OVERVIEW
TOY INSIDER EVENTS | 1
SWEET SUITE @ HOME
THE POP INSIDER LOUNGE
For the last decade, Sweet Suite has brought together toy manufacturers, press, content creators, and
influencers for the BIGGEST Night of Play. This year, we’re ready to do it again, but there will be one major
difference; we’re going virtual!
Announcing Sweet Suite @ Home! On July 22, Sweet Suite @ Home will bring all the fun and excitement
of Sweet Suite into the living rooms of press and influencers all over North America, making this year’s event
even BIGGER and better than ever! (Plus, you can wear your pajamas; we won’t tell!).
Sweet Suite @ Home will give attendees the full Sweet Suite experience, including walking up to sponsors’
booths and getting live toy demos. The virtual event will welcome hundreds of press and influencers to meet
face-to-face via video chat with 75+ toy brands to get a first look at the hottest new toys and games for the
holiday season.
The Toy Insider team of play experts will present toy trend roundups, and attendees can enjoy live Q&A
sessions, real-time giveaways, and other fun activities that will bring everyone together while we’re all staying
apart.
Imagine not having to leave your home and still having this much fun!
The Pop Insider will #fuelyourfandom at the third annual Pop Insider Lounge at Sweet Suite! The Pop In-
sider Lounge is THE place to be for fans of all things pop culture. Sponsors in this space will showcase prod-
ucts that will be coveted by adult collectors and faces of popular SVOD shows, feature films, comic books,
and video games.
Press visiting this space include digital influencers with pop culture-focused blogs and YouTube channels,
huge Instagram followings, and millennial-focused media. Past attendees include Buzzfeed, Mashable, Inside
Edition, People Magazine, Entertainment Weekly, iHeartMedia, and SiriusXM, as well as producers from the
TODAY Show and AP News.
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WATCH THE 2019 VIDEO
RECAP!
VIEW THE PHOTO
ALBUM!
TOY INSIDER EVENTS | 3
Members of the press from all over North America will attend Sweet Suite @ Home to scope out ideas for
holiday gift guides, back-to-school, and so much more! Past attendees include:
PRESS ATTENDANCE
SWEET SUITE @ HOME | 3
Each year, the Toy Insider ships huge boxes of swag directly to attendees’ doorsteps. This allows
influencers and the press the opportunity to get hands on with your product samples for consideration in
holiday gift guides, product reviews, and more. Plus, they spark a surge of social posts and unboxing videos!
SWEET SUITE @ HOME SWAG BOXES
VIEWSWAG
UNBOXINGVIDEOS!
40.5M
1,362
5,609
TWITTER IMPRESSIONS
CONTRIBUTORS
TOTAL TWEETS
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40.5M 1,100
1,362
1.5M
345
5,609
2,190
15,920
TWITTER IMPRESSIONS ORIGINAL #SWEETSUITE19 POSTS
CONTRIBUTORS
VIDEO VIEWS
ORIGINAL #SWEETSUITE POSTS
TOTAL TWEETS
COMMENTS
LIKES
Click here for a full Twitter report!
Members of the press from all over North America will attend Sweet Suite @ Home to scope out ideas for
holiday gift guides, back-to-school, and so much more! Past attendees include:
SWEET SUITE SOCIAL STATS
SWEET SUITE @ HOME | 5
TITLE PLATINUM BRONZE DISCOVERY SWAG
Rate $14,500 $9,500 $5,500 $1,950
Booth Setup Options Choose style Choose style One style One style
Hanging Banner in Lobby w/ Click-Thru √
Hanging Banner Visible from Show Floor √ √
In-Booth Banner with Logo √ √ √ √
Live Zoom Rooms for 1:1 Video Chats Up to 8 Up to 5 Up to 3 1
Live Text Chat √ √ √ √
Pre-Recorded Video Embeds Up to 8 Up to 5 Up to 3 1
Product Fact Sheet Download Up to 8 Up to 5 Up to 3 1
Hi-res Image Download Up to 8 Up to 5 Up to 3 1
Social Handles and Contact Info √ √ √ √
Lead Retrieval Button √ √ √ √
Featured Exhibitor Listing √ √
Scheduled Pop-Up Announcements √ √
Product Inclusion in Trends Presentation √ √
YouTuber Lounge Inclusion √ √
Scavenger Hunt Inclusion √ √
Swag Box Inclusion (Size/Weight Limits Apply) √ √ √ √ √
Wrap-Up Report with Event Analytics √ √ √ √
Rotating Web Ads on toyinsider.com(30 days)
Rectangle Leaderboard,
Large Skyscraper
Rectangle, Large Skyscraper Large Skyscraper Rectangle Rectangle
Press/Influencer Contact Info (post event) √ √ √ √
Virtual Press Room √ √ √ √ √
Inclusion in Event Guide/Directory √ √ √ √
Press Release Inclusion √
Instagram Giveaway √
SOLD OUT!
SWEET SUITE @ HOME OPPORTUNITIES
Jackie Breyer, [email protected] (646-736-2324)
James Devin, [email protected] (203-948-5927) • Branden Mendez, [email protected] (631-627-4174)
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CONTACT US!