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Moet Hennessy Louis
Vuitton (LVMH)
A giant in the luxury goods
segmentMot Hennessy Louis Vuitton S.A., better known
as LVMH, is a French Conglomerate and the
largest producer of luxury goods in the world. It is
the Parent company with over 50 daughter
concerns that are mostly autonomous. Each
daughter company in turn manages a number of
world renowned brands. The LVMH was formed
when Mot et Chandon, one of the worlds largestchampagne manufacturers, merged with
Hennessy, a leading cognac manufacturer. A
further merger with the Louis Vuitton fashion
house in 1987 resulted in the LVMH group in its
present form.
The LVMH group is owned partially by the
Christian Dior fashion house, which controls 42%
of the assets of the group. The Chairman and
CEO of both the LVMH group and the Christian
Dior fashion house is Bernard Arnault, who has
successfully integrated various unrelated brands
into the group. The oldest brand of the LVMH
group is Chteau d'Yquem, the premium vintage
wine producer, whose origins date back to 1593.
The group figures on the CAC 40 index.
According to 2007 estimates, the LVMH groupearned revenue of 16.5 billion euros. There are
over 2000 stores worldwide that are operated by
the LVMH group. In 2001, a joint venture was
launched between De Beers diamond group with
the LVMH group for the establishment of the De
Beers retail brand.
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