MAKE IMPACTS, NOT SOFTWARE
@MARTINHEIDER AGILE ENTHUSIAST, CONSULTANT, COACH, TRAINER & COMMUNITY GROOMER
SPEED DATING
DRAW, PERSONAL & PROFESSIONAL DATA, ABOUT IMPACT MAPPING
143 BILLIONS EURO
AGILE & SCRUM
MAKES IT BETTER AND …
AGILE & SCRUM
14%
57%
29%
Projects
Successful
Challenged
Failed
… Waterfall vs. Agile Processes (2002 – 2010 )
Standish Group Chaos Report 2011
AGILE & SCRUM
42%
40%
18%
Projects
Successful
Challenged
Failed
Waterfall vs. Agile Processes (2002 – 2010 )
Standish Group Chaos Report 2011
AGILE & SCRUM DELIVERS FASTER, BUT…
WHEN ARE WE DONE?
AND HOW DO WE KNOW THAT WE ARE?
NEGATIVE METRICS
CAN‘T TELL YOU THAT YOU RIGHT
NEGATIVE METRICS
CAN‘T TELL YOU THAT YOU RIGHT
MANY PROJECTS HAVE NO CLUE …
ABOUT
GOOD GOALS
CHRISTIAN HASSA @ XP2013
IMPACT MAP STRUCTURE
CHRISTIAN HASSA @ XP2013
DEFINING GOALS
CHRISTIAN HASSA @ XP2013
COMBINING GOALS
CHRISTIAN HASSA @ XP2013
PRODUCT ROADMAPS
THE WAY WE OFTEN MISUSE THEM
PRODUCT ROADMAPS
THE WAY WE OFTEN USE THEM DOESN‘T HELP
GOOD PRODUCT ROADMAPS
TELL DISTANCE AND ROUTE TO YOUR GOAL
HOW DO YOU DECLARE SUCCESS?
HOW DO YOU DECLARE SUCCESS?
…, WHO & HOW
IMPACTS
CREATE OPTIONS
LEVELS & ACHIEVEMENTS
EXAMPLE OF A GAME DEVELOPMENT COMPANY
NEW PLAYERS
MINDMAP …
ADZIC GOJKO @ XP2013
TICKET VALIDATION
CURRENT SYSTEM CHRISTIAN HASSA @ XP2013
TICKET VALIDATION
MOBILE CHRISTIAN HASSA @ XP2013
• Target actors – Regular traveler to work
– Ad-hoc traveler
– Tourists visiting Vienna
• Brainstorm – Problems/desires of Actors
– Impacts to make on actors to change their behaviour for supporting the goals of „Wiener Linien“
– Deliverables that support the desired impacts/outcomes
• Arrange in a map – Who? <Actor>
– How? Can we make an <Impact>
– What? <Deliverable/Feature> would support this?
INSIGHTS
Tweet Floor
• Teppich Bild und jede Menge Tweets
TWEETS FOR TAKEAWAY
OPEN QUESTIONS
– Impact Mapping, Marjory Bisset, Gojko Adzic, Tom Poppendieck
– www.impactmapping.org, Gojko Adzic
– Make impacts, not software, keynote Gojko Adzic auf XP 2013
– Story Maps in practice: ... build what really matters, Christian Hassa
BOOKS & LINKS
@MARTINHEIDER AGILE ENTHUSIAST, CONSULTANT, COACH, TRAINER & COMMUNITY GROOMER