Museum Studies + Social Media Dana Allen-Greil @danamuses
American Alliance of Museums 05.21.2013
Image credit: Rutgers University
#aam2013 #compt
Online Communications Coordinator
New Media Project Manager
Chief, Digital Outreach and Engagement
Educational Technologist
Account Director/Digital Strategist
B.A., English, Women Studies M.A. Museum Studies Adjunct Faculty Adjunct Faculty
By the end of this session, you will be able to:
Articulate the social dimension of learning
Describe how social media has impacted museums
Identify social media tools that can be incorporated into your teaching 1
2 3
#aam2013 #compt
n How do you use social media in your professional practice?
n How have you used social media as part of your teaching?
The Social Dimension of Learning 1
The Updated Smithsonian Learning Model Source: http://smithsonian-webstrategy.wikispaces.com/Strategy+--+Themes
Learning is enhanced by online communities
+
Knowledge is socially constructed
n Our understanding of content is socially constructed through conversations and grounded interactions around problems.
n Learning is enhanced through social activities: n exchange of knowledge and
material n community building n collaboration among learners and
educators
+
Not just learning about, but learning to be
n To be a full participant involves acquiring the practices and the norms of established practitioners in the "eld and acculturating into a community of practice.
n Integrate learning: n wider community n link to experts, researchers or
practitioners n open up alternative channels for
gaining knowledge and enhancing skills
+
Working in public
n Some kind of public practice is required in all professions.
n Helps students establish literacy of tools that they will use once they graduate.
Social media has changed museums 2
Social media has changed museums us 2
http://www.#ickr.com/photos/earlysound/2072131112/
what is appropriate to say in public
http://instagram.com/p/UO7DjBLp3Z/
what is appropriate to say in public
http://www.#ickr.com/photos/rthakrar/5937572337/
How we talk to one another
@amhistorymuseum
How we talk to one another
http://www.#ickr.com/photos/rainiernavidad/2776596693/
What we ask of one another
What we ask of one another
http://www.#ickr.com/photos/jayneandd/4500700731/
How often we see each other
@USNatArchives Twitter
How often we see each other
http://museumheygirl.tumblr.com/
Our ideas about ownership & who can be an expert
Social media tools support teaching and learning 3
Consume
Communicate
Collaborate
The 3 Cs of Learning 2.0
Adapted from Institute for Prospective Technological Studies
• Access a vast variety of (often freely available) content
• Tap into the knowledge of peers and experts • Obtain highly specific and targeted knowledge
Consume
• Create digital content and publish it online
• Result is huge resource of user-generated content from which learners and others can mutually benefit
Communicate
• Work together with others • Pool resources and expertise • Tap the potential of a group
of people committed to a common objective
Collaborate
Adapted from Institute for Prospective Technological Studies
Hashtag Topic #musetech Technology #musesocial Social media #mtogo Mobile technologies #museumed Museum education #museweb Websites #openglam / #glamwiki
Free and open access to digital cultural heritage
#artstech Technology and the arts
Key Twitter hashtags
Sources: § Greenhow. (2012). “Twi7eracy: Twee:ng as a New Literary Prac:ce,” Michigan State University § Davis et al (2012). Social media and higher educa:on: A literature review and research direc:ons. University of Arizona and
Claremont Graduate University.
Benefits of tweeting
learning to write concisely
conducting up-to-date research
communicating directly with authors and researchers
cooperative and active learning
prompt feedback deepened
interpersonal connections
Blogs
Student • Commentary • Re#ection • Share data • Construct understandings
Instructor • Commentary • Action research • Re#ection • Resource
Class • Voice to all • Peer to peer interactions • Collaborative • Extension of knowledge
Wiki
Skype
Blog
• Meet experts from around
the world • Real-time and
ascynchronous interaction • Re#ective practice • Contribute to the wider "eld
§ Visual examples § Collabora:ve boards § pinterest.com/danamuses/digital-‐museums
Social bookmarking
Ask and answer questions Share content Enrich in-class
conversations
Connect with external experts
Sustain conversations
outside the classroom
Gather information/ track
a topic trend
Reinforcement and connection to
the real world
Whole person interaction
Crowdsourcing/group problem
solving
How might social media support one of your learning objectives? n What kind of content will be
consumed, created, or shared?
n Who will be creating or collaborating on the content?
n What connections could social media enable for your students?
n Why is social media the best way to accomplish your goals for this learning objective?
Consume
Communicate
Collaborate
Museum Studies + Social Media Dana Allen-Greil @danamuses
American Alliance of Museums 05.21.2013
Image credit: Rutgers University
#aam2013 #compt
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