RECRUITMENT DIRECTORS LEARNING & NETWORKING EVENT
JASON KENNEDY, GROUP CEO
March 2009 first loss (-£3.7m) in 27 years Joined April 2009
Forecasting £(-11m) losses My only challenge - Fix it
STRATEGY
Grip the Task
Grip the Team
Light the Fire
Be Relentless
MESSAGE...
“DO OR DO NOT ....
THERE IS NO TRY”
SEEDS OF CHANGE AGGREGATION OF MARGINAL GAINS.
SELL RONALD
O
ONLY LET GOOD PEOPLE ON YOUR
BUS…
COMMUNICATECOMMUNICATECOMMUNICATE
COMMUNICATECOMMUNICATECOMMUNICATE
Relentless
DOUBLED GROSS PROFIT
BACK TO SEVEN DIGIT
PROFIT’S
STRENGTHENED BALANCE SHEET
POSITIVE PEOPLE
ENGAGEMENT
SIGNIFICANT CASH
GENERATION
WHAT NEXT?
… A NEW WEAPON IS NEEDED