Jaina ChandwanyDigital & PR Consultant
+61 422437289 [email protected]
Melbourne, VIC
Masters of MarketingCommunicationUniversity of Melbourne
EXPERIENCE EDUCATION
Social Media Support Intern (Part-time)Search Insights
Online Marketing Agency
12/2017 - 03/2018
SMM Executive (Casual)Parici Group Australia
Boutique Events Company
Undertook social media strategy, design & content to boost ticket sales for in-house events
Successfully achieved Sold Out status for The Spring Tea and Fashion Party held at the Hotel Langham Melbourne & The Virgin Australia Melbourne Fashion Festival (VAMFF) Offsite Runway hosted at The Hotel Windsor Melbourne
Public Relations Consultant (Part–time)Tandem Communications
PR & Communications Agency
Devised brand activations, drafted and supervised media pitches and press releases
Conducted high profile editorial interviews and photo shoots for press coverage
Undertook social media strategy for existing clients, pitched andacquired several new clients. Clients: Ghanasingh Be True Jewellery, Tresorie, Shehlaa Khan, Abu Jani Sandeep Khosla, The White Window, Surily Goel, Shilpsutra.com, Anushree Reddy, etc.
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Integrated Marketing Communications, Public Relations & Advertising
WAM
81 100
Monash Unversity
/ Media studies, Journalism& International Relations
Best Graduate Award 2014
Dean’s Recognition Award forAcademic Excellence 2012
CGPA
3.25 4.0
Bachelor ofCommunication
LANGUAGES
EnglishNative
HindiProficient
FrenchBasic
Sales Consultant (Casual)The Mark Edward Agency
Experiental Marketing Agency
Managed shopper requests and made extensive sales for theTrimex group of luxury fragrances in David Jones and Myers
Brands include Versace, Salvatore Ferragamo, Prada, Mugler, Paco Rabanne, Carolina Herrera, Dunhill, Azzaro, Jean Paul Gaultier, etc.
Developed high quality digital content calendars for prestigious brands such as Aussie Bodies, Illuminate, Carolina Lemke Berlin, Milligram, Body Trim etc.
Launched effective paid media campaigns on Facebook & Instagram
Analysed complex digital data with insights for clients and competitors
Researched, reached out and generated leads for new businesses
Melbourne, Australia
Melbourne, Australia
Melbourne, Australia
Mumbai, India
05/2018 - 12/2018
06/2016 - 07/2017
Melbourne, Australia
Malaysia
06/2017 - Graduating 07/2019
07/2011 - 06/2014
11/2018 - 02/2019
A motivated, creative and hardworking individual who is looking to make a difference through my public relations, brand management & digital marketing skills.
https://www.linkedin.com/in/jaina-chandwany-a298b59b/?originalSubdomain=au
PR and Communications Intern (Full-time)Reach Unlimited Pvt. Ltd.
Public Relations Start-Up
Undertook the execution of the Maritime Summit 2014 – an exclusiveIndustry get-together for the top 100 CEO’s of the Shipping Industry
Specifically assisted with content development, social media branding, market research and 360 degree internal and external communication with media houses
Developed jingles which went live on National 93.1 Radio FM and increased ticket sales by INR 2 Lakh
EXPERIENCE
Creative Copywriter (Full-time)Dentsu Webchutney
Online Advertising Agency
Digital Marketing Trainee (Full-time)CONDE NAST India
Publishing House
Digital & Editorial Coordinator (Full-time)ELLE DECOR India
Publishing House
Organised in-house events, presented monthly magazine budgets andliaised with international content agencies for feature stories
Launched, managed CMS and wrote content for an all-new elledecor.inwebsite
Wrote & produced four fixed sections for the magazine based on thelatest in art & design
Devised integrated marketing campaigns for clients and worked on multi-agency pitches
Wrote content for online banner ads, websites, blogs, social media platforms including SEO /Google Adwords integration and community response management
Clients: Schwarzkopf, Rexona, Brooke Bond Red Label, Juggernaut, D’Decor, Shoppers Stop, St. Regis and Platinum Evara Jewellery
Digital analytics, strategy & content for GQ, Vogue, Conde NastTraveller and Architectural Digest India
Independently managed & developed high performing social mediacampaigns for brands such as Sony Xperia Z3, CherryTin, HSBC Premier, Kalyan Jewellers, Hermes, including events such as GQ Bar Night & GQ Men Of The Year 2015
Syndicated editorial content and achieved high rankings on Yahoo
Mumbai, India06/2016 - 5/2017
Mumbai, India06/2015 - 05/2016
Mumbai, India09/2014 - 11/2014
Mumbai, India12/2013 - 2/2014
MOST PROUD OF
Digital agency backgroundwhich has developed me into a good team player and given me the opportunity to work with a diverse range of well-established brands in Melbourne and Mumbai
Creative research & insightthat has inspired some game-changing brand ideas for IMC university projects while also leading to appreciation in my professional career
Sales & marketing prowesswhereby I not only have personal selling skills as a Sales Consultant for Australia’s largest retail chains but I also come with three years worth of skilled experience in Marketing Communication roles
Multi-tasking abilitiesFrom balancing part-time professional roles witha demanding university degree to extra-curricular hobbies such as yoga, I always make time for work and play!
My leadership skillsto supervise and lead independent Digital and PR projects as a part-time executive for Parici Group Australia & Tandem Communications
Editorial publicationswherein I produced articles for four entire sections in six magazine issues of ELLE DECOR India including the production of extensive website content and ad hoc booklets http://elledecor.in/search_result?search=jaina+chandwany
PASSIONS
REFERENCES
Yoga
Buddhism
Networking
Travel
Cooking
Reading
Emma WoythalerSupervisor, Search InsightsE: [email protected]
Pareena Naggea CEO, Parici Group AustraliaE: [email protected]