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Page 1: How to Raise $1.2 Million in 40 Days with Internet Video

Save 1-800-SUICIDE

Page 2: How to Raise $1.2 Million in 40 Days with Internet Video

$46,000 in 40 dayshttp://flickr.com/photos/articnomad/

Page 3: How to Raise $1.2 Million in 40 Days with Internet Video

HOW?

http://flickr.com/photos/furiousgeorge81/

Page 4: How to Raise $1.2 Million in 40 Days with Internet Video

• Video

• Pitch

• Post Secret

• Pre-screening at DC Media Makers

• Incorporate Feedback

• Distribute

• Hope

Gameplanhttp://flickr.com/photos/asthenia/

Page 5: How to Raise $1.2 Million in 40 Days with Internet Video

The Video

Page 6: How to Raise $1.2 Million in 40 Days with Internet Video

• 200,000 +/- views

• 200 +/- blog posts/video embeds

• Free PSA’s on Blogher Network

• Featured on Postsecret.com and TWLOHA

• Multiple fan/user-generated Videos

• 400 + new volunteers

Results

Page 7: How to Raise $1.2 Million in 40 Days with Internet Video

$1.2 Million. Woot!

http://flickr.com/photos/tracy_olson/

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