Knight Frank riverside
imperial wharf INSIGHTKnight Frank
Situated on the north bank of the River Thames, this impressive
development is within easy reach of Chelsea’s prestigious King’s
Road and Knightsbridge and offers a peaceful contrast to the fast
pace of the city. What property types are available and what do they cost?
Imperial Wharf is one of the newest and largest developments in Fulham and construction work on the
final phase is approaching completion. Knight Frank is involved in the sale of the recently released
phases - Chelsea Creek and Octavia House.
The development comprises a range of properties, from affordable studio apartments through to large,
four-bedroom penthouses. Many of the properties have either direct river views or pleasant garden views
over the recently finished landscaped communal gardens.
What are the transport links like?
The development has its own train station which provides a direct link to Clapham Junction to the south
and West Brompton to the west, both of which enable commuters to access various lines on the
underground network. Commuters are also served by a number of bus routes that stop near the
development and the river taxi which stops at nearby Chelsea Harbour .
Why would you want to live there?
Imperial Wharf is the definition of a lifestyle development. Residents benefit from the convenience of
having everything in one place, from the on-site shop to the wine store, bars and restaurants. The
development also features secure underground parking, a 24-hour concierge service and a playground.
The traffic-free environment with 10-acre landscaped parkland make for the perfect setting and those who
choose to live here will benefit from both a superb quality build and fantastic views at a fair price.
Being such a short distance from the thriving shopping and social scene in Chelsea make it an ideal
choice for young professionals.
Do you tend to have shorter void periods here than elsewhere?
Imperial Wharf is one of the most popular developments in the area due to the amount of city workers and
corporate tenants and it rarely experiences void periods.
Does it command higher rents than other developments?
We have achieved excellent rents in the past few years, often higher than other local developments and
resulting in an average yield for the Imperial Wharf of 4.5%, considerably higher than most other
developments in Chelsea.
Are there any plans in the pipeline for the area?
Talks of building a pier outside Imperial Wharf are at an advanced stage. This would allow the Thames
River Taxi to dock outside, providing a fantastic alternative way of getting to the city. The river taxi runs
from Putney Bridge to Blackfriars and would stop at Imperial Wharf along the way. This would allow
access to Blackfriars within 30 minutes.
Figure 1
What do our applicants want to spend?New applicants, last 12 months
Figure 2
What is coming to the market?New instructions, last 12 months
Riverside lettings market at a glance
Figure 1
Market activityLast 3 months, year-on-year change
Change in rents, last 3 months
3.6%
9%7%3%
7%38%
35%
Under £350 £350 to £500
£500 to £750 £750 to £1,000
£1,000 to £1,500 Over £1,500
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New property available
117%
8%11%
10%19%
36%
16%
Under £350 £350 to £500
£500 to £750 £750 to £1,000
£1,000 to £1,500 Over £1,500
Lettings Advice for
Investment Landlords
Knight Frank are confident that we can
make the lettings process simple and
rewarding for our overseas landlords.
We will be on hand before the tenancy to
ensure the best advice on presenting and
pricing your property to let in the current
market. Once your tenants move in, all
day-to-day matters will be handled by your
dedicated property manager. In order to
prepare your new property for lettings, you
need to consider many factors that we can
advise on.
Tenancies agreed
Prospective tenants registered
Viewings
14%
41%
60%
Imperial Wharf
Knight Frank riverside
imperial wharf INSIGHTKnight Frank
Charting the market
Figure 4
Nationality of Knight Frank tenantsPrime Lettings, last 12 months
Figure 5
Prime residential rents, indexedQuarterly, last 5 years (Dec 2005 = 100)
Figure 6
Prime London residential gross yieldsQuarterly, last 5 years
90
100
110
120
130
140
Dec-06
Jun-0
7
Dec-07
Jun-0
8
Dec-08
Jun-0
9
Dec-09
Jun-10
Dec-10
Prime Central London
Prime Outer London
Prime Surrey
0%
1%
2%
3%
4%
5%
6%
Dec-06
Jun-0
7
Dec-07
Jun-0
8
Dec-08
Jun-0
9
Dec-09
Jun-1
0
Dec-10
World region
Africa
Asia
Australasia
Europe
India
Middle East
North America
Russia & CIS
South America
UK
Tenants
2.0%
4.9%
3.6%
26.5%
1.4%
2.9%
10.7%
2.1%
0.6%
45.3%
Asking rent: £700pw
Stunning two bedroom apartment
Let
Consort House
2 bed
Asking rent: £725pw
Perfect city living
Let
Consort House
2 bed
Asking rent: £625pw
Larger than average
Let
Consort House
2 bed
Asking rent: £625pw
Superb two bedroom
To Let
Greensward House
2 bed
Asking rent: £675pw
Two bedroom with lovely views
To Let
Aspect Court
2 bed
Asking rent: £900pw
Three bedroom with direct river views
To Let
Monarch Point
3 bed
Riverside properties and the Knight Frank team
Mark Howell
Riverside Lettings
Liz Harrall
Fulham Lettings
Knight Frank Riverside Lettings020 7590 2450
60 Sloane Avenue,
London SW3 3DD
KnightFrank.co.uk/Lettings
If you have any queries or would like to obtain additional information on the UK or international housing markets please contact: Liam Bailey, Head of Residential Research, +44 (0)20 7861 5133, [email protected]
© Knight Frank LLP 2009 - This report is published for general information only. Although high standards have been used in the preparation of the information, analysis, views and projections presented in this report, no legal responsibility can be accepted
by Knight Frank Residential Research or Knight Frank LLP for any loss or damage resultant from the contents of this document. As a general report, this material does not necessarily represent the view of Knight Frank LLP in relation to particular properties or
projects. Reproduction of this report in whole or in part is allowed with proper reference to Knight Frank Residential Research. Knight Frank LLP is a limited liability partnership registered in England with registered number OC305934. Registered office: 55
Baker Street, London, W1U 8AN
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