Non Woven segment.
European Textile Companies are shifting their productionprogramme to viscose since Cotton yarn and fabrics are beingimported in Europe at much lower price from China, India andSEA countries.
Viscose Staple Fibre
2929
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Upsurge in Global VSF Demand
Domestic Export New Technologies
Non Woven
Reasons • Global warming, fashion trend -more Bright colours
• Better knitting technology–OE & MVS machines
• Advent of “Airflow” & “Aero” technologies in wet processing
• Increase in demand for NW products
• Better dimensional stability of knitted fabric with Lycra
• Higher demand for Viscose Lycra knitted garments
• Significant investment in NW capacities leading to higher demand
• Higher demand for knitted fabrics
• Strengthening of local currencies
• Modern Lifestyle encouraging the use of disposable articles.
Offerings from Aditya Birla Group
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• The Aditya Birla Group
• Group’s presence in Textiles
• Horizontal and Vertical Integration of VSF Industry
• Global Market Share and Growth
• Research and development
• Marketing leadership-Coverage of Entire Value Chain
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AB Group – Taking India to the World
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A US $35 billion corporation, the Aditya Birla Group is in the League of Fortune 500. It is anchored by an extraordinary force of over 133,000 employees, belonging to 42 different nationalities.
This year the Group was declared among the top best employers in India by the Aon-Hewitt Survey and ranked second. It was also ranked among the top employers in the Asia Pacific Region.
Earlier, the Group has been adjudged among the top six great places for leaders to work in the Asia Pacific Region (The Hewitt Associates, The RBL Group and Fortune Magazine Study 2009).
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The Aditya Birla Group – Presence in Textiles
Textiles’ Business is one of the key strengths of Aditya Birla Group in whichgroup is having Presence at all stages of the value chain from Plantation-Pulp-Fibers-Filaments-Yarns-Fabrics-Garments-Distribution-Retail
Plantations Plantations in Laos
Pulp In-house production of wood pulp in India, Canada and Sweden
Fibres Global leader in Rayon & major Acrylic Fibre producer
Filaments The 2nd largest player in Viscose Filament Yarn in India
Yarns Major producer of yarn. Operations in India, Indonesia,Thailand and Philippines having 5.5 lacs spindles
Fabrics Wide range of Fabrics produced in India
Garments A premier Branded Garments Player
Retail Distribution & Retail Outlets of Garments34
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VSF
Pulp
CS2
Steam
H2SO4
Power
CausticOtherChem.
100%100%
Group facilities
100%(incl Group Facilities)
100%
Horizontal & Vertical Integration of VSF Industry
ABG’s success in VSF stands from Horizontal & Vertical Integration carefully built in the business.
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81%
Pulp and fibre Business at a glance
38
SWEDEN(Pulp 597 TPD)
(345TPD fibre)
(140 TPD fibre)(Pulp 207 TPD)
(445 TPD fibre)
(376 TPD fibre)
CHINA(197 TPD)
Birla Cellulose Total VSF Capacity- 2053 TPD
Indian units- 930 TPD
(550 TPD fibre)
(Pulp 852 TPD)
40
ABG has always given an utmost importance to the Research and Development activities covering the entire value chain right from the pulp till the garment.
R&D activities are carried out at our following World class Research and Development centers
• Pulp Research and Development center – Harihar
• Birla Research Institute - Nagda
• Textiles Research & Development Centre (TRADC) – Kharach
• Birla Yarn R&D Centre - PT Elegant Indonesia.
Technology / R&D Enhancing Product Portfolio
40
1st generation Cellulose fibre
Product range
Denier : 0.9D to 12D
Cut length : 32mm to 120mm
Luster : Bright bleached, Semi dull & Dull
Value Cross-section GPD 2.7 – 2.9CN/Tex 24.5 – 26
19 – 22 0.513
Property
Tenacity
Elongation % Wet-Dry tenacity ratio % Moisture Regain % 43
Viscose Plus an innovation of Birla Cellulose
Product range
Denier : 1.2D & 1.5D
Cut length : 32mm to 44mm
Luster : Bright bleached, Semi dull and Dull (on demand)
Value Cross-sectionTenacity GPD 2.8 – 2.95 cN/tex 25 – 26.5
19 – 210.54 - 0.56
13
Property
Elongation %Wet-Dry tenacity ratioMoisture Regain % 44
Unique features
Viscose Plus an innovation of Birla Cellulose with a clear focus to improve
fibre strength and performance
Benefits of Viscose Plus are:
Improved strength
Excellent efficiency in high speed warping and weaving
Excellent dimensional stability of fabric
Fuller fabric
Higher BISFA modulus
Enhanced durability
45
Spun shades is the colored fibre of Birla Cellulose
It has a global share of 48%
Use pigments instead of Dyes
Available in 150 shades with 38 standard shades. Shades are also customized as
per customer’s requirement.
Product range
Denier : 1.3D to 12D
Cut length : 32mm to 120mm
Value GPD 2.55 – 2.7cN/Tex 23 – 24.5
19 – 22.5 5013
Property
Tenacity
Elongation % Wet-Dry tenacity ratio Moisture Regain % 46
Stock Dyed Fibre / Piece dyeing
Uniformity Ensured in large lots
Fabric/ Garment Printing
Pigments
Comparison of Fibre Cross Section
47
Unique AttributesSr.No Attributes Spunshades Other dyed routes
1 Wash Fastness (1-5) Higher (4-5) Lower (3-4)
2 Rub Fastness (1-5) Higher (4-5) Lower (4)
3 Light Fastness (1-8) Higher (6-8) Lower (5)
4 Fastness to iron(1-5) Higher (4-5) Lower (4)
5 Fastness to Bleach Does not bleach Most dyes strip
6 Stability of color during process Higher Lower
7Uniformity - Within LotUniformity - Between lot
ExcellentBatch differencesPatchy possibility
8 Shade Repeatability Excellent Matching nuances
9 Effluent Load saving High Loss
10 First Grade packing High Lower
11Dimensional StabilityPilling rating
Better Lower
12 Eco Certification Okeo Tex 100 Depends on dyes used48
2nd generation Cellulose fibre with a high wet modulus
Product range
Denier : 0.9D and 1.2D
Cut length : 38 mm
Luster : Bright bleached
Property Modal Micro- Modal Cross-section
Denier 1.2D 0.9D
TenacityGPD 3.7 – 4.0 3.6 – 3.8
CN/Tex 33.5 – 35 32.6 – 34.1
Elongation % 13 – 16 13 – 16
Wet-Dry tenacity ratio 0.6 – 0.65 0.6 – 0.65
Moisture Regain % 13 1349
Unique features
Birla Modal has been developed with unique in house technology
It has exceptional properties and follows the Modal Standards defined
by The International Bureau for the Standardization of Man made
fibres, BISFA
BISFA has defined Modal as a high wet modulus fibre of Viscose genre
which satisfies a minimum value of tenacity at 5% elongation when wet
Has a unique soft feel and good dimensional stability
Retains freshness even after repeated washes
Excellent blend-ability with Cotton
50
Property Value Cross-section
Tenacity (GPD) 4.0 - 4.4
Elongation % 12 - 14
Wet-Dry tenacity ratio 0.84
Moisture Regain % 11-13
3rd Generation Birla Cellulose fibre
Product range
Denier : 1.2D & 1.5D
Cut length : 32mm & 44mm
Popular Applications are Denims, Garment washed apparels, Trousers
and Bed linen
51
Unique Features
Birla Excel is manufactured through a solvent spun technology
100% Eco friendly fibre manufacturing.
It is the strongest amongst Cellulose fibres
Birla Excel imparts excellent color depth and luster to fabrics/garments
Birla Excel fabrics are most durable and dimensionally stable
Can withstand alkali treatment
It has unique property of fibrillation while in wet condition. 52
Eco-friendly Soft feel
Vibrant color depth
Highly Uniform
Breathable&
Highly absorbent
Static Dissipation
Unique Features
53
Birla Purocel
•Birla Purocel is the non-woven fibre offering from
Birla Cellulose.
•Made from completely natural and renewable
resource wood pulp, Birla Purocel is
biodegradable and eco-friendly.
• Engineered for non-woven.
• Ideal choice for hygiene applications.
• Birla Purocel exhibits a range of benefits in non-
woven applications.
Regular Fibre Purocel Fibre
The cross section of Birla Purocel is specially
engineered with less serration, is bean shaped
and influences the desired attributes of
softness, bulk and purity
54
Marketing Leadership-Coverage of entire Value Chain
Our marketing efforts are not merely limited to
direct customers but to cover entire textile value
chain.
Our efforts has been directed to ultimate consumer
by Developing New Applications / Products andencompassing the entire value chain to facilitate
production of value added final products as per the
market needs
Aim is not merely to increase market share in an existing market but to “Increase Market Size” itself
5656
Yarn Stage
Fabric Stage
Garment Stage
Encompass entire Value ChainStriking Strategic Alliances with Value Chain Partners
Intimate Apparel
Non-Wovens
Rajvir Industries Ltd
ABG Products-Kara TM,Puretta, Prim
57
Trouser SegmentViscose Polyester blend for Cotton
look and feel
Poly-Modal blend for premium
ladies work-wear
Cotton x Excel Bottom-weights for unique
suede effect, bounce & handle
Viscose / Modal 70/30 blend for softer feel
Soft denims or gabardines with pure
Cotton warp and pure Excel weft
Pure Viscose Mélange with
Lycra for excellent drape
and softer feel.
Cotton Viscose blends for softer
feel and lustrous appearance
Cotton-Modal and 100% Modal Knits are preferred
products across the globe for being Soft, luxurious
and having best skin-sensory characteristics
Knitwear
Shirting Segment
Cotton Viscose in 70/30 blend for softer and lustrous
appearance.
Cotton-Modal Blend for Fashionable and stylish look.
Cotton-Excel for soft flowing drape better unique wear-
comfort.
100% Excel, cotton excel, Viscose x PTY, CV or pure
Viscose Prints
Home textile
Cotton/Modal blends high
lusture, high lusture silky look and
softer feel.
100% Modal is known cool and comfort
fabric for Home textiles.
Viscose in Nonwoven Applications
Viscose Fibre finds applications in various nonwoven streams like•Wipes, •Baby diapers, •Household wipes, •Medical products , •Oil filters,•Automobiles,•Geo textiles•Buildings
Automotive Buildings
Home FurnishingsGeo Textile
pp
Nonwoven Industry: Key Take Away
Non-Woven Consumption by Region and by Technology:
• NW global production was 7.1MnT in 2010.China is now the single largest producer of NW in the world with 27% share. Europe accounts for 25% share and NAFTA 21% share. The rest is spread across the other regions.
• Dry-laid / Carded accounts for 43% of NW production with Spun-laid (47%), Air-laid (8%) and Wet laid (2%) accounting for the balance.
Non Wovens by Fibre and % share of VSF.
• No major structural change evident in blend composition during 2011. VSF average blend in wipes substrate stands at 25-30%.
• FY’Q1 saw some reverse substitution (increase in VSF blend in Europe) mainly due to low price differential between PES & VSF. Situation is back to normal level now.
66
• VSF accounted for 0.375MT in the NW segment in 2010 – 5.3% of the NW world
• 11.6% of total VSF production gets into NWs, additionally TENCEL. In CY2010, 0.033MnT (33KTPA) of Tencel have gone into NW.
Nonwovens Production – By Region
67
NAFTA Europe China RoW2008 1.55 1.73 1.35 1.562010 1.52 1.79 1.88 1.91
0
0.5
1
1.5
2
2.5
Prod
uctio
n (M
n To
ns)
- NAFTA & Europe recovering from slowdown in 2009 & just about reached pre-recession production levels in 2010- China continues to grow at double digit rates and is now the largest production region in the world- Main contributors to RoW are Far eastern & Latin American countries
INDA/EDANA Estimates
North America- Nonwovens Applications(1.52 Mn Tons)
Disposable68%
Durable32%
Hygiene30%
Wipes25%
Medical14%
Filtration15%
Other16%
Furnishings & Bedding
17%
Building Const10%
Geotextiles16%
Automotive10%
Interlining/Shoe5%
Other18%
Electronics5%
Coatings / Laminates
7%Floor Covering
12%
1,033,600 Tons486,400 Tons
69
North America – Raw Materials(Total – 1.52 Mn Tons)
Viscose / Rayon Usage ~ 70,000 Tons per annum 70
Europe–Regional Distribution of NW Production
2008 2009 2010
Benelux 124.0 105.9 121.9
France 165.2 156.2 163.5
Germany 436.9 412.4 446.4
Italy 345.3 312.1 335.2
Scandinavia 178.5 159.2 168.8
UK & Ireland 82.2 70.3 74.3
Spain 84.7 89.7 105.0
Turkey 97.6 102.6 131.5
Others 211.3 209.4 238.2
Benelux7%
France9%
Germany25%
Italy19%
Scandinavia 10%
UK & Ireland4%
Spain6%
Turkey7%
Others13%
2010 – 1.79 Mn Tons
71
Nos in ‘000 Tons
Europe – NW Applications (2010) Total – 1.79 Mn T
Disposable59%
Durable41%
Furnishings & Bedding
12%
Building Const30%
Geotextiles19%
Automotive10%
Interlining/Shoe7%
Other12%
Coatings / Laminates
6%
Floor Covering4%
Hygiene54%
Medical5%
Wipes27%
Filtration12%
Others2%
1,056,000 Tons734,000 Tons
72
Europe – Raw Materials (Total – 1.85 Mn Tons)
StapleFibre
ResinsPP37%
PET7%
PE/Nylon2%
PP9%
PET21%
Viscose7%
Bico/Others6%
Wood Pulp11%
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Asia NW production by Technology 2010
Nos in MT Japan Korea Taiwan China India Total
Chemical bonded
19883 30173 2569 98000 150625
Thermal bonded
36105 27943 6100 94000 164148
Needle punched
75776 79479 43761 480000 75250 754266
Spunlace 32955 8086 50810 162000 17500 271,351
Spunlaid 86690 75089 26939 953000 71750 1213468
Other / Dry laid
24176 1580 19775 76000 10500 132031
Wetlaid 37835 2504 16000 56339
Chemical bonded
5%Thermal bonded
6%Needle
punched28%
Spunlaced10%
Spunlaid44%
Other / Dry laid5%
Wetlaid2%
Asia has the largest production capacity for Spunlace - most relevant technology for VSF74
Nos in MT
77
• Design Studio set up at Kharach.
• Creating consumer interest &generating trade by showcasingVSF based Apparels & Made-ups
• Taking Business closer to EndConsumers
Design Studio - Retail Extension of Birla Cellulose
77
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