Social media builds brand relationships with current and potential customers. More
than just another communication channel, it’s a whole new way of
connecting with consumers. Oxiem’s extensive experience with
e-marketing strategies helps you create a social media strategy that
drives business results. Oxiem’s social media program will help you
join the conversation.
Some of the components of the program include:
Discovery
• Extensive monitoring and research gauges your brand’s current presence on the web
including social networks, the blogosphere, microblogging platforms, video sharing
and message boards
• A full industry and competitive analysis determines where and how your competition
is currently participating in social media
• An Influencer Roadmap will identify online audiences who could drive a buzz-
building outreach program
Strategy
• Analyze your business goals to ensure that all social media implementation is in line
with the strategies and goals of your organization
• Rather than implementing a pre-determined package of tools, we will determine
specific platforms that match both the consumer’s needs and your business goals
• Provide internal teams with the training/mentorship needed to implement programs
Implementation
• Whether building a social network profile, a custom blog design, or a web
application, we help you implement your new social media strategy
• Assist with developing content, engaging influencers and building communities
• Provide clear analysis, measurable benchmarks and actionable reporting
SOCIAL MEDIA
oxiem.com | 937.484.8181
ABOUT OXIEM. Oxiem brings a fresh approach to effective web marketing for companies large
and small. By combining high-performance web sites, effective search marketing programs, social
networking and interactive flash media, we take e-marketing to a whole new level.
SOCIAL NETWORK MAPPING
& BUZZ MONITORING
SOCIAL MEDIA 101
START-UP PROGRAMS
CREATION OF ONLINE
PERSONAE
BLOG DESIGN
COMMUNITY BUILDING
MYSPACE
YAHOO! COMMUNITIES
MSN & AOL COMMUNITIES
SPECIAL INTEREST SITES &
COMMUNITIES
Connect With the Power Of Social Networking.
SOCIAL MEDIA SERVICES
oxiem.com | 937.484.8181
ABOUT OXIEM. Oxiem brings a fresh approach to effective web marketing for companies large
and small. By combining high-performance web sites, effective search marketing programs, social
networking and interactive flash media, we take e-marketing to a whole new level.
SOCIAL MEDIA AUDIT
SOCIAL STRATEGY
DEVELOPMENT
PROFILE & PERSONAE
CREATION
CONTENT DEVELOPMENT &
SUPPORT
MONITORING
ACTIVE PLACEMENT
CONSULTING & TRAINING
SOCIAL TOOL WEBSITE
ENABLEMENT
SOCIAL MEDIA DASHBOARD
AND TOOLS
OXIEM SOCIAL MEDIA SERVICES Social media tools offer strong resources that allow individuals and organizations to connect and exchange information. Oxiem provides a comprehensive social media capability to help marketers explore, define and capitalize on the potential of this emerging channel.
Social Strategy DevelopmentSocial Media Audit - An in-depth review of your brand, your employees and your top 3 competitor’s online presence in social networks, blogs, message boards and many other online social spaces. In addition to reviewing you brand and competitors, we will review your industry’s best and worst practices giving you a snap shot of what other brands in your category have done.
Strategy Development - Rather than recommend a template base of services, we will identify measurable objectives, a content strategy and recommend what social media platforms to utilize to impact your business.
Social Networking Management & ImplementationSocial Network Profile Development - While participation on many social networks is free, the time and resources required for getting started can be overwhelming. Oxiem can help you register, design and launch your user profile on 2-3 social networks.
Ongoing Content Development - The pressures of creating new content and updating social media profiles can be overwhelming. Oxiem will help ensure your content is social media ready and regularly updated.
Monitoring Services -Social media is an extremely fast paced and always evolving space. Day-to-day monitoring of social media activity is essential or opportunities will go untouched.
Social Media Tools & Add-OnsActive Placement - In order for social media activities to be effective, ongoing link and network building must be maintained. As part of this service, Oxiem will ensure that you’re always adding new friends to your network.
Consulting & Training Sessions - If you’re ready to start using Twitter, Facebook or some other social media tool Oxiem can assist you learning the ins and outs of the appropriate tool so you don’t have to log extra hours learning as you go.
Social Media Web Enablement - One of the best places to drive traffic to your social media profiles is on your company website. Oxiem will utilize a social media module to integrate all your social media activity and ensure that the content you’re creating is easy to share.